At a Glance
- Tasks: Lead performance marketing efforts and optimise campaigns across various digital channels.
- Company: Join Rhino Entertainment, a fast-growing online gaming operator with award-winning culture.
- Benefits: Enjoy competitive salary, wellness allowance, hybrid work options, and fun office perks.
- Why this job: Be part of a vibrant team that values creativity and personal growth in a dynamic environment.
- Qualifications: Experience in performance marketing, especially with Indian audiences, is essential.
- Other info: Flexible working arrangements and a strong commitment to diversity and inclusion.
The predicted salary is between 36000 - 60000 £ per year.
Rhino Entertainment is currently seeking a Digital Marketing Manager. Reporting to the Commercial Director, you will own and scale all performance marketing activities in India. You will manage paid media, digital coordination and partnership growth - delivering efficient player acquisition, optimizing conversion funnels and hitting key KPIs across digital channels.
What your role will look like:
- Plan and execute campaigns across Google, Meta, Display, Programmatic, and Affiliates
- Optimize budgets and performance for FTD growth, CPA targets, and LTV uplift
- Localize ad creatives, landing pages, and payment flows to maximize engagement
- Participate in mystery shopping and help test the full player acquisition journey
- Work closely with CRM and brand teams to ensure consistent tone and message
- Contribute to quarterly growth plans and align digital efforts with broader goals
- Coordinate with agencies and internal teams to ensure cohesive campaign execution
- Share actionable insights in monthly reports on traffic, conversion, and digital trends
- Support competitive analysis from a media and performance perspective
Requirements:
- Experience in performance marketing or media buying, ideally in iGaming, fintech, FMCG or e-commerce
- Experience working with Indian audiences across Meta, Google Ads, and affiliate channels
- Analytical mindset with a bias for optimization, A/B testing, and reporting
- Hands-on with ad platforms and familiar with digital attribution and funnel tracking
Benefits:
- Competitive salary based on your knowledge & experience
- Quarterly performance bonus split on personal objectives and company performance
- €500 Yearly Wellness & Mindfulness allowance to support an active lifestyle
- Flexibility & a work-life blend through our Hybrid Working environment
- Work from anywhere with our 30 days "overseas working"
- Diverse, dynamic, fun environment with happy and helpful colleagues
- Learning & Development opportunities to invest in your personal development
- Fresh fruit, healthy snacks & food are available at the office every day - and of course, good tea & coffee
- Free parking, table tennis, lounge area, plenty of meeting rooms and sea views at our ergonomic office
- Regular social events to strengthen long lasting relationships
- Enjoy a "Me Day" on your birthday
- Paid time off, including extra days for special life events
- AXA Private Hospital & Dental Insurance Coverage
- Form an active part of our talent acquisition, with our Referral Bonus
- And to top it off, a great culture!
Join us at Rhino Entertainment and unleash your full potential in a vibrant and rewarding career!
Our Story:
Rhino Entertainment Group is a fast-growing online gaming operator that was founded in 2020. Winner of the EGR Rising Operator of the Year Award 2023 and iGaming Idol Employer of The Year Award 2023 and is a company which operates a multi-brand strategy. Rhino group is committed to providing its players with the best possible gaming experience supported by a cutting-edge gaming platform.
Our Culture:
We are a community of passionate, committed, driven and fun-loving people who are united by a shared mission to deliver world-class entertainment to our players in a vibrant and dynamic environment. Our culture identity is rooted in our curiosity, our sense of community and unwavering drive for success. We cherish each person's unique qualities and contributions, and we encourage our team members to take ownership, think creatively, find solutions and enjoy the process of achieving our goals!
DEIB:
We are proud to have so many diverse backgrounds, cultures, perspectives, and ideas represented within our Rhino community, which fuels an authentic workplace and a strong sense of belonging. This broad spectrum helps us achieve a supportive working environment where everyone can make the best use of their skills, free from discrimination or harassment. Diversity goes hand in hand with promoting equal opportunities for all current and future employees and at Rhino, we are committed to ensure fairness in our recruitment process.
How We Work:
At Rhino we very much believe in supporting flexible working arrangements! By blending working from our vibrant offices and using the latest tech to work from home, through our Hybrid Working environment, we firmly believe that we can create an effective, balanced, and collaborative working experience to help us achieve our goals!
Digital Marketing Manager - India employer: Rhino Entertainment Group
Contact Detail:
Rhino Entertainment Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager - India
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially within the iGaming and fintech sectors. Understanding the unique challenges and opportunities in these industries will help you stand out during discussions.
✨Tip Number 2
Network with professionals already working in digital marketing roles, particularly those focused on performance marketing. Engaging with industry peers can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Showcase your analytical skills by preparing case studies or examples of past campaigns where you optimised performance metrics. Being able to discuss specific results will demonstrate your capability to meet KPIs effectively.
✨Tip Number 4
Research Rhino Entertainment's current marketing strategies and be ready to discuss how you can contribute to their goals. Tailoring your conversation to align with their objectives will show your genuine interest in the role.
We think you need these skills to ace Digital Marketing Manager - India
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in performance marketing, especially within iGaming, fintech, or e-commerce. Use specific metrics to demonstrate your success in previous roles.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and how your skills align with Rhino Entertainment's goals. Mention your familiarity with Indian audiences and your analytical mindset.
Showcase Your Campaign Experience: Provide examples of successful campaigns you've managed across Google, Meta, and affiliate channels. Detail your role in optimising budgets and achieving key performance indicators (KPIs).
Highlight Your Analytical Skills: Emphasise your experience with A/B testing, reporting, and digital attribution. Mention any tools or platforms you are proficient in that relate to tracking conversion funnels and performance metrics.
How to prepare for a job interview at Rhino Entertainment Group
✨Know Your Metrics
Familiarise yourself with key performance indicators (KPIs) relevant to digital marketing, especially in the iGaming sector. Be prepared to discuss how you've optimised campaigns based on metrics like CPA and LTV in your previous roles.
✨Showcase Localisation Skills
Since the role involves working with Indian audiences, highlight any experience you have in localising ad creatives and landing pages. Discuss specific examples where your localisation efforts led to increased engagement or conversion rates.
✨Demonstrate Analytical Thinking
Prepare to talk about your analytical mindset and how it has influenced your decision-making in past campaigns. Bring examples of A/B tests you've conducted and the insights gained from them that improved campaign performance.
✨Align with Company Culture
Research Rhino Entertainment's culture and values. Be ready to explain how your personal values align with theirs, particularly around community, creativity, and a drive for success. This will show that you're not just a fit for the role, but for the company as a whole.