Product Director: Ecommerce (London)

Reward Gateway|Edenred is a global market leader in benefits and employee engagement. We help our clients and their leaders transform employee experience that will attract, engage, and retain top talent through employee benefits, strategic reward and recognition, well-being, and much more.

With our shared missions of ‘Making the World a Better Place to Work' and ‘Enriching connections, for good’. You’ll be contributing to improving employee engagement and building better, stronger, and more resilient organisations to improve people’s daily lives. Our shared mission guides our every action and charts a sustainable path to a better future.

As the business continues to grow and expand, an opportunity has been created for a Product Director of E-commerce. In this role, you will lead our teams responsible for our eCommerce marketplace products, focusing on both the employee and merchant sides. You will drive the strategy and execution of our eCommerce initiatives, scaling practices across the entire Employee and Merchant Products portfolio.

Your deep expertise in eCommerce marketplaces, conversion rate optimization (CRO), and data-driven strategies will enable you to create valuable products for both users and merchants. You will leverage your knowledge of ad tech, promotions, and sponsored solutions to enhance our offerings and drive growth. Your role is crucial in delivering seamless purchase flows, optimizing checkout journeys, and maximizing the value of our marketplace.

Key Responsibilities

Strategic Leadership:

• Develop and execute the eCommerce product vision and strategy, aligning with company objectives and market opportunities.
• Define and manage product roadmaps and OKRs for eCommerce initiatives.
• Scale eCommerce practices across the Employee and Merchant Products portfolio.

Reward Gateway|Edenred is a global market leader in benefits and employee engagement. We help our clients and their leaders transform employee experience that will attract, engage, and retain top talent through employee benefits, strategic reward and recognition, well-being, and much more.

With our shared missions of ‘Making the World a Better Place to Work' and ‘Enriching connections, for good’. You’ll be contributing to improving employee engagement and building better, stronger, and more resilient organisations to improve people’s daily lives. Our shared mission guides our every action and charts a sustainable path to a better future.

As the business continues to grow and expand, an opportunity has been created for a Product Director of E-commerce. In this role, you will lead our teams responsible for our eCommerce marketplace products, focusing on both the employee and merchant sides. You will drive the strategy and execution of our eCommerce initiatives, scaling practices across the entire Employee and Merchant Products portfolio.

Your deep expertise in eCommerce marketplaces, conversion rate optimization (CRO), and data-driven strategies will enable you to create valuable products for both users and merchants. You will leverage your knowledge of ad tech, promotions, and sponsored solutions to enhance our offerings and drive growth. Your role is crucial in delivering seamless purchase flows, optimizing checkout journeys, and maximizing the value of our marketplace.

Key Responsibilities

Strategic Leadership:

• Develop and execute the eCommerce product vision and strategy, aligning with company objectives and market opportunities.
• Define and manage product roadmaps and OKRs for eCommerce initiatives.
• Scale eCommerce practices across the Employee and Merchant Products portfolio.

Marketplace Expertise:

• Bring deep knowledge of eCommerce marketplaces, understanding the dynamics of creating value for both users and merchants.
• Implement strategies to optimize key marketplace metrics, such as conversion rates, average order value, and customer lifetime value.
• Enhance the user experience through effective purchase flows and checkout journeys.

Team Management and Development:

• Lead, mentor, and develop a team of Product Managers focused on eCommerce.
• Foster a culture of innovation, data-driven decision-making, and high performance.
• Hold team members accountable for their goals and support their professional growth.

Cross-functional Collaboration:

• Work closely with Engineering, Design, Marketing, Sales, Merchant, and Client Success teams to deliver high-quality eCommerce products.
• Collaborate with Merchants and Partners to enhance product offerings and promotions.
• Coordinate with other Product Directors to ensure alignment and integration across product lines.

Data and Analytics:

• Utilize data analytics to inform product decisions, optimize performance, and identify new opportunities.
• Leverage eCommerce-related data to drive personalization, targeting, and promotional strategies.
• Explore opportunities for data monetization while ensuring compliance with privacy regulations.

Market and User Insight:

• Integrate market research into product strategy, staying ahead of industry trends and competitive dynamics.
• Champion user-centric design by ensuring balanced qualitative and quantitative research methods are employed.

Ad Tech and Promotions:

• Implement ad tech solutions for sponsored content, and promotional tools to enhance merchant visibility and user engagement.
• Develop strategies for effective advertising placements and sponsored offerings within the marketplace.
• Stay updated on industry trends in ad tech and promotional strategies.

Business Outcome Management:

• Own the economic outcomes of eCommerce products, driving revenue growth and profitability.
• Monitor key performance indicators and implement strategies for continuous improvement.
• Optimize pricing, promotions, and merchandising strategies to maximize value.

Process Improvement:

• Establish and refine processes for product development, testing, and optimization.
• Implement best practices in conversion rate optimization (CRO) and user experience design.
• Promote a culture of experimentation and data-driven iteration.

Stakeholder Management:

• Manage expectations with stakeholders at all levels, communicating progress, risks, and opportunities transparently.
• Build strong relationships with executive leadership to align cluster initiatives with the overall company strategy.

Skills

• 8+ years of experience in product management with a significant focus on eCommerce and marketplace platforms
• 3+ years in a senior leadership role managing product teams in eCommerce environments
• A track record of successfully launching, scaling, and managing eCommerce products and features with GMV above $10M
• Experience in managing complex product portfolios and delivering results in a fast-paced, agile environment
• Proven experience in CRO and with Adtech solutions
• Strong people management skills with experience in mentoring and developing Product Managers.
• Deep knowledge of eCommerce marketplaces, including user acquisition, conversion, and retention strategies.
• Experience optimizing purchase flows, checkout journeys, and overall user experience.
• Familiarity with eCommerce KPIs and the ability to interpret complex data sets.
• Experience with data monetization strategies and compliance considerations.
• Ability to align eCommerce strategies with overall business objectives.
• Experience scaling eCommerce practices across multiple product lines.
• Excellent verbal and written communication skills, with the ability to articulate complex concepts clearly.

The Interview Process

• Online interview with the Senior Talent Partner.
• Online interview with the CPO and Group Director: Engineering
• Final interview with the CPO and CTO

Be comfortable. Be you.
At Reward Gateway|Edenred, we value all cultures, backgrounds, and experiences, as we truly believe that diversity drives innovation. Express yourself, join our community, and help us Make the World a Better Place to Work.

FinanceLondon
Full Time
£23,800 – £25,000 / year

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