At a Glance
- Tasks: Lead marketing strategy and drive growth for innovative sports tech products.
- Company: Join Rezzil, a cutting-edge sports technology company with a global presence.
- Benefits: Enjoy competitive salary, share options, flexible working, and generous holiday allowance.
- Other info: Opportunity to shape the future of marketing in a rapidly growing company.
- Why this job: Make an impact in the exciting world of sports tech and gaming.
- Qualifications: Proven experience in senior marketing roles, ideally in sports or tech.
The predicted salary is between 80000 - 100000 £ per year.
Location: Manchester / London, with hybrid working and UK/US travel
Role Type: Full-time
Reports to: Leadership Team / CEO
Team: Marketing, brand, content, communications and future US marketing hires
About Us
Rezzil creates performance products for sport across VR, mobile, console and gaming, serving B2B, B2C and elite performance markets. Our products support training, analysis, fan engagement and immersive sports experiences across the sports industry. Exar.live is our live game data ingest and transport platform, powering real-time analysis tools for VR, broadcast and performance environments. As we continue to grow, we are also expanding into new areas, including computer vision and AI-driven solutions.
The Role
We are looking for a Marketing Director to lead the full marketing function across Rezzil and exar.live. This is a senior role for someone who can set strategy, shape brands, manage the team, and drive growth across multiple products, audiences, and territories. You will be responsible for creating a clear marketing strategy across the company, ensuring Rezzil and exar.live are well-positioned in the UK and US, and supporting the global growth of our products. This will include overseeing brand, content, campaigns, communications, product marketing, performance marketing, events, PR, app store strategy and market expansion. The role will also involve building the marketing team as we grow.
Key Responsibilities
- Marketing Strategy and Leadership: Develop and lead the overall marketing strategy for Rezzil and exar.live across UK and US markets. Create clear marketing plans that support company growth across B2B, B2C, gaming, partnerships, global mobile distribution and emerging technology areas. Define how each product, audience and territory should be positioned, with messaging that is consistent, commercially focused and easy to understand. Work closely with the leadership, sales, product and creative teams to align marketing activity with business priorities. Build a scalable marketing function that supports the company as it grows, particularly in the US market and across international mobile gaming audiences.
- Team Structure and Development: Lead the marketing team across brand, content, communications, campaigns and product marketing. Manage internal team members and external partners, including agencies, freelancers, PR support and specialist suppliers. Set clear priorities, responsibilities and reporting lines across the function. Identify future hiring needs as the UK and US marketing presence expands. Create the processes, reporting and structure needed for the team to operate effectively across multiple brands and markets.
- Brand and Positioning: Own the marketing positioning and tone of voice for Rezzil and exar.live. Ensure both brands are consistently represented across websites, pitch decks, campaigns, social media, events, sales materials, product launches, and partner communications. Work closely with creative and product teams to maintain high standards across brand, design, storytelling and customer-facing materials. Translate complex technology, live data and performance products into clear, compelling messages for different audiences.
- Campaigns and Growth: Plan and deliver campaigns that drive awareness, engagement, leads, revenue and retention. Support go-to-market plans for new product launches, feature releases, partnerships and territory expansion. Oversee marketing activity across content, social, email, website, PR, paid media, events and community channels. Use data and reporting to measure performance and continuously improve campaigns. Ensure marketing activity supports both long-term brand building and short-term commercial goals.
- Market Development and Global Mobile Growth: Lead marketing activity across both UK and US markets, adapting campaigns and messaging where needed. Support the growth of Rezzil and exar.live with clubs, leagues, federations, broadcasters, technology partners, commercial partners and consumer audiences. Support the international growth of our mobile products, including launch planning, territory prioritisation, localisation, app store optimisation and user acquisition strategy. Understand when global mobile activity should be managed internally and when specialist agencies, regional partners or outsourced support should be brought in. Identify relevant events, conferences, media opportunities and partnerships that increase visibility in key regions. Work with the commercial and product teams to ensure marketing directly supports sales conversations, lead generation, customer growth and mobile revenue goals. Help shape the future US and international marketing structure as the company expands.
