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For Companies At a Glance
- Tasks: Drive growth intelligence for mobile games, influencing marketing and product decisions.
- Company: Join Rezzil, a leading mobile game company with a focus on innovation.
- Benefits: Competitive salary, share options, 25 days holiday, and flexible working arrangements.
- Why this job: Shape the future of mobile gaming with data-driven insights and impactful decisions.
- Qualifications: 5+ years in mobile games analytics, strong SQL and Python skills.
- Other info: Collaborative environment with opportunities for professional growth and influence.
The predicted salary is between 36000 - 60000 £ per year.
Location: Manchester / London / Hybrid / Remote
Role Summary
This is a pivotal hire for Rezzil. We’re looking for a commercially driven Senior Data Analyst with deep mobile games experience to own growth intelligence across our mobile title(s). You will sit at the intersection of Marketing, Product, LiveOps, Finance and Development, ensuring that player behaviour, attribution data and revenue performance translate into confident, evidence-based decisions. You will own the integrity, consistency and accessibility of our core KPIs across acquisition, engagement, retention and monetisation — ensuring Marketing, Product and Finance operate from a single source of truth.
Your work will directly influence:
- How we allocate and scale marketing budget
- What features and updates we prioritise
- How we monetise and structure LiveOps
- How we forecast revenue and manage payback
- When and how we scale
This is not a reporting role. This is a decision-shaping role.
What You’ll Own
Growth & Commercial Intelligence- Own end-to-end growth reporting across UA and product performance (CPI, CPA, ROAS, retention, LTV, ARPU/ARPPU, conversion).
- Maintain reporting across acquisition, activation, retention, engagement and monetisation, including funnel conversion, cohort revenue curves, payer behaviour, LiveOps performance, and ad/IAP revenue breakdown.
- Define, document and maintain KPI definitions and calculation logic across Marketing, Product and Finance, ensuring consistency across all reporting platforms.
- Ensure clean, reliable data flows from Singular, in-game event systems and BI platforms into business-critical reporting.
- Proactively validate tracking integrity after app releases, LiveOps events and marketing launches, identifying and resolving discrepancies quickly.
- Identify the highest-leverage opportunities to improve payback windows, LTV and monetisation efficiency.
- Use market intelligence tools (Sensor Tower, AppMagic or similar) to inform positioning, feature prioritisation and scaling strategy.
- Partner with UA to evaluate channels, creatives and budget allocation.
- Quantify incrementality and optimise towards long-term value rather than short-term vanity metrics.
- Help define scale thresholds and expansion logic grounded in cohort performance.
- Use cohort behaviour and segmentation insights to shape update cadence, events, offers, pricing tests and progression tuning.
- Design, analyse and guide A/B tests — from hypothesis and success metrics through to roll‑out decisions.
- Translate behavioural insights into prioritised development decisions with clear commercial rationale.
- Support revenue forecasting, LTV modelling and scenario planning.
- Provide Finance with defensible assumptions based on real cohort and retention curves.
- Ensure the business understands payback dynamics, scaling constraints and commercial risk exposure.
- Ensure Finance reporting is underpinned by consistent cohort data and revenue definitions shared across Marketing and Product.
What You Bring
Essential- 5+ years’ experience in mobile games analytics, with proven examples of improving ROAS, LTV or revenue through your analysis.
- Deep understanding of mobile game unit economics, retention dynamics and LiveOps-driven monetisation.
- Strong SQL and practical Python for scalable, repeatable analysis.
- Hands‑on A/B testing expertise (design, statistical evaluation, uplift measurement and roll‑out recommendations).
- Proven experience working cross-functionally across Marketing, Product, Finance and Development teams.
- Strong experience with Singular (or equivalent MMP platforms such as AppsFlyer or Adjust).
- Proficiency with BI tools (Looker, Power BI, Tableau or similar).
- Experience with event analytics tooling (Firebase/GA4, Mixpanel, Amplitude).
- Experience forecasting the impact of LiveOps events and commercial offers.
- Experience building or shaping data pipelines alongside engineering teams.
- Confidence influencing senior stakeholders with data‑backed arguments.
- A bias towards action and commercial impact — not just analysis.
What Success Looks Like
- Marketing spend scales with confidence and improved payback windows.
- LiveOps decisions are driven by cohort evidence, not instinct.
- Finance operates with reliable, defensible forecasts.
- Development priorities align with measurable revenue impact.
- The business makes faster, smarter commercial decisions because of you.
What We Offer
Competitive salary + share options. 25 days’ holiday +
Senior Data Analyst - Mobile Game Growth & LiveOps in Manchester employer: Rezzil
Contact Detail:
Rezzil Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Data Analyst - Mobile Game Growth & LiveOps in Manchester
✨Tip Number 1
Network like a pro! Reach out to folks in the mobile gaming industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your data analysis projects, especially those related to mobile games. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on your SQL and Python skills. Be ready to discuss how you've used these tools to drive growth and improve monetisation in past roles.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace Senior Data Analyst - Mobile Game Growth & LiveOps in Manchester
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Data Analyst role. Highlight your experience in mobile games analytics and any specific achievements that demonstrate your ability to improve ROAS or LTV. We want to see how your skills align with our needs!
Showcase Your Skills: Don’t just list your skills; show us how you’ve used them! Include examples of your SQL and Python expertise, as well as any hands-on A/B testing you've done. We love seeing real-world applications of your knowledge.
Be Clear and Concise: When writing your application, keep it clear and concise. Use bullet points where possible to make it easy for us to read. We appreciate straightforward communication, especially when it comes to complex data insights!
Apply Through Our Website: We encourage you to apply through our website for the best chance of getting noticed. It helps us keep track of applications and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at Rezzil
✨Know Your Numbers
As a Senior Data Analyst, you'll need to demonstrate your understanding of key metrics like ROAS, LTV, and ARPU. Brush up on these concepts and be ready to discuss how you've used them in past roles to drive growth and make data-driven decisions.
✨Showcase Your Cross-Functional Experience
This role requires collaboration across Marketing, Product, Finance, and Development. Prepare examples of how you've successfully worked with different teams to achieve common goals, highlighting your ability to communicate complex data insights clearly.
✨A/B Testing Expertise is Key
Be ready to dive into your hands-on experience with A/B testing. Discuss specific tests you've designed, the hypotheses you formed, and the outcomes. This will show your analytical skills and your ability to influence product decisions based on data.
✨Prepare for Scenario Questions
Expect questions that ask you to forecast revenue or analyse the impact of LiveOps events. Practice articulating your thought process and the methodologies you would use to approach these scenarios, as this will demonstrate your strategic thinking and problem-solving abilities.