At a Glance
- Tasks: Lead product marketing strategies and collaborate with teams to drive consumer engagement.
- Company: Join Rightmove, the UK's largest property platform, making moving simpler for everyone.
- Benefits: Enjoy competitive pay, hybrid work, generous holiday, and wellness perks.
- Why this job: Be part of a mission-driven team that values innovation and collaboration.
- Qualifications: 10+ years in marketing with strong product marketing experience required.
- Other info: Join a supportive culture focused on diversity and career growth.
The predicted salary is between 43200 - 72000 £ per year.
Join to apply for the Senior Product Marketing Manager role at Rightmove. Our vision is to give everyone the belief they can make their move. We aim to make moving simpler, by giving everyone the best place to turn to and return to for access to the tools, expertise, trust, and belief to make it happen.
What You’ll Be Doing:
- Embed the Product Marketing team as experts in understanding the suite of products and where the team can add the most value at different stages in the consumer journey, based on commercial targets and consumer/market insights.
- Liaise with Marketing at planning stage to be the voice of the product team.
- Influence how prominent product is within our brand communication.
- Make recommendations on what kind of Marketing a product needs to achieve its targets/OKRs.
- Foster and nurture close collaboration between Marketing and Product so that Marketing can influence the product roadmap where appropriate.
- Set the strategic direction for product marketing.
- Identify gaps and opportunities within our consumer offering and work with the product teams on discovery and development of these.
- Work in close collaboration with the product team and the Marketing team (including Brand Managers, CRM, Content, PR and agencies) to develop go‑to‑market plans for new and existing products, based on strong understanding of consumer needs and analysis of key data and insights.
- Create compelling value propositions, positioning and messaging frameworks for new products and services, working with agencies and internal teams where appropriate.
- Be the voice of the consumer within core products, utilising user segmentation and journey mapping to hone our consumer journeys, driving up awareness and usage by deploying the right message, to the right audience, at the right point in their journey with us.
- Be involved from an early stage in the development of new products and propositions, having a point of view on market trends, consumer behaviours and competitive changes that could impact or shape our consumer offering.
- Manage a team of two Product Marketing Managers.
We’re Looking For Someone Who:
- Demonstrates a real passion for bringing products to market to achieve business targets, leading with gravitas.
- Has a unique mix of analytical, strategic and creative skills and loves the variety of thinking required to analyse data, set strategy & direction, execute creative marketing and win hearts and minds along the way.
- Is an excellent communicator and storyteller and will be comfortable presenting to and influencing other teams around the business, including senior stakeholders, on projects and plans.
- Has exceptional attention to detail and an iterative test‑and‑learn mindset, always looking for ways to improve the effectiveness of product marketing across the end‑to‑end consumer experience.
- Has the ability to make the complex simple.
- Is good at managing multiple stakeholders and inputs to create one simple view.
- Is a strategic thinker who looks to solve business challenges by starting with the consumer.
- Loves working with a variety of people and skill sets and relishes the variety of conversations contributed to, from legal and compliance to tone of voice, creative and messaging.
- Has experience working for a digital brand developing new digital products and services and understands both the challenges and rewards that come with this.
What You’ll Bring To The Role:
- 10+ years experience working in Marketing or Product Marketing (must have product marketing experience).
- Highly organised, proactive and a skilled multi‑tasker, capable of pivoting quickly when needed and confident in thinking on your feet.
- Past work in a consumer products organisation working with a complex ecosystem of products.
- A proven track record of working closely with Product and Marketing leadership and helping to shape Go‑to‑Market strategy from the early stages of product building.
- Demonstrable experience of ownership, comfortable in discussions with people at all levels of the business – technical and non‑technical, senior and operational management.
About Rightmove:
Our vision is to give everyone the belief they can make their move. We aim to make moving simpler, by giving everyone the best place to turn to and return to for access to the tools, expertise, trust and belief to make it happen. We’re home to the UK’s largest choice of properties and are the go‑to destination for millions of people planning their next move, reading the latest industry news, or just browsing what’s on the market.
What We Offer:
- Cash plan for dental, optical and physio treatments.
- Private Medical Insurance, Pension and Life Insurance, Employee Assistance Plan.
- 27 days holiday plus two paid volunteering days a year to give back, and holiday buy schemes.
- Hybrid working pattern with 2 days in the office.
- Contributory stakeholder pension.
- Life assurance at 4× your basic salary to a spouse, family member or other nominated person in your life.
- Competitive compensation package.
- Paid leave for maternity, paternity, adoption & fertility.
- Travel loans, Bike‑to‑Work scheme, Rental Deposit Loan.
- Charitable contributions through Payroll Giving and donation matching.
- Access deals and discounts on travel, electronics, fashion, gym memberships, cinema discounts and more.
Equal Opportunity Employer:
Rightmove will never discriminate based on age, disability, sex, race, religion or belief, gender reassignment, marriage / civil partnership, pregnancy/maternity or sexual orientation. We believe that a diverse and inclusive workforce leads to better innovation, productivity, and overall success. We are committed to creating a welcoming and inclusive environment for all employees, regardless of their background or identity, to develop and promote a diverse culture that reflects the communities we serve.
Senior Product Marketing Manager employer: Rightmove
Contact Detail:
Rightmove Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in your industry, especially those at Rightmove. A friendly chat can open doors and give you insights that might just help you land that Senior Product Marketing Manager role.
✨Tip Number 2
Prepare for interviews by knowing your stuff! Dive deep into Rightmove’s products and their market position. Show us you understand the consumer journey and how you can add value to our marketing strategies.
✨Tip Number 3
Be ready to showcase your creativity! Bring examples of past campaigns or projects where you’ve made a real impact. We love seeing how you think outside the box and drive results.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the Rightmove team and making a difference.
We think you need these skills to ace Senior Product Marketing Manager
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for product marketing shine through! We want to see how much you care about bringing products to market and achieving business targets.
Tailor Your Application: Make sure to customise your application to highlight your experience in product marketing. Use examples that align with our vision and the specific skills mentioned in the job description. It helps us see how you fit into our team!
Be Clear and Concise: We appreciate a well-structured application. Keep your language clear and to the point, making it easy for us to understand your qualifications and experiences. Remember, less is often more!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at Rightmove
✨Know Your Products Inside Out
Before the interview, dive deep into Rightmove's product offerings. Understand their features, benefits, and how they fit into the consumer journey. This will help you articulate how you can add value to the Product Marketing team.
✨Showcase Your Strategic Thinking
Prepare examples of how you've previously identified market gaps or opportunities in your past roles. Be ready to discuss how you set strategic directions for product marketing and how that led to successful outcomes.
✨Communicate Like a Pro
Practice your storytelling skills! You’ll need to present ideas clearly and persuasively to various stakeholders. Think about how you can simplify complex concepts and make them relatable to different audiences.
✨Demonstrate Collaboration Skills
Rightmove values teamwork, so be prepared to discuss how you've successfully collaborated with cross-functional teams in the past. Highlight specific instances where your collaboration influenced product development or marketing strategies.