At a Glance
- Tasks: Lead VIP relations, community engagement, and high-profile event management.
- Company: Alfred Dunhill has been crafting luxury men's products since 1893.
- Benefits: Enjoy a creative work environment with opportunities for networking and collaboration.
- Why this job: Join a prestigious brand and make an impact in the luxury lifestyle sector.
- Qualifications: Strong connections in menswear fashion, arts, and hospitality are essential.
- Other info: This role offers a chance to work closely with influential industry leaders.
The predicted salary is between 43200 - 72000 £ per year.
Since 1893, Alfred Dunhill has been engineering unique and stylish luxuries for men. We seek people who have commitment and drive with a strong commercial focus, and will thrive in a creative environment that encourages innovative thinking.
HOW WILL YOU MAKE AN IMPACT?
The Global Head of VIP, Community, and Events will take a pivotal role in enhancing dunhill’s presence within the luxury lifestyle sector. Working closely with the Global Head of PR, and cross-functionally, the role will drive engagement and brand loyalty among high-net-worth individuals and influential communities through executing the VIP/community and events strategy. This position demands a planner and proactive executor. They must be adept at building and maintaining relationships while delivering on the strategy.
The role requires the individual to have strong relationships across the menswear fashion scene as well as film, sports, arts, and hospitality. They must have connections within the entrepreneurial industry (specifically in the UK and US), and a deep understanding of the global menswear industry. In this role, the individual will also work closely with regional teams, to ensure all global events, big and small, are being executed to the highest of standards and in line with dunhill's brand identity.
HOW WILL YOU EXPERIENCE SUCCESS WITH US?
- Execution and Planning: Executing innovative VIP and community engagement strategy that aligns with Dunhill’s brand vision and business objectives, ensuring a seamless integration with PR and marketing efforts.
- VIP Relations: Proactively build and nurture relationships with key VIP clients, influencers, and industry leaders to enhance brand loyalty and advocacy.
- Event Management: Lead the conceptualization, planning, and execution of high-profile events, including product launches, client and press/community dinners, and brand activations.
- Community Building: Design and implement community engagement programs that foster a sense of belonging among Dunhill clients and stakeholders.
- Networking and Relationship Management: Utilize an extensive network within the luxury lifestyle sector to identify potential opportunities for collaboration, partnerships, and brand ambassadorships.
- Performance Analysis: Monitor and analyze the effectiveness of VIP and community initiatives, using metrics to inform strategy and improve future engagements.
- Budget Management: Monitor budgets for all events and VIP/community activations.
- Regional Management: Work closely with all heads of each region across their VIP and events strategy ensuring delivery of feedback is given in a timely manner.
WHAT MAKES OUR GROUP DIFFERENT?
Our true power does not lie in our similarities but in the rich diversity of our arts, cultures, and human skills, as well as our specific ability to foster untapped potential. We value freedom, collegiality, loyalty, and solidarity. We foster empathy, curiosity, courage, humility, and integrity. We care for the world we live in.
YOUR JOURNEY WITH US:
We aim to provide a valuable recruitment process, allowing you to gain exposure to some key decision makers and influencing individuals.
Global Head of VIP, Community and Events employer: Richemont
Contact Detail:
Richemont Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Head of VIP, Community and Events
✨Tip Number 1
Network extensively within the luxury lifestyle sector. Attend industry events, exhibitions, and social gatherings where you can meet key players in menswear fashion, film, sports, and arts. Building these connections will not only enhance your visibility but also provide valuable insights into the latest trends and opportunities.
✨Tip Number 2
Familiarise yourself with Alfred Dunhill's brand identity and values. Understanding their unique position in the luxury market will allow you to tailor your approach when discussing potential strategies and initiatives during interviews, showcasing how you can align with their vision.
✨Tip Number 3
Prepare to discuss specific examples of successful VIP engagement and event management from your past experiences. Highlighting your ability to curate personalised experiences and manage high-profile events will demonstrate your capability to excel in this role.
✨Tip Number 4
Stay updated on current trends in the luxury market and community engagement strategies. Being knowledgeable about what resonates with high-net-worth individuals will help you propose innovative ideas that can elevate Dunhill's brand presence and foster loyalty among its clientele.
We think you need these skills to ace Global Head of VIP, Community and Events
Some tips for your application 🫡
Understand the Role: Thoroughly read the job description for the Global Head of VIP, Community and Events position. Identify key responsibilities and required skills, ensuring your application highlights relevant experiences that align with these expectations.
Tailor Your CV: Customise your CV to reflect your experience in luxury brand management, event planning, and relationship building. Use specific examples that demonstrate your ability to execute strategies and manage high-profile events, as well as your connections within the menswear fashion scene.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the luxury lifestyle sector and your understanding of Dunhill's brand identity. Highlight your strategic thinking and proactive approach, and explain how you can enhance their presence in the market.
Showcase Your Network: In your application, mention your existing relationships within the luxury lifestyle sector, including any notable VIP clients or industry leaders. This will demonstrate your ability to leverage connections for brand advocacy and community engagement.
How to prepare for a job interview at Richemont
✨Showcase Your Networking Skills
As the Global Head of VIP, Community and Events, your ability to build relationships is crucial. Be prepared to discuss your existing connections within the luxury lifestyle sector and how you've leveraged them in past roles.
✨Demonstrate Strategic Thinking
This role requires a strong commercial focus and innovative thinking. Come equipped with examples of how you've successfully executed strategies that align with brand vision and business objectives in previous positions.
✨Highlight Event Management Experience
Be ready to talk about your experience in planning and executing high-profile events. Share specific examples of events you've managed, focusing on how they resonated with the target audience and enhanced brand visibility.
✨Prepare for Performance Analysis Questions
Understanding metrics and performance analysis is key for this role. Prepare to discuss how you've monitored and evaluated the success of past initiatives, and how you used that data to inform future strategies.