- Product Marketing and Communications: Develop clear product messaging across Rezzil and exar.live. Support launches and updates across VR, mobile, console, live data, broadcast and future AI/computer vision products. Help define go-to-market plans for mobile products across multiple territories, including what should be handled in-house and what should be outsourced to regional or specialist partners. Create or oversee sales enablement materials, case studies, product pages, campaign assets and partner communications. Ensure each product has a clear audience, message, value proposition and go-to-market approach.
What We Are Looking For
- Proven experience in a senior marketing role, ideally as a Marketing Director, Head of Marketing, Growth Director, VP Marketing or similar.
- Experience leading marketing across multiple products, audiences and territories.
- Strong understanding of both B2B and B2C marketing.
- Experience managing a marketing team and working with external agencies or specialist partners.
- A track record of building successful campaigns that have increased awareness, engagement, leads, revenue, retention or market share.
- Strong brand, positioning and storytelling skills.
- Commercially minded, with the ability to connect marketing activity to company goals.
- Confident working with senior stakeholders, product teams, sales teams and creative teams.
- Comfortable working strategically while still being close enough to the detail to support execution.
- Strong understanding of data, analytics and reporting, with the ability to make decisions based on performance.
- Experience working across the UK and US markets would be a strong advantage.
- Experience with international mobile product launches, localisation, app store optimisation, user acquisition, or working with outsourced mobile growth partners would be highly valuable.
Nice to Have
- Experience in sports technology, elite performance, mobile gaming, VR, broadcast, live data or AI-led products.
- Understanding of sports organisations, clubs, leagues, federations, broadcasters, rights holders or fan engagement products.
- Experience building or scaling a marketing function internationally.
- Experience launching products into the US market.
- Experience launching or scaling mobile games/products internationally.
- Experience supporting investor, partnership or commercial communications.
- An interest in the future of AI, computer vision and data-driven sports technology.
What We Offer
- Competitive salary + share options.
- 25 days holiday + bank holidays.
- Christmas closure, 3 additional days.
- Flexible working and hybrid options.
Marketing Director in Manchester employer: Rezzil
Rezzil is an exceptional employer, offering a dynamic work environment in the heart of Manchester and London, with the flexibility of hybrid working and opportunities for UK/US travel. Our culture fosters innovation and collaboration, providing employees with the chance to grow their careers in the fast-evolving fields of sports technology and gaming. With competitive salaries, generous holiday allowances, and a commitment to employee development, Rezzil is dedicated to creating a rewarding workplace where your contributions truly matter.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Director in Manchester
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your marketing achievements and projects. This is your chance to showcase your creativity and strategic thinking, making you stand out from the crowd.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Understand their market position and think about how you can contribute to their growth. Tailor your answers to reflect their values and goals, especially in the sports and tech sectors.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at Rezzil and exar.live.
We think you need these skills to ace Marketing Director in Manchester
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Marketing Director role. Highlight your experience in leading marketing strategies, managing teams, and driving growth across multiple products and territories. We want to see how your background aligns with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about sports technology and how your skills can help shape our brands. Be sure to mention any relevant experience in B2B and B2C marketing.
Showcase Your Achievements:Don’t just list your responsibilities; showcase your achievements! Use metrics to demonstrate how your campaigns have driven awareness, engagement, or revenue. We love numbers that tell a story!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Rezzil
✨Know Your Stuff
Before the interview, dive deep into Rezzil and exar.live. Understand their products, target markets, and recent developments in sports technology. This knowledge will help you tailor your responses and show genuine interest in the company.
✨Showcase Your Strategy Skills
Prepare to discuss your past experiences in developing marketing strategies. Be ready to share specific examples of how you've successfully led campaigns across multiple products and territories, especially in B2B and B2C contexts.
✨Be a Team Player
Highlight your experience in managing teams and collaborating with various departments. Discuss how you've built effective marketing functions and how you plan to lead the team at Rezzil as it grows, particularly in the US market.
✨Data-Driven Decision Making
Emphasise your understanding of data analytics and how it informs your marketing decisions. Be prepared to discuss how you've used data to measure campaign performance and drive growth, aligning with the company's goals.
