Marketing Communications & Engagement Executive in London

CompassRock International provides asset and property management services to the rental housing sector across the UK and Ireland. The business has expanded to the UK and Ireland and is rapidly growing its portfolio of Build-to-Rent (BTR) assets. Backed by private equity, CompassRock is in an exciting growth phase, actively acquiring and developing new assets at a fast pace. With an entrepreneurial and innovative culture embedded in its DNA, the company values dynamic, forward-thinking individuals.

At CompassRock, we believe great places are built through great communities. This newly created role within our Marketing team will be at the heart of creating meaningful connections between our residents and the places they call home. Through compelling content, engaging organic social media, and impactful communications, you’ll help bring our communities to life, creating experiences that make our residents feel informed, valued, and connected.

Key Responsibilities

• Create engaging resident communications that inform, inspire, and encourage participation across our portfolio of assets.
• Bring our communities to life through compelling storytelling, resident spotlights, property updates, and lifestyle content.
• Own and manage content calendars, ensuring communications remain fresh, relevant, and engaging.
• Champion CompassRock’s overall brand, as well as the individual brand identities and tone of voice for each asset.
• Create and manage engaging social media content that sparks conversations, encourages interaction, and strengthens community connections.
• Produce creative content across multiple formats, including copy, imagery, video, and short-form digital content.
• Identify and capture stories happening within our communities, turning resident experiences into engaging marketing content.
• Partner with the Events Team to build excitement around resident events, activations, and community initiatives.
• Create campaigns that drive attendance, participation, and resident advocacy.
• Help create a sense of belonging across our communities through engaging and meaningful communications.
• Own the delivery of targeted and personalised resident communication programmes through HubSpot.
• Monitor campaign performance and resident engagement across social media, email, and communication channels.
• Use data, insights, and resident feedback to continually improve content and campaign effectiveness.

Skills & Experience

• Is a native in marcomms and engagement, organic social media platforms, and content creation.
• Has a proven ability to create engaging content and tell compelling stories.
• Understands how to build audiences, create engagement, and foster communities through communications.
• Has hands-on experience with CRM and marketing/social automation platforms, particularly HubSpot.
• Has hands-on experience creating visual content using tools such as Canva and Adobe Creative Cloud.
• Understands the principles of audience segmentation, customer journeys, and how to create communications that resonate with different demographics and personas.
• Appreciates the importance of brand consistency and can confidently work within a defined tone of voice.
• Is comfortable using data and insights to inform decisions and improve campaign performance.
• Is highly organised, proactive, and able to manage multiple projects simultaneously.

Personal Qualities

• Creative, curious, and full of ideas.
• Passionate about content, communications, and building thriving communities.
• Naturally collaborative and relationship-focused.
• Confident, proactive, and self-motivated.
• Customer-centric, with a genuine desire to create exceptional experiences.
• Energised by fast-paced environments and excited by the opportunity to make a visible impact.

Working Hours

40 hours per week (Mon to Friday). Some flexibility may be required to accommodate candidate interviews across different schedules.

We are an Equal Opportunities Employer, committed to creating an inclusive, diverse, and equitable workplace.