Loughborough, EastMidlands LE11, United Kingdom • £25,000 - £28,000
Full-time Permanent Associate
Posted 08 May 2025
Description
Job Title: Marketing Executive - Content Creation - Reel Cinemas
Your Mission: Drive innovative, visual-first marketing campaigns that position REEL Cinemas as the ultimate destination for film lovers.
Location: United Kingdom (Flexible, with a requirement to spend at least four days per fortnight at sites)
Job Type: Full-Time
Please note that interviews will be conducted in person at one of our venues. The successful candidate must also hold a full UK driving licence.
About Us
Established in 2001, Reel Cinemas is one of the UK’s leading independent, family‑owned cinema chains. With 16 locations and over 1.7 million guests entertained each year, we’re not just about movies – we’re about creating unforgettable experiences. As we expand under new leadership, this role will play a key part in shaping the way audiences connect with our brand.
The Role
As Marketing Executive (Content Creation), you’ll be the creative powerhouse behind our short‑form content strategy. Reporting directly to the Marketing and Events Manager, you’ll craft engaging TikToks, Instagram Reels, and other digital content that showcases upcoming films, events, and the unique REEL Cinemas experience. Beyond social media, you’ll develop a diverse range of digital assets to support promotions across film, food, and retail, ensuring REEL Cinemas remains a must‑follow brand.
You’ll also play a key role in empowering our teams to create their own compelling content, ensuring a consistent and authentic voice across all locations. This is a dynamic role for someone passionate about storytelling, content versatility, and keeping up with the ever‑changing world of film marketing.
Key Responsibilities
- Produce fun, high‑quality videos and visuals that drive engagement across film, events, and food & beverage.
- Develop engaging, versatile copy and visuals – from film assets and food/beverage imagery to various promotional materials – for our website, social media, and email campaigns.
- Work closely with the Marketing and Events Manager to brainstorm and execute marketing campaigns that bring REEL Cinemas to life.
- Stay ahead of social media trends and find innovative ways to keep our content fresh and relevant.
- Train and inspire on‑site teams to create and share their own content, building a library of authentic, locally‑driven material.
- Track content success through engagement metrics, reach, and audience growth. Use insights to refine strategies, ensuring maximum impact.
What We’re Looking For
- Passion for Film: A love for cinema and an understanding of what makes a great big‑screen experience.
- Creative Mindset: A portfolio of engaging content, whether in social media, video production, or wider digital marketing.
- Digital Savvy: A deep understanding of TikTok, Instagram Reels, and social media trends, plus basic knowledge of SEO and content management tools.
- Visual Storytelling: Strong sense of what looks great on camera and how to frame both people and places for the best impact.
- Content Versatility: Ability to create diverse digital content across multiple platforms, from social media to email marketing and website assets.
- Collaborative Spirit: A team player who thrives on bringing creative ideas to life with others.
- Adaptability: Ability to work in a fast‑paced environment, adjusting to the ever‑changing world of film marketing.
If you're ready to make REEL Cinemas a must‑follow brand on TikTok and beyond, we want to hear from you. It’s more than just marketing – it’s about creating unforgettable moments. Ready for the challenge? Apply now.
Company Overview
We are a growing cinema circuit anchored in our local communities with a company mission to deliver affordable family entertainment and outstanding customer service without compromising quality.
