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For Companies At a Glance
- Tasks: Lead marketing strategies and manage brand awareness for a luxury Maison.
- Company: Join Van Cleef & Arpels, a prestigious brand known for its exquisite craftsmanship.
- Benefits: Enjoy career development opportunities, immersive training, and a collaborative culture.
- Why this job: Be part of a creative team that values innovation and artistic collaborations.
- Qualifications: Strong leadership skills and experience in marketing strategy required.
- Other info: Engage with high-level stakeholders and contribute to the brand's legacy.
The predicted salary is between 43200 - 72000 £ per year.
Are you a good match?
Do you have the ability to exercise judgement and make high-level decisions?
Are you well-versed in developing and implementing an effective strategy?
Do you possess strong stakeholder management skills; developing trustful and sustainable working relationships?
Are you energised by leading a team and fostering a collaborative culture?
Do you have experience nurturing a motivated and high-performing team?
What are we expecting from you?
- The Marketing & Communication Director is responsible for orchestrating the activities around brand image and brand awareness while respecting the Maison identity and vision and creating the best conditions to support business within this Market.
- The Marketing & Communication Director is the guardian of the market global strategy for Marketing, Event, PR & Media.
- Partner closely with the Retail Director to ensure the Market business development in line with the Maison strategy.
- Build the sales budget per category (High Jewelry, Jewelry, Timepieces & Perfumes) and adapt sales forecasts and action plans to achieve it.
- Analyze sales results, providing qualitative & quantitative feedback to the his/her MD, Retail team & Region and propose adapted local action plans accordingly.
- Animate product related communities.
- Be the ambassador of the marketing strategy when presenting new collections and sharing Maison’s priorities at local level.
- Assess the brand footprint & positioning and enrich the Brand equity (DREF) accordingly.
- Oversee the communication plan across all channels, both online and offline to build awareness and drive the desirability of the Maison.
- Provide quantitative & qualitative insights on local communication plan to the Region and propose to adapt the Maison programs, based on local business knowledge .
- Build & nurture a network of influence and identify interesting partnerships supporting Maison’s Art & Culture projects & potential artistic collaborations in line with Maison’s DNA.
- Partner with L’Ecole to drive the maximum of opportunities for the Maison.
- Define and monitor the adapted mix of the local A&P budget to reach objectives.
- Lead and managemulti-disciplinary teams and work closely with he retail department to ensure alignment and consistency in all the activities.
More than a role…. We recruit for a career!
By joining Van Cleef & Arpels you will be part of a Maison where employee career development is at the heart of our ambition. Upon your arrival, you will be immersed into our enchanting world with trainings on our history, our know-how and our creations.
The recruitment process
Send your application online.
If your profile matches our search, you will be contacted by our Talent Acquisition team for an interview. Along the recruitment process you will meet UK Managing Director, HR Business Partner and European President for Van Cleef & Arpels. Otherwise, you will receive an email to inform you that your application has not been successful.
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Marketing & Communication Director (UK) employer: Richemont
Contact Detail:
Richemont Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing & Communication Director (UK)
✨Tip Number 1
Familiarise yourself with the brand's identity and values. Understanding Van Cleef & Arpels' heritage and how it influences their marketing strategies will help you align your vision with theirs during interviews.
✨Tip Number 2
Network within the luxury goods sector. Attend industry events or connect with professionals on platforms like LinkedIn to gain insights into current trends and challenges, which can be valuable talking points in your discussions.
✨Tip Number 3
Prepare to discuss your experience in stakeholder management. Be ready to share specific examples of how you've built trustful relationships and led teams, as these are crucial skills for the role.
✨Tip Number 4
Stay updated on the latest marketing trends, especially in the luxury sector. Being knowledgeable about innovative marketing strategies and successful campaigns can set you apart during the interview process.
We think you need these skills to ace Marketing & Communication Director (UK)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing and communication, particularly in leadership roles. Emphasise your ability to develop strategies and manage teams, as these are key aspects of the role.
Craft a Compelling Cover Letter: In your cover letter, demonstrate your understanding of the brand's identity and vision. Discuss how your skills align with the responsibilities outlined in the job description, particularly in stakeholder management and team leadership.
Showcase Relevant Achievements: Include specific examples of past successes in marketing and communication. Quantify your achievements where possible, such as increases in brand awareness or successful campaigns you've led, to illustrate your impact.
Prepare for Interviews: Anticipate questions related to strategic decision-making and team management. Be ready to discuss how you would approach building relationships with stakeholders and adapting marketing strategies to local markets.
How to prepare for a job interview at Richemont
✨Showcase Your Strategic Thinking
As a Marketing & Communication Director, you'll need to demonstrate your ability to develop and implement effective strategies. Prepare examples of past strategies you've successfully executed, highlighting the outcomes and how they align with the company's vision.
✨Emphasise Stakeholder Management Skills
Strong stakeholder management is crucial for this role. Be ready to discuss how you've built trustful relationships in previous positions, and provide specific instances where your collaboration led to successful outcomes.
✨Demonstrate Leadership Experience
This position requires leading a motivated team. Share your experiences in nurturing high-performing teams, focusing on how you fostered a collaborative culture and encouraged team members to excel.
✨Prepare for Financial Discussions
You'll be responsible for building sales budgets and adapting forecasts. Brush up on your financial acumen and be prepared to discuss how you've previously managed budgets and analysed sales results to inform strategic decisions.
