At a Glance
- Tasks: Lead and optimise paid media campaigns across diverse digital platforms.
- Company: Dynamic agency with a vibrant culture and flexible working model.
- Benefits: Generous holiday allowance, private medical insurance, and personal development opportunities.
- Other info: Collaborative environment with opportunities for mentorship and career advancement.
- Why this job: Make an impact on client growth while working with cutting-edge digital strategies.
- Qualifications: Minimum four years’ experience in managing paid media campaigns across multiple channels.
The predicted salary is between 50000 - 65000 £ per year.
You will lead paid media strategy and execution across a range of digital platforms. This role suits someone who is commercially minded, data driven and comfortable working across multiple channels. You will work closely with our strategy team and contribute to both campaign delivery and wider client growth.
Manage paid media campaigns across a diverse client base, including search, social and emerging channels. Plan, launch and optimise campaigns across platforms such as Google Ads, Meta, Microsoft Advertising, LinkedIn, TikTok, Pinterest and other relevant networks including audio and emerging media technologies. Take ownership of full campaign lifecycles, supported by a strategy services team. Work on three to five main client accounts, with budgets typically ranging from £1,000 to £100,000. Manage budgets, pacing, bidding and channel mix to achieve agreed client KPIs. Design and implement structured testing frameworks across audiences, creative, formats and channels. Maintain accurate tracking and measurement through pixels, conversion APIs, tagging and attribution frameworks (have a good understanding of Tag Manager technologies and Data privacy). Build clear dashboards and client reports with actionable insights and performance recommendations. Participate in audits for new business pitches and support wider client strategy discussions. Support junior team members through delegation, guidance and training.
Skills and experience
- Minimum four years’ experience managing paid media campaigns in an agency or client environment.
- Experience across multiple channels including paid search, paid social and other digital media formats.
- Strong knowledge of digital advertising platforms including Google Ads, Meta, Microsoft Advertising Network, LinkedIn, TikTok and Pinterest.
- PPC experience is highly desirable where social has been a primary focus.
- Comfortable managing multiple client accounts while meeting performance KPIs.
- Strong analytical skills and confidence working with data and reporting tools.
- Ability to work autonomously while collaborating effectively with the wider team.
- A track record of improving performance metrics such as CPA, ROAS and conversion rates through structured optimisation.
- Familiarity with privacy focused measurement, first party data strategies and evolving attribution models.
Company benefits
- Flexible hybrid working model in a vibrant shared office space. Remote first with regular in-person team days and client meetings.
- Generous holiday allowance plus an additional birthday day off (35+ days).
- Company pension scheme.
- Private medical insurance.
- Company laptop and ergonomic equipment.
- Learning/training allowances and personal development opportunities.
Senior paid media manager employer: RIKA.Digital
As a Senior Paid Media Manager, you will thrive in a dynamic and supportive environment that champions innovation and collaboration. Our flexible hybrid working model allows you to balance your professional and personal life while enjoying generous holiday allowances and opportunities for personal development. With a focus on employee growth and a vibrant office culture, we empower our team members to excel and make a meaningful impact across diverse client accounts.
StudySmarter Expert Advice🤫
We think this is how you could land Senior paid media manager
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Show Off Your Skills
When you get the chance to chat with potential employers, make sure to highlight your experience with platforms like Google Ads and Meta. Share specific examples of campaigns you've managed and the results you've achieved. We want to see your data-driven mindset in action!
✨Prepare for Interviews
Do your homework before interviews! Understand the company’s clients and their needs. We recommend preparing some insightful questions about their paid media strategies. This shows you’re genuinely interested and ready to contribute to their growth.
✨Apply Through Our Website
Don’t forget to check out our website for open positions! Applying directly through us not only makes it easier for you but also helps us keep track of your application. Plus, we love seeing familiar names pop up in our inbox!
We think you need these skills to ace Senior paid media manager
Some tips for your application 🫡
Show Your Passion for Paid Media:When writing your application, let your enthusiasm for paid media shine through! We want to see that you’re not just experienced but genuinely excited about leading campaigns and driving results across various platforms.
Be Data-Driven:Since this role is all about being data-driven, make sure to highlight your analytical skills. Share specific examples of how you've used data to optimise campaigns and achieve KPIs in your previous roles. Numbers speak volumes!
Tailor Your Application:Don’t send a generic application! Take the time to tailor your CV and cover letter to reflect the skills and experiences mentioned in the job description. We love seeing candidates who take the extra step to align with our needs.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join the StudySmarter team!
How to prepare for a job interview at RIKA.Digital
✨Know Your Platforms
Make sure you’re well-versed in the digital platforms mentioned in the job description. Brush up on Google Ads, Meta, LinkedIn, and others. Be ready to discuss specific campaigns you've managed on these platforms and how you optimised them for better performance.
✨Showcase Your Analytical Skills
Prepare to demonstrate your analytical prowess. Bring examples of how you've used data to drive decisions and improve campaign metrics like CPA and ROAS. Being able to talk through your thought process will impress the interviewers.
✨Discuss Campaign Lifecycles
Be ready to talk about your experience managing full campaign lifecycles. Highlight how you planned, launched, and optimised campaigns, and don’t forget to mention any structured testing frameworks you’ve implemented to enhance performance.
✨Team Collaboration is Key
Since this role involves working closely with a strategy team and supporting junior members, be prepared to discuss your collaborative experiences. Share examples of how you’ve guided or trained others, and how you’ve worked autonomously while still being a team player.