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- Tasks: Drive marketing strategies to boost memberships and revenue for RIBA in London.
- Company: Join a dynamic team at RIBA, a leading professional body.
- Benefits: Generous pension scheme, life assurance, and 27 days annual leave.
- Other info: Opportunity to thrive in a target-driven environment with evolving responsibilities.
- Why this job: Make a real impact with your creative marketing skills in a project-focused role.
- Qualifications: Proficient in B2B marketing, social media, and content creation.
The predicted salary is between 30000 - 40000 £ per year.
About the Role
We are looking for a creative, results-driven Marketing Executive to join our dynamic team for a 12-month mission. This postholder will help drive our UK growth strategy, with a specific focus on driving high-value memberships for RIBA in London. Working with the Marketing Manager (Membership and Profession) and closely with the London Regional Director, you will lead targeted marketing activity that directly impacts recruitment and revenue. This is a project-focused role designed for a marketer who loves seeing the tangible results of their campaigns. In line with the nature of a fixed-term, project-focused role, responsibilities will be aligned to current organisational priorities and may evolve over the contract period.
What are we looking for?
- You are a proactive marketer with proficient marketing experience in a B2B or professional body environment.
- You are commercially aware, thrive in target-driven settings, and enjoy the challenge of a high-priority project.
- Experience in developing, delivering and analysing tactical marketing campaigns across social media platforms/channels, email and content marketing to drive sales and direct responses.
- Good knowledge of Google Analytics, Microsoft programmes, email platforms, CMS and CRM systems.
- Ability to communicate your ideas, both written and verbally, with confidence and conviction to a wide range of stakeholders, both internal and external.
- Experience of creating compelling content across multiple formats to communicate USPs and generate conversions.
- Ability to work with minimal supervision, under deadline pressure.
- Understanding of SEO strategy and implementation.
- Experience in creating and managing complex stakeholder relationships.
Why Join us?
RIBA offers an amazing employee benefits package which includes (a) a generous pension scheme with employer contributions (up to 12%), (b) life assurance, (c) annual leave of 27 days plus.
Marketing Executive (UK) in London employer: RIBA
Contact Detail:
RIBA Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive (UK) in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing campaigns and results. This is your chance to shine and demonstrate how you can drive high-value memberships, just like we do at StudySmarter.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how your experience aligns with their goals, especially in driving recruitment and revenue. We love candidates who come prepared!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our dynamic team at RIBA.
We think you need these skills to ace Marketing Executive (UK) in London
Some tips for your application 🫡
Show Your Creative Side: When you're crafting your application, let your creativity shine through! Use engaging language and examples that showcase your marketing flair. We want to see how you can think outside the box and bring fresh ideas to the table.
Tailor Your Experience: Make sure to highlight your relevant experience in B2B or professional body environments. We’re looking for someone who understands the nuances of our industry, so connect your past roles to the responsibilities outlined in the job description.
Be Data-Driven: Since this role is all about driving results, don’t forget to mention your experience with analytics tools like Google Analytics. Share specific examples of how you've used data to inform your marketing strategies and achieve tangible outcomes.
Keep It Professional Yet Personal: While we love a professional tone, don’t shy away from adding a personal touch to your application. Let us know what excites you about this role and why you want to join our team at StudySmarter. Remember, apply through our website for the best chance!
How to prepare for a job interview at RIBA
✨Know Your Campaigns
Before the interview, brush up on your past marketing campaigns. Be ready to discuss specific examples where you drove results, especially in B2B settings. This will show your potential employer that you understand the impact of your work and can replicate success.
✨Familiarise with Tools
Make sure you're comfortable with the tools mentioned in the job description, like Google Analytics and CRM systems. If you can, bring examples of how you've used these tools to analyse campaign performance or drive sales. It’ll demonstrate your technical proficiency and readiness for the role.
✨Showcase Your Content Skills
Prepare to discuss your experience in creating compelling content. Think about different formats you've worked with and how they contributed to conversions. Being able to articulate your creative process will highlight your fit for a project-focused role.
✨Engage with Stakeholders
Since the role involves managing complex stakeholder relationships, be prepared to share examples of how you've successfully communicated and collaborated with various stakeholders. This will illustrate your ability to navigate the dynamics of a professional body environment.