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- Tasks: Shape product positioning and launch strategies for a global audience.
- Company: Join Reward Gateway, a leader in employee engagement and benefits.
- Benefits: Competitive salary, diverse culture, and opportunities for personal growth.
- Why this job: Make a real impact on employee experiences worldwide.
- Qualifications: 8+ years in Product Marketing, especially in B2B SaaS.
- Other info: Collaborative environment that values diversity and innovation.
The predicted salary is between 72000 - 84000 £ per year.
Reward Gateway, together with Edenred, are a global market leader in benefits and employee engagement. We help our clients and their leaders to transform employee experience that will attract, engage and retain top talent through employee benefits, strategic reward and recognition, well-being, and much more. Our shared missions of 'Making the World a Better Place to Work' and 'Enriching connections, For good' guide our every action and chart a sustainable path to a better future.
We are looking for a customer-centric Global Product Marketing Manager who is instrumental in shaping how our products are positioned, launched, and adopted across multiple markets. This role is ideal for someone with deep B2B SaaS experience, a strong grasp of enterprise dynamics, and a passion for translating market insights into impactful product narratives. You will work cross-functionally with Product, Engineering, and Customer Success to ensure our solutions resonate with target audiences and stand out in a competitive market.
Key Responsibilities- Define the global positioning, messaging and value proposition for our core platform and new product features / launches.
- Own the development of global GTM framework, ensuring they can be localised and scaled across regions.
- Build and lead global go-to-market strategies for product launches and incremental feature releases.
- Develop launch playbooks and templates for regional execution.
- Collaborate with local Sales and Customer Success teams to deeply understand customer journey, personas and use cases, turning insights into actionable marketing strategies.
- Manage staged rollouts, aligning marketing activities with product readiness and commercial goals.
- Navigate the complexities of launching products across diverse geographies, tailoring messaging and tactics to local market needs.
- Partner with central Product teams as a strategic ally, sharing market insights, co-owning product success stories and influencing the product roadmap based on market feedback and competitive intelligence.
- Act as a strategic bridge between the central product team and regional commercial teams.
- Enable local PMMs by providing adaptable global toolkits, including messaging frameworks, competitive battlecards, feature briefs, and launch assets.
- Work closely with Sales enablement to craft compelling content that empowers the field to sell effectively.
- Coordinate with Brand and Corporate Marketing to ensure global messaging consistency across all touchpoints.
- Engage with clients and industry bodies to gather global and local market insights, drivers, pain points, industry and competitor trends, and buyer needs to inform product strategy.
- Deliver competitive positioning guidance to both global and local teams.
- Track and evaluate product performance post-launch, using data-driven insights to refine strategies.
- Drive alignment through regular global PMM syncs, ensuring that local markets are informed, aligned and equipped.
- Create and manage shared frameworks and documentation to maintain clarity and consistency across all geographies.
- Serve as the voice of the global product narrative, balancing central consistency with local flexibility.
- Deliver high-impact presentations to internal and external stakeholders with clarity and confidence.
- 8+ years of experience in Product Marketing, with at least 3 years in the SaaS space.
- Proven success in B2B environments.
- Demonstrated ability to lead a GTM strategy and execution across multiple markets.
- Strong stakeholder management and a collaborative mindset.
- Exceptional written, verbal, and visual communication skills.
- Experience working with cross-functional teams, including Product, Sales, and Customer Success.
- Comfortable with data-driven decision-making and market analysis.
- Familiarity with tools like Salesforce, HubSpot, Productboard, and analytics platforms.
- Online interview with the Senior Talent Partner.
- Online interview with the Director of Product Operations and Senior Product Director.
- Final interview with the CPO and the UK Commercial Director.
At Reward Gateway, we want all of our employees to feel comfortable bringing their passion, creativity and individuality to work. We value all cultures, backgrounds and experiences, as we truly believe that diversity drives innovation. Express yourself, join our community and help us Make the World a Better Place to Work.
Global Product Marketing Manager in London employer: Rewardgateway
Contact Detail:
Rewardgateway Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Product Marketing Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Prepare for those interviews! Research the company and its products inside out. Show them you’re not just another candidate, but someone who truly gets their mission and values.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online platforms. The more comfortable you are speaking about your experience, the better you'll perform.
✨Tip Number 4
Don’t forget to follow up! After an interview, send a thank-you email. It shows your enthusiasm and keeps you fresh in their minds. Plus, it’s a great way to reiterate your fit for the role!
We think you need these skills to ace Global Product Marketing Manager in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Global Product Marketing Manager role. Highlight your B2B SaaS experience and how it aligns with our mission of improving employee engagement.
Showcase Your Collaboration Skills: We love teamwork! In your application, mention specific examples of how you've worked cross-functionally with teams like Product, Sales, or Customer Success to achieve common goals.
Data-Driven Insights Matter: Since this role involves performance analysis, include any relevant experience you have with data-driven decision-making. Show us how you've used insights to refine marketing strategies in the past.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows your enthusiasm for joining our team!
How to prepare for a job interview at Rewardgateway
✨Know Your Product Inside Out
Before the interview, dive deep into Reward Gateway's products and services. Understand their unique selling points and how they stand out in the B2B SaaS market. This knowledge will help you articulate how your experience aligns with their offerings.
✨Showcase Your Market Insight
Prepare to discuss recent trends in employee engagement and benefits. Bring examples of how you've successfully navigated product launches in diverse markets. This will demonstrate your ability to tailor strategies to local needs, a key aspect of the role.
✨Highlight Cross-Functional Collaboration
Be ready to share specific instances where you've worked with Product, Sales, and Customer Success teams. Emphasise your collaborative mindset and how it has led to successful product outcomes. This will resonate well with their focus on teamwork.
✨Prepare for Data-Driven Discussions
Since the role involves performance analysis, brush up on how you've used data to inform marketing strategies. Be prepared to discuss metrics you've tracked post-launch and how those insights shaped future decisions. This shows you're comfortable with data-driven decision-making.
