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- Tasks: Support key client accounts with SEO tasks like keyword research and on-page optimisation.
- Company: Rhetoric Studios is a boutique SEO consultancy helping brands dominate search with 24 years of experience.
- Benefits: Enjoy flexible freelance work, timely payments, and potential for long-term projects.
- Why this job: Join a dynamic team, learn advanced SEO systems, and make a real impact on fast-growing brands.
- Qualifications: 1-2+ years in SEO, familiarity with keyword tools, and good communication skills required.
- Other info: Work remotely or from Leeds; no recruitment agencies, please.
The predicted salary is between 20000 - 30000 £ per year.
Leeds-based (or Remote) Freelance | Project-based | Potential for Retainer Work
Rhetoric Studios is a boutique SEO & Digital Growth consultancy helping ambitious brands dominate search. Based in Leeds, we bring over 24 years of combined SEO experience across technical SEO, AI-powered content strategy, and authority building. We don’t just chase rankings — we build systems for long-term, measurable growth.
About the Role
We’re looking for a part time Freelance SEO Executive to support us across key client accounts. You’ll assist with data preparation, keyword research, on-page optimisation, link building, technical audits, and content briefs — helping deliver real impact to fast-growing brands. This role is ideal for someone confident with the fundamentals, eager to grow fast, and able to follow strategic direction with autonomy.
What You’ll Do
- Conduct in-depth keyword research to support content and page strategy
- Optimise on-page elements (titles, meta tags, internal linking, etc.)
- Execute link building and outreach tactics
- Assist with technical SEO audits and reporting
- Collaborate on content planning and brief creation
- Contribute to ongoing SEO strategy and ideation
- Support with occasional social/distribution if relevant
About You
- 1–2+ years’ specialist experience in SEO - technical, content or digital PR (agency or freelance)
- Solid grasp of keyword tools (e.g. Ahrefs, Semrush, GSC)
- Basic understanding of technical SEO (site speed, indexing, etc.)
- Good copy instincts for on-page tweaks and content briefs
- Proactive, detail-oriented, and comfortable in a fast-paced environment
- Excellent communication – especially via Slack, Notion, and async tools
- Bonus: Any experience with AI writing tools, programmatic SEO, or analytics dashboards
Why Work With Us?
- We will look after your growth, and pay invoices on time
- Flexible freelance setup with potential for long-term work
- Work with a senior SEO strategist (14+ years’ experience)
- High-quality clients, expecting best work
- Learn how advanced SEO systems are built, not just tactics
- Transparent, respectful, no-BS working style
Note to recruiters: We’re focused on long-term relationships with candidates and aren’t engaging with recruitment agencies for this role.
Freelance SEO Executive employer: Rhetoric Studios
Contact Detail:
Rhetoric Studios Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Freelance SEO Executive
✨Tip Number 1
Familiarise yourself with Rhetoric Studios' approach to SEO and their client base. Understanding their unique strategies and the types of brands they work with will help you tailor your discussions during interviews and show that you're genuinely interested in contributing to their success.
✨Tip Number 2
Brush up on your skills with key SEO tools like Ahrefs, Semrush, and Google Search Console. Being able to demonstrate your proficiency with these tools during conversations can set you apart from other candidates and show that you're ready to hit the ground running.
✨Tip Number 3
Prepare to discuss specific examples of your past SEO projects, particularly those that involved keyword research, on-page optimisation, or link building. Highlighting measurable results from your previous work can illustrate your capability and impact as an SEO Executive.
✨Tip Number 4
Engage with the SEO community online, especially on platforms like LinkedIn or Twitter. Sharing insights, participating in discussions, and connecting with industry professionals can enhance your visibility and may even lead to referrals or recommendations for the role.
We think you need these skills to ace Freelance SEO Executive
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of a Freelance SEO Executive. Familiarise yourself with the key tasks such as keyword research, on-page optimisation, and technical audits to tailor your application accordingly.
Highlight Relevant Experience: In your CV and cover letter, emphasise your 1–2+ years of experience in SEO. Be specific about your skills in technical SEO, content strategy, and any tools you've used like Ahrefs or Semrush. This will show that you are well-suited for the role.
Showcase Your Communication Skills: Since excellent communication is crucial for this role, provide examples of how you've effectively communicated in previous positions. Mention your experience with tools like Slack and Notion to demonstrate your ability to collaborate in a remote environment.
Craft a Tailored Cover Letter: Write a compelling cover letter that not only outlines your qualifications but also expresses your enthusiasm for working with Rhetoric Studios. Mention why you're drawn to their approach to SEO and how you can contribute to their long-term growth strategies.
How to prepare for a job interview at Rhetoric Studios
✨Showcase Your SEO Knowledge
Be prepared to discuss your experience with SEO tools like Ahrefs and Semrush. Highlight specific projects where you've successfully conducted keyword research or optimised on-page elements, as this will demonstrate your practical knowledge and ability to deliver results.
✨Demonstrate Autonomy and Proactivity
Since the role requires following strategic direction with autonomy, share examples of how you've taken initiative in previous roles. Discuss situations where you identified problems and implemented solutions independently, showcasing your proactive approach.
✨Communicate Clearly and Effectively
Excellent communication is key, especially when using tools like Slack and Notion. Practice articulating your thoughts clearly and concisely, and be ready to explain complex SEO concepts in simple terms, as this will reflect your ability to collaborate effectively with the team.
✨Prepare for Technical Questions
Brush up on your technical SEO knowledge, including site speed and indexing. Be ready to answer questions about how you would conduct a technical audit or improve a website's performance, as this will show your depth of understanding in the field.
