Director of Customer Acquisition
Director of Customer Acquisition

Director of Customer Acquisition

London Full-Time 43200 - 72000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead customer acquisition strategy and drive new business growth with high-value accounts.
  • Company: Join Ricoh, a global tech leader transforming communications and workplace efficiency.
  • Benefits: Enjoy flexible working, competitive salary, bonuses, and wellness support.
  • Why this job: Make a real impact in a dynamic environment while developing your career.
  • Qualifications: Proven B2B sales experience and strong leadership skills required.
  • Other info: Be part of a diverse team committed to sustainability and innovation.

The predicted salary is between 43200 - 72000 £ per year.

Change your job, change your workplace, change your future…

We are actively building diverse teams and welcome applications from everyone

Role: Director of Customer Acquisition
Located: London (Ricoh operate a vibrant working policy giving you flexible hybrid working options)
Package: Competitive Salary, Bonus, Car allowance, Pension plus other company benefits.

About Ricoh:

Ricoh is a global technology business. As a company born in print, we design and manufacture graphic solutions that transform communications. To keep up with the pace of change in the workplace, we have built an extensive portfolio of innovative, industry-leading digital services spanning everything from Cloud & IT infrastructure solutions to process automation tools.

Everything we do is designed to help individuals achieve fulfilment through work. Through technology, we make work smarter and more creative. Enabling people to lead purposeful working lives and organisations to become more productive, sustainable and profitable.

Find out more aboutRicoh Today

What you will be doing

To lead, manage and develop the Ricoh Customer Acquisition strategy, responsible for driving new business growth by securing high-value enterprise accounts. This role focuses on identifying, engaging, and converting key decision-makers within target organisations. Success requires a strategic approach to outbound prospecting, relationship-building, and deal-closing in the region of £10m-£100m.

Key Accountabilities:

  • Analysis of Prospect bank to assimilate and prioritise target accounts, to ensure maximum results, including identification of 5-10 \’lighthouse\’ accounts
  • Responsible for successfully identifying new business opportunities and building strong relationships at Executive-level, to develop and capitalise on a robust pipeline of future business which optimises the strategic balance between growth, revenue and margin across all lines of business
  • To lead the Acquisition Function and proactively collaborate with the wider sales team to transition net accounts from incubation to run rate business and contribute to the overall sales budget
  • To be responsible for proactively driving the achievement of conversion of complex high-value deals with new customers, ensuring alignment between the product offering and a deep understanding of customer needs
  • To be responsible for maintaining Ricoh\’s competitive Advantage when selling into the enterprise space, ensuring effective specialist support is provided and outstanding customer experience is prioritised through all engagements
  • To be responsible for maintaining sales tracking tools/systems, to accurately capture and update the pipeline of opportunities, to allow achievement of targets to be reviewed, and provide accurate forecasting around sales data.
  • To proactively manage, engage and develop a team of direct reports, defining team KPIs. Building commitment to maximise team performance by providing direction. Inspire team to achieve high standards of performance, leading by example, displaying integrity and professionalism at all times.

You will ideally have

Knowledge, Skills and Experience Required:

  • Significant experience in B2B sales and a strong track record of delivering complex high-value deals in a competitive environment
  • Experience of leading sales teams
  • Proven experience of following and setting strategic goals and plans
  • Consultative approach to customer engagement
  • Ability to accurately identify and engage with multiple key stakeholders
  • Effective questioning and active listening
  • Articulate with excellent presentation skills, with ability to articulate a sales offering up to and including C-suite level
  • Ability to inspire trust and confidence
  • Ability to challenge the norm and help clients change behaviour
  • Strong commercial awareness
  • Resilient and tenacious with the ability to calculate and manage risks

We receive a high volume of applications for our roles, so we encourage you to apply as soon as possible

In return for your commitment, you can expect

We\’re looking for individuals with values and causes, strengths and weaknesses, passions and ideas. Bring your unique energy, and we\’ll match it with opportunities to create the future.

In return for your commitment, we can offer you:

  • Flexible and hybrid working in line with role requirements
  • An inclusive workplace
  • Excellent package with solid basic, strong bonus and company benefits including:
  • A competitive holiday entitlement, two days special leave per annum for volunteering, additional holiday purchase scheme
  • Flexible retirement plan
  • Wellbeing schemes to support your physical, emotional and financial health including Employee Assistance Programme, financial protection, life cover and will writing, medical protection, gym, travel and retail discounts, and more.
  • Company car / car allowance (role-specific), cycle to work scheme
  • Career development and life-long learning opportunities
  • Opportunity to join a global company

Life at Ricoh:

Ricoh\’s Core Values

Our values encourage us to constantly improve and contribute to the wellbeing of all stakeholders, including our customers, employees and society.

