At a Glance
- Tasks: Create engaging content to boost customer retention and attract new customers.
- Company: Rex London, a leading home and giftware brand with a creative spirit.
- Benefits: Competitive salary, flexible hybrid working, staff discounts, and performance bonuses.
- Other info: Opportunity for career growth in a supportive and innovative company.
- Why this job: Join a dynamic team and unleash your creativity in a fun, fast-paced environment.
- Qualifications: Strong copywriting skills, SEO knowledge, and experience with email marketing platforms.
The predicted salary is between 36000 - 40000 £ per year.
About Rex London
Starting life on a Portobello Road market stall in 1981, Rex London is now an international front‑runner in the home & giftware industry. We design and sell a wide range of original gifts and homeware through our retail website (www.rexlondon.com), and also sell to the UK, European and international wholesale markets (www.rexlondontrade.com).
About the role
Your role is to deliver effective content that helps to drive existing customer retention, as well as customer acquisition. You’ll bring new ideas and creativity to the role, while understanding what works for our unique, established brand.
What you’ll do
The primary responsibilities of this role are detailed below. However, we are a small team and you are encouraged to feed ideas into all marketing activities.
- Email marketing
- Overall responsibility for all consumer marketing emails including planning, writing, and building/designing
- Provide weekly reports, using this data to improve email performance
- Implement and monitor regular A/B testing for optimal email performance
- Review and maintain transactional emails (e.g. welcome journey, abandoned basket) and newsletter sign‑up journey
- Blog
- Plan blog topics to promote relevant campaigns and occasions, as well as supporting long‑term brand building and SEO
- Write and publish blog posts, both long and short form. This may include briefing and/or sourcing relevant imagery if needed
- Work with guest bloggers for content that cannot be created in‑house (e.g. for food, craft or interiors content)
- Regularly review and update older, high‑performing blog posts to keep them prominent and driving traffic
- Website
- Write impactful and inspiring product descriptions for all new products on the consumer website
- Oversee categorisation, including monitoring category page performance and curating category pages
- Proofread product descriptions for the trade website
- Other
- SMS marketing
- Ad hoc proofreading of copy produced by the internal marketing team and external agencies
What we’re looking for
- Essential
- Excellent English copywriting skills – you must be a confident and articulate writer, with a good understanding of how to write copy that converts across a range of platforms
- A keen eye for visuals – you can make scroll‑stopping emails
- Strong knowledge of SEO and how to apply best practices
- Confident with analysing data, and how to use results to optimise content performance
- Strong experience with email marketing platforms, such as Mailchimp
- Comfortable using GA4 to analyse data from email campaigns and website performance
- Bonus
- Experience with Shopify
- Experience using Canva
- Experience working in ecommerce or retail
- Knowledge of optimising for AEO, and using AI tools to support and improve current marketing activity
What we offer
£36‑£40k, dependent on experience
Permanent, full‑time role
Flexible, hybrid working, with two days a week in our Acton‑based office. Free on‑site parking is available
Annual bonus, based on performance
Big staff discount – never get stuck for a gift again!
Generous pension contribution
How to apply
To apply for this role, please email your CV to jobs@rexlondon.com. We would also appreciate a brief statement about why you are interested in this role. Deadline for applications is Sunday 7th June.
EEO statement
All recruiting decisions are made based on experience, skills and potential. All applicants are treated fairly and equally, with no discrimination on grounds of race, religion or belief, ethnic or national origin, disability, age, sexual orientation or gender identity.
What to expect when you apply
We’re not able to provide individual feedback on each application, except for those who reach final stage interviews. If you are successful, here’s what you can expect: There will be a two‑stage interview process:
First stage w/c 15th June: meet with the Head of Digital Media and Content. This will be a brief video call to tell you a little more about the company and the role, and find out more about you
Final stage w/c 22nd June: successful applicants will be invited to complete a short writing task, and attend the Rex London offices for an in‑person interview with the Head of Digital Media and Content, and the Head of Sales and Operations.
Content Manager employer: Rex London
Rex London is an exceptional employer that fosters a creative and collaborative work environment, perfect for those looking to make a meaningful impact in the home and giftware industry. With flexible hybrid working arrangements, generous employee benefits including a competitive salary, annual bonuses, and a significant staff discount, Rex London prioritises employee well-being and growth. Located in Acton, employees enjoy a vibrant culture that encourages innovation and personal development, making it an ideal place for aspiring content managers to thrive.
StudySmarter Expert Advice🤫
We think this is how you could land Content Manager
✨Tip Number 1
Get to know Rex London inside out! Dive into their website and social media to understand their brand voice and style. This will help you tailor your approach during interviews and show that you're genuinely interested in what they do.
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn to get the inside scoop on the company culture and what they value in a Content Manager. Plus, it could give you a leg up when it comes to references.
✨Tip Number 3
Prepare for those interviews by practising common questions related to content creation and email marketing. Think about how you can showcase your copywriting skills and creativity with real examples from your past work.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at Rex London.
We think you need these skills to ace Content Manager
Some tips for your application 🫡
Show Off Your Writing Skills:This role is all about content, so make sure your application showcases your best writing. Use clear, engaging language and demonstrate your copywriting prowess right from the start!
Tailor Your Application:Don’t just send a generic CV and cover letter. Tailor your application to highlight your experience with email marketing, SEO, and any relevant tools like Mailchimp or GA4. We want to see how you fit into our unique brand!
Be Creative!:We love fresh ideas! In your application, feel free to share any innovative content strategies or campaigns you've worked on. Show us how you can bring creativity to the table and help drive customer engagement.
Apply Through Our Website:Make sure to apply through our website for the best chance of being noticed. Include a brief statement about why you're interested in this role – we want to know what excites you about joining our team!
How to prepare for a job interview at Rex London
✨Know Your Content Inside Out
Before the interview, dive deep into Rex London's website and blog. Familiarise yourself with their tone, style, and the types of content they produce. This will not only help you understand their brand better but also allow you to discuss how your ideas can align with their existing content strategy.
✨Showcase Your Copywriting Skills
Prepare a portfolio of your best writing samples that demonstrate your copywriting prowess. Make sure to include examples relevant to email marketing and blog posts, as these are key responsibilities for the role. Be ready to discuss the thought process behind each piece and how it contributed to engagement or conversions.
✨Be Data-Driven
Since the role requires analysing data to optimise content performance, brush up on your skills with tools like Google Analytics and any email marketing platforms you've used. Be prepared to share specific examples of how you've used data to improve past campaigns or content pieces.
✨Bring Fresh Ideas to the Table
Rex London values creativity, so think about innovative content ideas that could enhance their marketing efforts. Whether it's a unique blog topic or a fresh approach to email campaigns, come armed with suggestions that show your understanding of their brand and your ability to contribute to their growth.
