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- Tasks: Lead social media strategies and manage influencer partnerships to boost brand visibility.
- Company: Join Rhino Entertainment, a rapidly growing online gaming operator recognised for excellence in the industry.
- Benefits: Enjoy competitive salary, flexible working, wellness allowance, and vibrant team culture.
- Why this job: Be part of a creative team that values diversity and encourages personal growth in a fun environment.
- Qualifications: 3+ years in social media or influencer marketing with a strong grasp of Indian digital culture.
- Other info: Work remotely or from Malta with opportunities for overseas working and regular social events.
The predicted salary is between 36000 - 60000 £ per year.
Rhino Entertainment is currently seeking a creative and culturally attuned Social & Influencer Manager to enhance our brand presence, engage our community, and foster influence-led growth in India. Reporting directly to the Commercial Director, you will be responsible for making our brand relatable, visible, and viral across key platforms and culturally relevant moments.
What your role will look like:
- Lead organic and paid social media strategies across Instagram, Telegram, YouTube, and emerging channels.
- Source, onboard, and manage influencer partnerships and content creators.
- Build and maintain a localized content calendar aligned with campaigns and cultural events.
- Collaborate with CRM and brand teams to ensure consistent tone and messaging.
- Monitor trends, festivals, memes, and content formats to stay relevant and relatable.
- Contribute to quarterly growth plans with social and influencer-driven campaigns.
- Participate in mystery shopping and brand testing to inform content and tone strategies.
- Support UX and promotional localization by providing community insights.
- Report monthly on engagement, influencer ROI, and sentiment trends.
- Assist with competitive analysis focused on brand and influencer activities.
Note: The selected candidate may be based in Malta (Hybrid) or work remotely.
Requirements:
- Over 3 years' experience in social media, influencer marketing, or community management, preferably in a youth-focused digital brand.
- Deep knowledge of Indian digital culture, creators, and player communities.
- Content-first mindset with proven ability to drive social engagement and ROI.
- Strong copywriting skills, capable of briefing creators and managing campaigns end-to-end.
Benefits:
- Competitive salary based on experience.
- Quarterly performance bonuses.
- €500 yearly wellness and mindfulness allowance.
- Flexible hybrid working environment.
- Option to work from anywhere with 30 days of "overseas working".
- Diverse and dynamic team environment.
- Opportunities for personal development and learning.
- Healthy snacks, fresh fruit, and beverages at the office.
- Modern office amenities with sea views, parking, and recreational areas.
- Regular social events and special "Me Day" on your birthday.
- Paid time off, including for life events.
- Private health and dental insurance.
- Referral bonuses and a vibrant company culture.
Join Rhino Entertainment and unleash your potential in a vibrant, rewarding career!
Our Story:
Rhino Entertainment Group, founded in 2020, is a rapidly growing online gaming operator recognized as the EGR Rising Operator of the Year 2023 and iGaming Idol Employer of the Year 2023. We operate a multi-brand strategy dedicated to providing an exceptional gaming experience supported by a cutting-edge platform.
Our Culture:
We are a community of passionate, committed, and fun-loving individuals united by our mission to deliver world-class entertainment. Our culture is rooted in curiosity, community, and a relentless drive for success. We value each person's unique contributions and encourage ownership, creativity, and enjoyment in our work.
DEIB:
We celebrate diversity in backgrounds, cultures, and perspectives, fostering an inclusive environment where everyone can thrive without discrimination. We are dedicated to fairness and equal opportunities in our recruitment and workplace practices.
How We Work:
At Rhino, we support flexible working arrangements through our Hybrid Working model, combining vibrant office environments with remote work enabled by the latest technology. We believe this approach fosters an effective, balanced, and collaborative work experience.
Social & Influencer Manager - India employer: Rhino Entertainment Group
Contact Detail:
Rhino Entertainment Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social & Influencer Manager - India
✨Tip Number 1
Familiarise yourself with the latest trends in Indian digital culture and social media. Follow popular influencers and brands on platforms like Instagram and YouTube to understand what resonates with the audience, as this knowledge will be crucial in your role.
✨Tip Number 2
Engage with local communities and participate in discussions on platforms like Telegram. This will not only help you build connections but also give you insights into what content is currently engaging users, which is vital for creating relatable campaigns.
✨Tip Number 3
Network with other professionals in the influencer marketing space. Attend industry events or webinars focused on social media strategies in India to meet potential collaborators and gain insights that can enhance your application.
✨Tip Number 4
Showcase your understanding of the brand's voice and values in conversations. Be prepared to discuss how you would align influencer partnerships with Rhino Entertainment's mission and community engagement goals during interviews.
We think you need these skills to ace Social & Influencer Manager - India
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of a Social & Influencer Manager. Familiarise yourself with the key platforms mentioned in the job description and think about how your experience aligns with these requirements.
Tailor Your CV: Customise your CV to highlight relevant experience in social media, influencer marketing, and community management. Emphasise any work you've done that showcases your understanding of Indian digital culture and youth-focused brands.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for the role and the company. Mention specific examples of past successes in driving social engagement and ROI, and explain how you can contribute to Rhino Entertainment's goals.
Showcase Your Creativity: Since the role requires a creative mindset, consider including a portfolio or links to campaigns you've managed. Highlight any innovative strategies you've implemented that resulted in increased engagement or brand visibility.
How to prepare for a job interview at Rhino Entertainment Group
✨Showcase Your Cultural Knowledge
Demonstrate your understanding of Indian digital culture and trends during the interview. Share examples of how you've successfully engaged with local communities or influencers in previous roles.
✨Prepare for Content Strategy Discussions
Be ready to discuss your approach to creating a localized content calendar. Highlight any past experiences where you aligned campaigns with cultural events or trends, showcasing your content-first mindset.
✨Highlight Your Influencer Management Skills
Discuss your experience in sourcing and managing influencer partnerships. Provide specific examples of successful campaigns you've led, focusing on engagement metrics and ROI.
✨Emphasise Collaboration and Communication
Since the role involves working closely with various teams, be prepared to talk about your collaborative experiences. Share how you've ensured consistent messaging across different platforms and teams in your previous roles.
