At a Glance
- Tasks: Lead marketing operations to optimise processes and drive data-driven decision-making.
- Company: Join Reward Gateway, a global leader in employee engagement and benefits.
- Benefits: Enjoy flexible holidays, private medical insurance, and a wellbeing allowance.
- Other info: Collaborative culture with opportunities for personal and professional growth.
- Why this job: Shape global marketing strategies and make a real impact in a high-growth environment.
- Qualifications: Experience in Marketing Operations and strong skills in HubSpot and Salesforce.
The predicted salary is between 56250 - 68750 £ per year.
Reward Gateway, part of Edenred, is a global leader in benefits and employee engagement. We help businesses attract, engage, and retain top talent through strategic reward, recognition, and well-being solutions. Guided by our shared missions, Making the World a Better Place to Work and Enriching Connections, For Good, we're committed to transforming workplaces and improving people's daily lives. Our team embodies entrepreneurial spirit, innovation, and respect. We push boundaries, speak up, and stay human, fostering a culture where imagination thrives.
The Senior Marketing Operations Manager plays a critical role in enabling scalable, data-driven marketing execution across our global business. Reporting to the Global Director of Revenue Operations, this position acts as the primary Marketing Operations specialist, responsible for optimising marketing systems, processes, reporting and operational effectiveness.
The role is accountable for driving improvements across lead management, lifecycle management, attribution, marketing automation, data governance and platform adoption, with a particular focus on maximising the value of HubSpot and its integration with Salesforce and the wider technology ecosystem.
Working closely with Marketing, Sales and Revenue Operations teams, the Senior Marketing Operations Manager will find opportunities to improve processes, enhance reporting and attribution capabilities, strengthen sales and marketing alignment, and support the delivery of scalable global marketing programmes. Through a combination of technical expertise, analytical thinking and stakeholder collaboration, this role will help improve commercial effectiveness and enable informed decision-making across the organisation.
This is an exciting opportunity to join a collaborative, globally connected business where you'll have the autonomy to influence how marketing technology, data and processes evolve. You'll play a visible role in shaping operational best practices, enabling smarter decision-making and supporting growth across multiple markets.
Flexible, Hybrid Working
Our offices are available for you to use as often as you like. As a minimum, our Revenue Operations team work from our London office at least twice a week.
What's In It For Me?
As well as the opportunity to shape and optimise Marketing Operations on a global scale, you'll join an established, stable and high-growth Unicorn SaaS organisation that genuinely invests in its people. We offer over 40 benefits and perks designed to support your wellbeing, growth and lifestyle, including:
- A flexible holiday plan of up to 40 days per year (including public holidays)
- 400 annual Wellbeing Allowance
- Private Medical Insurance
- Allowance for professional development books, e-books and podcasts
- Contributory pension scheme
- Employee, friends and family discounts and cashback across 1,200+ retail, hospitality and lifestyle brands
- And many more...
Click here to learn more about our benefits and perks dedicated to supporting all aspects of employee wellbeing.
Some of Your Responsibilities & Core Duties will include:
- Manage and optimise marketing operations processes to support campaign planning, measurement, reporting, and continuous improvement across global markets.
- Assess existing marketing operations processes and technologies, identify gaps and opportunities, and implement scalable improvements that support business growth and operational effectiveness.
- Own and maintain marketing automation workflows, lead lifecycle processes, segmentation, scoring, nurture programs, and campaign operations within HubSpot.
- Drive adoption and optimisation of HubSpot capabilities across the business, ensuring the platform is fully leveraged to support marketing and commercial objectives.
- Partner closely with Revenue Operations teams to enhance HubSpot-Salesforce integrations, improve data quality and reporting integrity, and strengthen sales and marketing alignment.
- Ensure high standards of attention to detail across database management, reporting accuracy, and system administration.
- Develop and enforce guidelines for data quality, governance, compliance, and operational consistency across regions.
- Build dashboards and reports to measure campaign performance, funnel conversion, pipeline contribution, and overall marketing effectiveness.
- Develop and enhance attribution models, campaign tracking standards, and funnel reporting frameworks to increase visibility of marketing's contribution to pipeline and revenue outcomes.
- Support global teams with scalable processes while adapting to regional requirements, business needs, and market differences.
- Act as a trusted advisor to Marketing, Sales, and Revenue Operations stakeholders on lead management, attribution, lifecycle design, and marketing operations standards.
- Collaborate with marketing leadership to translate business goals into operational plans grounded in strong marketing principles and measurable outcomes.
- Identify opportunities to improve efficiency through automation, process design, documentation, and technology enhancements.
- Troubleshoot platform issues, monitor system health, and ensure smooth execution of integrated marketing programs.
The Experience and Key Skills you will have:
- Solid, senior-level experience in Marketing Operations, Demand Generation Operations, Revenue Operations, or Marketing Technology roles within a B2B SaaS environment.
- Strong hands-on expertise in HubSpot, including workflows, forms, lists, email automation, lead scoring, lifecycle management, reporting, and campaign operations.
- Strong working knowledge of Salesforce, including CRM processes, campaign objects, reporting, dashboards, and lead/contact/account management.
- Proven experience improving marketing technology ecosystems, including platform optimisation, process redesign, and operational scalability.
- Experience designing or enhancing lead lifecycle management, lead scoring models, segmentation strategies, and nurture programmes.
- Experience developing attribution frameworks, funnel reporting, and marketing performance measurement methodologies.
- Proven experience supporting global marketing organisations and working across multiple regions, time zones, and stakeholder groups.
- Strong analytical, problem-solving, project management, and stakeholder management skills, with the ability to influence cross-functional teams.
- Exceptional attention to detail and commitment to data quality, governance, operational accuracy, and continuous improvement.
Your interview journey:
- Screening call with a member of the Talent Acquisition Team
- First-stage online interview with the Global Director of Revenue Operations
- Take-home case study task followed by a final-stage presentation interview in our London office with the Global Director of Revenue Operations and Marketing Director, Australia
At Reward Gateway | Edenred we are committed to ensuring an inclusive and accessible recruitment process for all candidates. If you have any specific requirements or need reasonable adjustments at any stage of the recruitment journey, please let your Talent Acquisition Partner know. Your needs are important to us, and we want to ensure an equitable experience for every candidate.
Be Comfortable. Be You.
We want every employee to feel comfortable bringing their passion, creativity, and individuality to work. We value all cultures, backgrounds, and experiences, because we believe diversity drives innovation and makes us stronger. Our approach to hiring and building teams is about more than filling roles. It's about creating an environment where everyone can thrive, feel supported, and contribute to our mission of making the world a better place to work.
Department: Business Insights
Employment Type: Full Time
Workplace type: Hybrid
Senior Marketing Operations Manager employer: Reward Gateway
As a leading 'Unicorn' SaaS company, we pride ourselves on fostering a culture of innovation and respect, where our employees can thrive in a flexible and supportive environment. With an extensive benefits package that includes up to 40 days of holiday, a Wellbeing Allowance, and opportunities for professional development, we are committed to the growth and well-being of our team members. Join us as a Senior AI Engineer and be part of a dynamic team that pushes boundaries and embraces the latest AI technologies to enhance both internal tools and customer experiences.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Operations Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Reward Gateway and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Reward Gateway are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Reward Gateway on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Reward Gateway. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Marketing Operations Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Reward Gateway. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Reward Gateway:Show us that you’ve done your homework! In your application, briefly mention what you admire about Reward Gateway’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Reward Gateway
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Reward Gateway will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Reward Gateway, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
