At a Glance
- Tasks: Lead customer lifecycle strategies to enhance engagement and drive growth.
- Company: Join Rexel, a forward-thinking company focused on customer insights.
- Benefits: Enjoy 33 days off, bonuses, health perks, and extensive learning opportunities.
- Other info: Diverse and inclusive culture that values fresh ideas and creativity.
- Why this job: Shape the future of CRM and make a real impact in a dynamic team.
- Qualifications: Experience in B2B CRM, data-driven decision-making, and collaboration skills.
The predicted salary is between 50000 - 60000 £ per year.
Looking to join a business where you can shape the future of customer engagement and make a real commercial impact? Want to help move CRM from campaign‑led marketing to an insight‑led function that drives growth, retention, and customer value? We’re looking for fresh thinkers, team players, and positive individuals like you to be part of our journey in this brand new role joining our high performing Marketing team.
The CRM Manager will own and optimise the end‑to‑end customer lifecycle across our trade customer base, using data, insight, and automation to drive growth, retention, and share of wallet. This role is critical in shifting CRM from campaign‑led marketing to a commercially driven, insight‑led function that supports account development and customer experience at scale.
Benefits
- Bonuses: Gainshare bonus scheme – get rewarded for growth / Performance Related Bonus scheme
- Time Off: 33 days annual leave (including bank holidays, increasing throughout the years too!) You can also buy and sell holiday each year
- Enhanced parental leave
- Support & Development: Extensive learning opportunities from day one, Contributory pension scheme and life assurance
- Health & Wellbeing: Private Medical Insurance / Free virtual GP service, Healthy Mind Champions, and more!
- Perks: Staff discounts, exclusive holiday offers and free financial support and education
Qualifications
At Rexel, we prioritise hiring individuals based on behaviours and potential, rather than requiring specific formal qualifications for roles. The behaviours that will set you up for success as a CRM Manager (Customer Lifecycle and Insights) include:
- Collaboration – Building partnerships and working collaboratively with others to achieve shared objectives
- Accountability – Taking action, overcoming obstacles, and meeting commitments
- Customer Focus – Building strong customer relationships and delivering customer‑centric solutions
- Curious – Seeking new ways to grow and be challenged, using formal and informal learning channels
- Optimises Work Processes – Knowing the most effective and efficient processes to get things done, with a focus on continuous improvement
We’re looking for a commercially minded CRM expert with strong experience in B2B or trade environments. You’ll know how to use data and insight to drive growth, with experience across CRM and automation platforms, customer segmentation, and personalised lifecycle activity. You will be confident working with sales and technical teams, you’ll be able to turn customer insight into measurable commercial impact. We can’t wait to hear from you!
At Rexel UK, we’re all about welcoming people from different backgrounds, experiences, and perspectives because we know that diversity drives fresh ideas and great results. By coming together as one team, we’re building a high‑performance culture that not only drives success but also creates real value for our customers and communities. Creating an environment where individuality is celebrated and creativity flourishes, we're making sure everyone feels supported and confident to be their best.
Customer Lifecycle Lead in Birmingham employer: Rexel
At Rexel, we pride ourselves on being an exceptional employer that fosters a high-performance culture where collaboration and innovation thrive. With extensive learning opportunities, generous benefits including 33 days of annual leave, and a commitment to employee well-being, we empower our team members to grow and make a meaningful impact in the world of customer engagement. Join us in shaping the future of CRM while enjoying a supportive environment that values diversity and creativity.
StudySmarter Expert Advice🤫
We think this is how you could land Customer Lifecycle Lead in Birmingham
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their customer engagement strategies and think about how your skills can contribute to their goals. Show them you’re not just another candidate!
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the role of Customer Lifecycle Lead. Highlight your data-driven approach and how you've used insights to drive growth in past roles.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of our team at Rexel.
We think you need these skills to ace Customer Lifecycle Lead in Birmingham
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the Customer Lifecycle Lead role. Highlight your CRM expertise and any relevant data-driven achievements to catch our eye!
Craft a Compelling Cover Letter:Use your cover letter to tell us why you're passionate about customer engagement and how you can contribute to our team. Share specific examples of how you've driven growth and retention in previous roles.
Showcase Your Collaborative Spirit:We love team players! In your application, mention instances where you've successfully collaborated with others to achieve shared goals. This will show us you're a great fit for our high-performing Marketing team.
Apply Through Our Website:For the best chance of success, make sure to apply directly through our website. It’s the easiest way for us to review your application and get you on board for an exciting journey with StudySmarter!
How to prepare for a job interview at Rexel
✨Know Your Customer Lifecycle
Make sure you understand the end-to-end customer lifecycle and how it applies to the role of a CRM Manager. Brush up on key concepts like customer segmentation, retention strategies, and how data drives decision-making. This will show that you're not just familiar with the theory but can apply it practically.
✨Showcase Your Data Skills
Prepare to discuss specific examples of how you've used data and insights to drive growth in previous roles. Be ready to explain your experience with CRM and automation platforms, and how you've optimised processes for better customer engagement. This will demonstrate your ability to turn insights into actionable strategies.
✨Emphasise Collaboration
Since this role requires working closely with sales and technical teams, be prepared to share examples of successful collaborations from your past. Highlight how you built partnerships and achieved shared objectives, as this aligns perfectly with the company's focus on teamwork and accountability.
✨Be Curious and Open to Learning
Demonstrate your curiosity by asking insightful questions about the company’s current CRM strategies and future goals. Show that you're eager to learn and adapt, which is crucial for a role that aims to shift CRM from campaign-led to insight-led marketing. This will reflect your alignment with their values and culture.
