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For Companies At a Glance
- Tasks: Lead data-driven strategies to optimise sports marketing partnerships and enhance brand performance.
- Company: Right Formula, a dynamic agency revolutionising sports marketing globally.
- Benefits: Freelance flexibility, competitive pay, and the chance to work with top brands.
- Why this job: Shape the future of sports marketing and make a real impact on brand success.
- Qualifications: Experience in strategy or data roles within sports marketing; strong analytical skills.
- Other info: Fast-paced, collaborative environment with opportunities for professional growth.
The predicted salary is between 43200 - 72000 £ per year.
About Right Formula
At Right Formula, we enable brands to push the limits of sports marketing through a unique blend of expertise, ingenuity and agility that we call the Right Formula. Our complete 360‑degree service offering takes brands from partnership identification through to the delivery of fully integrated marketing strategies. With offices in the UK and the US, we support clients worldwide, helping them to accelerate growth through the power of sport.
The Role
We are seeking a Performance & Partnerships-Oriented Strategy Director (Freelance) — an analytical, insight‑driven strategist who can turn data into direction, shaping how brands measure, optimise, and grow the effectiveness of their partnerships.
You’ll design and delivery of performance‑led strategy — combining research, data, and commercial insight to help clients make smarter decisions and achieve greater ROI from their sponsorships and marketing investments.
Key Responsibilities
- Research & Insights: Design, execute, and analyse qualitative and quantitative research to uncover trends, opportunities, and challenges.
- Measurement & Evaluation: Build performance models, dashboards, and evaluation frameworks that track and demonstrate partnership effectiveness.
- Performance Analysis: Conduct partnership performance reviews and business development assessments to identify growth opportunities.
- Data Translation: Turn complex data into clear, actionable recommendations that drive client performance and ROI.
- Strategic Collaboration: Work closely with growth, project, and account teams to align strategies with wider business objectives.
- Thought Leadership: Use deep expertise in research methodologies, analytics tools, and intelligence resources to guide strategic decisions.
- Client Engagement: Present insights and recommendations clearly and persuasively to senior stakeholders.
- Project Management: Oversee multiple concurrent projects and budgets, ensuring quality and on‑time delivery.
About You
- Proven experience in strategy, data, or insight‑focused roles within sponsorship, sports marketing, or performance‑driven agencies.
- Expert knowledge of analytics platforms, research techniques, and evaluation methodologies.
- Commercially astute, with a track record of improving marketing and partnership performance.
- Exceptional communicator with strong presentation and client management skills.
- Comfortable working in a fast‑paced, collaborative, and global environment.
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Strategy Director (Performance & Partnerships-Oriented) employer: Right Formula LTD
Contact Detail:
Right Formula LTD Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Strategy Director (Performance & Partnerships-Oriented)
✨Tip Number 1
Network like a pro! Reach out to industry contacts, attend events, and engage on social media. The more people you know, the better your chances of landing that Strategy Director gig.
✨Tip Number 2
Showcase your expertise! Create a portfolio or case studies that highlight your success in performance-driven strategies. This will help you stand out when chatting with potential employers.
✨Tip Number 3
Prepare for interviews by brushing up on your data translation skills. Be ready to discuss how you've turned complex data into actionable insights in past roles. We want to see your analytical prowess!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Strategy Director (Performance & Partnerships-Oriented)
Some tips for your application 🫡
Show Your Analytical Skills: Make sure to highlight your experience with data and analytics in your application. We want to see how you've turned complex data into actionable insights in previous roles, especially in sports marketing or partnerships.
Tailor Your Application: Don’t just send a generic CV and cover letter! Tailor your application to reflect the specific skills and experiences that align with the Strategy Director role. We love seeing candidates who understand our mission and can articulate how they fit into it.
Be Clear and Concise: When writing your application, keep it clear and to the point. We appreciate well-structured documents that make it easy for us to see your qualifications and achievements without wading through unnecessary fluff.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team!
How to prepare for a job interview at Right Formula LTD
✨Know Your Data Inside Out
As a Strategy Director, you'll need to demonstrate your analytical prowess. Make sure you’re familiar with the latest trends in sports marketing and can discuss how data influences decision-making. Prepare examples of how you've used data to drive performance in past roles.
✨Showcase Your Strategic Thinking
Be ready to discuss your approach to developing performance-led strategies. Think about specific projects where you’ve designed evaluation frameworks or performance models. Highlight how these strategies led to improved ROI for clients.
✨Engage with Real-World Examples
During the interview, use case studies from your experience that illustrate your ability to turn insights into actionable recommendations. This will not only show your expertise but also your understanding of client needs and how to meet them.
✨Prepare for Client Engagement Scenarios
Expect questions on how you would present insights to senior stakeholders. Practice articulating complex data in a clear and persuasive manner. Consider role-playing these scenarios with a friend to build confidence in your delivery.
