At a Glance
- Tasks: Drive partnerships growth through innovative marketing strategies and collateral creation.
- Company: Join CARE ADHD, a leader in accessible healthcare innovation.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional development.
- Other info: Dynamic team environment with a focus on continuous improvement and innovation.
- Why this job: Make a real difference in ADHD healthcare while developing your marketing skills.
- Qualifications: Experience in B2B marketing and strong communication skills required.
The predicted salary is between 37338 - 45000 £ per year.
Reports to: Head of Marketing
Location: Hybrid (1-2 days per week in Canary Wharf office)
Join Us at The Centre for ADHD Research and Excellence: Shaping the Future of Accessible Healthcare. At CARE ADHD, we are revolutionising private healthcare by making ADHD assessments and treatment more affordable and accessible to those who need it. Our client-centred approach, lean methodology, and focus on continuous improvement drive our commitment to excellence. We embrace an innovative mindset, encouraging rapid learning and adaptation through a fail-fast ethos. With ambitions to become the largest ADHD service provider outside the NHS within the next five years, we are committed to pushing boundaries and fostering innovation.
We are seeking a passionate and confident B2B Marketing Manager to join our Marketing Team on a 12 month contract. As a B2B Marketing Manager, you will enable our partnerships growth by acting as a key bridge between our Marketing and Partnerships teams, equipping the Partnerships team with credible, consistent and high-trust marketing support—especially for NHS ICB relationships, GP referral routes, and education ecosystems for our CYP service.
This is not a traditional acquisition campaigns role. Your focus is to build and maintain the partnerships marketing system: audience-specific outreach packs, value propositions and messaging frameworks, proof packs, case studies, event programmes and follow-up materials—all delivered to a high standard in a regulated, high-trust environment.
You will work in close partnership with our Partnerships team (a standalone BD function) and Marketing leadership (CMO / Head of Marketing), ensuring the story we tell is clear, consistent, evidence-backed, and easy for partners to engage with.
What You’ll Be Doing:
- Partnerships proposition and messaging (by segment): Own and evolve value propositions, messaging frameworks and “proof packs” for key partnership audiences, including but not limited to: NHS ICB stakeholders (commissioning-focused), GPs and referral pathways (practical referral and patient outcomes lens), Education ecosystems (CYP service enablement and outcomes lens).
- Maintain a clear “claims discipline”: what we can say, what must be evidenced, and what needs approval.
- Outreach enablement packs and collateral system: Create and maintain segment-specific outreach packs that the Partnerships team can use consistently, including but not limited to: One-pagers and leave-behinds, FAQs and objection-handling, Email templates / follow-up templates, Case study snippets and proof points. Build a scalable collateral library with version control, templates, and clear ownership.
- Proof points, evidence and case studies: Own the development and refresh of partnership proof points, working with internal teams to source and validate: waiting times, capacity and operational/service metrics, clinical governance metrics (where appropriate and approved). Lead the creation of case studies across: patient voice (with safeguarding and consent processes). Ensure all proof is documented, traceable, and approval-ready.
- Events programme and follow-up engine: Build and run a partnerships events programme (in collaboration with the Partnerships team): Event themes by audience segment, Logistics management, Budget management and reporting, Event marketing materials and messaging, Pre-event outreach assets and post-event follow-up packs. Ensure events are tied to clear objectives and that follow-up is structured and consistent.
- Cross-functional coordination and governance: Work closely with Partnerships (BD), Marketing, Clinical and Ops to ensure materials are accurate, credible and operationally grounded. Manage approvals for partnership-facing claims and materials: Primary approval: CMO, Additional approval where relevant: Clinical / Ops / Governance. Maintain strong documentation and stakeholder updates so the Partnerships team always knows what’s available and what’s coming.
- Ad hoc bid/tender support (as needed, not owned): Support bid/tender work where needed through messaging frameworks, evidence packs, case studies and templated content. Ownership of bid/tender process remains with the Partnerships team unless explicitly agreed otherwise.
WHAT THIS ROLE IS NOT: Not a BD/
B2B Marketing Manager - 12 month contract in London employer: RGIT Australia
RGIT Australia is an outstanding employer that fosters a dynamic and inclusive work culture, perfect for those passionate about the beauty industry. With hybrid working options and competitive benefits, employees are encouraged to grow and thrive in their careers while contributing to the success of innovative product portfolios. Join us in a vibrant environment where your expertise in product marketing can truly shine and make a meaningful impact.
StudySmarter Expert Advice🤫
We think this is how you could land B2B Marketing Manager - 12 month contract in London
✨Dive into Local Events
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✨Show Off Your Work
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✨Utilise Online Job Boards
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✨Tap into Your Uni's Resources
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We think you need these skills to ace B2B Marketing Manager - 12 month contract in London
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at RGIT Australia from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at RGIT Australia specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at RGIT Australia
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at RGIT Australia, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show RGIT Australia you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure RGIT Australia that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for RGIT Australia, so think on your feet and don't hesitate to showcase your creativity!