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- Tasks: Lead and shape communications for a top UK care brand, driving impactful change.
- Company: Join Right at Home UK, a leader in premium in-home care with a supportive culture.
- Benefits: Enjoy a competitive salary, generous leave, private healthcare, and a pension scheme.
- Why this job: Be a brand guardian and storyteller, influencing public perception in the care sector.
- Qualifications: 3-5 years in senior communications, strong writing skills, and a passion for storytelling.
- Other info: Hybrid role with office collaboration and opportunities for travel across the UK.
The predicted salary is between 40000 - 45000 £ per year.
£40,000 to £45,000 (negotiable, depending on experience)
Location: Hybrid / Office (minimum 3 days in office)
Are you a visionary storyteller and strategic communicator ready to elevate one of the UK’s most respected care brands? Right at Home UK, a leader in premium in-home care for adults, is seeking a Brand and Communications Manager to shape and amplify our voice across the nation.
This is more than a communications role — it’s a chance to lead a purpose-driven brand, influence public perception, and drive meaningful change in the care sector.
Why Join Right at Home UK?
- Competitive salary: £40,000 – £45,000 (DOE)
- 23 days annual leave (increasing with service) + bank holidays
- Salary sacrifice pension & EV scheme
- Contribution to private healthcare
- Free secure parking
- A collaborative, values-led culture with a supportive and creative team
Your Mission
As Brand and Communications Manager, you will:
- Lead the development and execution of a national communications strategy that aligns with our mission and values, ensuring consistency across all channels and audiences.
- Shape and protect the brand narrative, ensuring our tone of voice reflects our commitment to compassion, professionalism, and excellence.
- Act as the brand guardian, overseeing all internal and external communications, from press releases and social media to award submissions and executive speeches.
- Drive proactive media relations, securing positive coverage in national and regional outlets, and building strong relationships with journalists, influencers, and stakeholders.
- Lead crisis communications, acting as the primary contact for media responses and supporting the leadership team with timely, transparent messaging.
- Coach and support franchisees with local PR, communication processes, media training, and brand alignment, ensuring consistency across our UK network.
- Mentor and manage a high-performing creative and copy team, fostering innovation and accountability.
- Use data and insight to evaluate campaign performance, refine messaging, and inform strategic decisions.
- Champion internal communications, ensuring our people feel informed, inspired, and connected to our purpose.
What You’ll Bring
- A degree or professional qualification in communications, journalism, marketing, or a related field
- 3–5 years’ experience in a senior communications or PR role, ideally within a values-led or regulated sector
- Proven ability to craft compelling, multi-layered messaging that resonates with diverse audiences
- Strong media network and experience managing high-profile press opportunities
- Expertise in crisis communications, reputation management, and stakeholder engagement
- A confident, adaptable writer with a sharp eye for detail and a passion for storytelling
- A strategic thinker who thrives under pressure and leads with empathy and clarity
- Experience managing budgets, agencies, and cross-functional teams
Additional Info
This role requires a minimum of three days per week in our office to support and collaborate with the team. Occasional travel across our UK franchise network is required for workshops, coaching, and events. Travel and accommodation will be fully expensed.
Interested? Apply now or for more information, contact David O’Brien on 0151 305 0770.
Brand and Communications Manager employer: Right at Home UK
Contact Detail:
Right at Home UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand and Communications Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in communications and branding. This could be anything from press releases to social media campaigns. When you meet someone, share it with them to make a lasting impression.
✨Tip Number 3
Prepare for interviews by researching the company and its values. Think about how your experience aligns with their mission. Be ready to discuss how you can help elevate their brand and drive meaningful change in the care sector.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and engaged with our brand right from the start.
We think you need these skills to ace Brand and Communications Manager
Some tips for your application 🫡
Show Your Storytelling Skills: As a Brand and Communications Manager, storytelling is key! Make sure your application reflects your ability to craft compelling narratives. Use examples from your past experiences that showcase how you've shaped brand messages or engaged audiences.
Tailor Your Application: Don’t just send a generic CV and cover letter. Tailor your application to highlight your experience in communications and PR, especially in values-led sectors. We want to see how your skills align with our mission at Right at Home UK!
Highlight Your Media Connections: Since media relations are crucial for this role, be sure to mention any strong relationships you have with journalists or influencers. Share specific instances where you secured positive coverage or managed high-profile press opportunities.
Keep It Professional Yet Personal: While we appreciate professionalism, don’t shy away from letting your personality shine through. Show us your passion for the care sector and how you can connect with our audience on a personal level. Apply through our website to make it official!
How to prepare for a job interview at Right at Home UK
✨Know Your Brand Inside Out
Before the interview, dive deep into Right at Home UK's mission, values, and recent campaigns. Understanding their brand narrative will help you articulate how your experience aligns with their goals and how you can elevate their voice.
✨Prepare Your Storytelling Examples
As a Brand and Communications Manager, storytelling is key. Prepare specific examples of past campaigns you've led, focusing on your strategic approach and the impact they had. This will showcase your ability to craft compelling narratives that resonate with diverse audiences.
✨Showcase Your Media Relations Skills
Be ready to discuss your media network and any high-profile press opportunities you've managed. Highlight your experience in building relationships with journalists and influencers, as this is crucial for driving positive coverage for the brand.
✨Demonstrate Crisis Communication Expertise
Given the importance of crisis communications in this role, prepare to discuss a challenging situation you've navigated. Explain your thought process, the strategies you employed, and the outcomes. This will illustrate your ability to handle pressure and maintain the brand's reputation.
