B2B CRM Lead: Insight-Driven Growth & Lifecycle in Birmingham
B2B CRM Lead: Insight-Driven Growth & Lifecycle

B2B CRM Lead: Insight-Driven Growth & Lifecycle in Birmingham

Birmingham Full-Time 45000 - 55000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead CRM strategies to enhance customer lifecycle and drive growth.
  • Company: Rexel Scotland & NI, a leader in trade customer solutions.
  • Benefits: Gainshare bonus, 33 days annual leave, and private medical insurance.
  • Other info: Join a dynamic team focused on customer value and retention.
  • Why this job: Transform CRM into an insight-driven powerhouse for real impact.
  • Qualifications: Experience in B2B or trade environments with data-driven skills.

The predicted salary is between 45000 - 55000 £ per year.

Rexel Scotland & NI in Birmingham is hiring a CRM Manager to own and optimise the customer lifecycle across trade customers. This critical role shifts CRM from campaign-led marketing to an insight-led function that drives growth, retention, and customer value.

The ideal candidate will possess experience in B2B or trade environments, leveraging data and insight to make an impact.

Benefits include a gainshare bonus scheme, 33 days annual leave, and private medical insurance.

B2B CRM Lead: Insight-Driven Growth & Lifecycle in Birmingham employer: Rexel Scotland & NI

Rexel Scotland & NI in Birmingham is an exceptional employer, offering a dynamic work culture that prioritises insight-driven growth and employee development. With generous benefits such as a gainshare bonus scheme, 33 days of annual leave, and private medical insurance, we foster an environment where our team can thrive and make a meaningful impact in the B2B sector.
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Contact Detail:

Rexel Scotland & NI Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land B2B CRM Lead: Insight-Driven Growth & Lifecycle in Birmingham

✨Tip Number 1

Network like a pro! Reach out to people in the B2B and trade sectors, especially those who work at Rexel or similar companies. A friendly chat can open doors and give you insights that might just land you that interview.

✨Tip Number 2

Show off your data skills! When you get the chance to speak with recruiters or during interviews, highlight how you've used data and insights to drive growth and retention in past roles. We want to see that you can make an impact!

✨Tip Number 3

Prepare for the interview by researching Rexel's current CRM strategies. Understanding their approach will help you tailor your answers and demonstrate that you're the perfect fit for this insight-driven role.

✨Tip Number 4

Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us.

We think you need these skills to ace B2B CRM Lead: Insight-Driven Growth & Lifecycle in Birmingham

CRM Management
Data Analysis
Insight Generation
B2B Marketing
Customer Lifecycle Management
Trade Customer Experience
Growth Strategy Development
Retention Strategies
Customer Value Optimisation

Some tips for your application 🫡

Show Your Insight-Driven Approach: When writing your application, make sure to highlight your experience with data and insights. We want to see how you've used these to drive growth and retention in previous roles, especially in B2B or trade environments.

Tailor Your CV and Cover Letter: Don’t just send the same old CV! Tailor it to reflect the skills and experiences that match the job description. We love seeing candidates who take the time to connect their background with what we’re looking for.

Be Clear and Concise: Keep your application clear and to the point. We appreciate well-structured applications that get straight to the heart of your qualifications and experiences without unnecessary fluff.

Apply Through Our Website: Make sure to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy to do!

How to prepare for a job interview at Rexel Scotland & NI

✨Know Your Data

Make sure you brush up on your data analysis skills. Since this role focuses on leveraging insights to drive growth, be prepared to discuss how you've used data in previous roles to optimise customer lifecycles.

✨Understand the Trade Environment

Familiarise yourself with the B2B and trade sectors. Research Rexel's position in the market and think about how your experience aligns with their needs. This will show that you're not just a fit for the role, but also for the company.

✨Prepare Insightful Questions

Think of questions that demonstrate your understanding of CRM beyond just campaigns. Ask about their current strategies for customer retention and how they measure success. This shows you're genuinely interested in contributing to their growth.

✨Showcase Your Adaptability

Highlight examples from your past where you've successfully shifted strategies based on insights. This role is about moving from campaign-led to insight-led, so demonstrating your ability to adapt will set you apart from other candidates.

B2B CRM Lead: Insight-Driven Growth & Lifecycle in Birmingham
Rexel Scotland & NI
Location: Birmingham

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