For our leaders, we deliver training and mentorship to ensure our managers can positively contribute to our company culture, with inclusive behaviours that are aligned to our values.

Be part of something bigger

Our approach to sustainability touches every part of our organisation: from manufacturing to distribution, business sites to recycling, and how we support our customers.

By working with Ricoh, you choose to work for a company that cares about its impact on the planet and takes steps to reduce it each year. We have a number of global sustainability accreditations. You can read more about our work toward the UN\’s 17 Sustainable Development Goals here.

We are an equal opportunities employer

We are an equal opportunities employer

We are open to discussing adjustments to the recruitment process if needed. No applicant or employee will be treated less favourably than another on the grounds of a protected characteristic which are defined as sex, sexual orientation, age, disability, gender reassignment, trade union membership or non-membership, marriage and civil partnership, pregnancy and maternity, race and religion or belief.

Striving for inclusion and diversity isn\’t just the right thing to do. Diverse approaches, perspectives and experiences make us more innovative, lead to better decisions and help us better understand the needs of our customers.

To empower you to bring your full identity to work, we have employee-led affinity groups in LGBTQ+, gender and ethnicity that allow members to explore issues and challenges surrounding shared identities, experiences and beliefs.

Click here to learn more about life at Ricoh.

FUNCTION

Sales

LOCATION

London

CONTRACT TYPE

Permanent

CLOSING DATE

18-Sep-2025

Director of Customer Acquisition employer: Ricoh

At Ricoh, we pride ourselves on being an exceptional employer, offering a vibrant work culture in London that embraces flexibility and inclusivity. Our commitment to employee growth is evident through comprehensive career development opportunities, competitive benefits, and a strong focus on wellbeing, ensuring that our team members can thrive both personally and professionally. Join us to be part of a global technology leader that values innovation, sustainability, and the unique contributions of every individual.
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Contact Detail:

Ricoh Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Director of Customer Acquisition

✨Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might help you land that dream role!

✨Tip Number 2

Prepare for interviews by researching the company inside out. Understand their products, values, and recent news. This will not only impress your interviewers but also help you tailor your answers to show how you can contribute to their goals.

✨Tip Number 3

Practice makes perfect! Conduct mock interviews with friends or use online platforms. Focus on articulating your experience and how it aligns with the role of Director of Customer Acquisition. The more comfortable you are, the better you'll perform.

✨Tip Number 4

Don’t forget to follow up after interviews! A simple thank-you email can go a long way in keeping you top of mind. It shows your enthusiasm for the role and gives you another chance to reiterate why you’re the perfect fit.

We think you need these skills to ace Director of Customer Acquisition

B2B Sales
Strategic Planning
Relationship Building
Consultative Selling
Stakeholder Engagement
Presentation Skills
Team Leadership
Commercial Awareness
Risk Management
Active Listening
Problem-Solving
Sales Forecasting
Performance Management
Adaptability

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Director of Customer Acquisition role. Highlight your B2B sales experience and any successful high-value deals you've closed. We want to see how your skills align with our needs!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about customer acquisition and how you can drive growth at Ricoh. Be authentic and let your personality come through.

Showcase Your Leadership Skills: Since this role involves leading a team, make sure to highlight your leadership experience. Share examples of how you've inspired and developed teams in the past. We love seeing candidates who can motivate others!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team!

How to prepare for a job interview at Ricoh

✨Know Your Numbers

As a Director of Customer Acquisition, you'll need to demonstrate your understanding of high-value deals. Brush up on your past sales figures and be ready to discuss how you achieved them. Highlight specific examples where you drove significant revenue growth.

✨Understand the Company Culture

Ricoh values diversity and sustainability, so make sure you align your answers with their core values. Research their initiatives and think about how your personal values match up. This will show that you're not just interested in the role, but also in contributing to their mission.

✨Prepare for Executive-Level Conversations

Since you'll be engaging with C-suite executives, practice articulating your sales strategies clearly and confidently. Use role-play scenarios to simulate these conversations, focusing on how to address their pain points and present solutions effectively.

✨Showcase Your Leadership Style

You'll be leading a team, so be prepared to discuss your leadership approach. Share examples of how you've inspired teams in the past, set KPIs, and driven performance. Highlight your ability to foster collaboration and maintain high standards within your team.

Director of Customer Acquisition
Ricoh
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  • Director of Customer Acquisition

    London
    Full-Time
    43200 - 72000 £ / year (est.)

    Application deadline: 2027-10-17

  • R

    Ricoh

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