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- Tasks: Own the commercial strategy for innovative employee benefits and discounts programmes.
- Company: Join a leading global company dedicated to improving workplace culture.
- Benefits: Enjoy flexible holidays, wellbeing allowance, private medical insurance, and more.
- Why this job: Make a real impact on employee engagement and workplace satisfaction.
- Qualifications: Experience in proposition management or product marketing is essential.
- Other info: Collaborative hybrid working environment with strong career growth opportunities.
The predicted salary is between 43000 - 52000 £ per year.
Department: Commercial Excellence
Employment Type: Full Time
Location: London
Reporting To: Head of GTM & Proposition
Compensation: £50,000 - £60,000 / year
Reward Gateway, part of Edenred, is a global leader in benefits and employee engagement. We help businesses attract, engage, and retain top talent through strategic reward, recognition, and well-being solutions. Guided by our shared missions - ‘Making the World a Better Place to Work’ and ‘Enriching Connections, For Good’ - we’re committed to transforming workplaces and improving people’s daily lives. Our team embodies entrepreneurial spirit, innovation, and respect. We push boundaries, speak up, and stay human, fostering a culture where imagination thrives.
Your Role in our Mission:
The Commercial Proposition Manager – Programmes & Benefits owns the commercial strategy, positioning and go-to-market execution of all benefit-driven and retail-led programme propositions, including Reward Gateway’s discounts programme, financial benefit offerings, merchant ecosystem, PSP (Public Sector Programme), and global reward schemes. You will design compelling value propositions for our benefits ecosystem, ensuring our Select, merchant, and financial benefit programmes are clearly differentiated, competitive, and commercially scalable. This role bridges Product, Marketing, Merchant Teams, Client Success, and Sales to ensure that our benefit-led propositions drive high adoption, strong utilisation, and meaningful commercial impact for clients and their employees.
As Commercial Proposition Manager – Programmes & Benefits, you will:
- Define the value of our benefits ecosystem: Create commercial narratives that articulate the impact of discounts, benefits and reward programmes.
- Shape market competitiveness: Continuously evolve propositions based on customer insight, merchant performance, and competitor behaviour.
- Drive utilisation and engagement: Ensure benefit propositions deliver measurable value to employees and organisations.
- Enable Sales and CS: Provide simple, compelling messaging, training and collateral to position benefit programmes confidently.
- Ensure commercial governance: Manage pricing, bundling, and programme configuration with control and insight.
What’s In It For Me?
A chance to be part of an extremely well established, stable and high growth ‘Unicorn’ SaaS company with over 50 benefits in our employee benefits package, including:
- A flexible holiday plan of up to 40 days per year
- £400 a year Wellbeing Allowance
- Private Medical Insurance
- Allowance for professional development books, e-books, and podcasts
- Contributory pension scheme
- Employee, friends and family discounts across 1200+ retail, hospitality and lifestyle brands
Flexible, Hybrid Working: Collaboration, connection as a team, and strong internal relationships are part of the “RG Magic” that makes our culture thrive. Our teams work from our Dean Street office two days per week.
What You’ll be Doing:
- Proposition Ownership – Programmes & Benefits: Own the commercial definition and value narrative for Retail discounts programme, Financial benefit programmes, Reward Gateway Select, PSP (Public Sector Programme), Global scheme & multinational benefits. Shape programme positioning for different segments and verticals. Own pricing, bundling and packaging strategies for these products.
- GTM Planning & Execution: Translate programme enhancements and merchant updates into clear GTM activity. Build GTM materials, program brochures, talk tracks, and value frameworks. Partner with Marketing to create campaigns and seasonal promotions. Ensure frontline teams are fully trained and ready for every launch cycle.
- Merchant & Programme Performance Insight: Analyse merchant performance, utilisation trends and programme ROI. Use insights to refine proposition structure, messaging and campaign strategy. Work with the global merchant team and PSP specialists to evolve programme depth.
- Customer & Market Insight: Partner with CS and Sales to understand client and user needs. Monitor competitor benefits programmes, pricing and customer incentives. Conduct win/loss analysis for benefit-led deals and PSP-specific opportunities.
- Sales & CS Alignment: Build sales collateral, ROI tools, benefit explainer packs and vertical-specific positioning. Support Sales on strategic pitches for benefit-led programmes. Equip CS with adoption frameworks to increase end-user utilisation.
- Programme Governance & Quality Control: Ensure all programmes meet commercial, operational and compliance standards. Maintain consistent naming, positioning and documentation across materials. Govern promotional activity to protect margin and brand alignment.
Experience and Skills You Need in this Role:
- Proven experience in proposition management, product marketing, commercial strategy or category/benefit management.
- Demonstrated experience in retail programmes, employee benefits, rewards, or consumer value propositions.
- Strong understanding of commercial levers in discount/benefit ecosystems.
- Proven success influencing product development and shaping commercial offerings.
- Experience working cross-functionally across Merchant, Product, Marketing, Sales and CS.
- Commercial Acumen: Understands margins, programme structures, benefits economics, and promotional strategy.
- Narrative & Positioning: Proven ability to craft compelling value stories for discount programmes and benefits.
- GTM Expertise: Skilled in turning programme changes into clear, impactful GTM activity.
The Interview Process:
- Screening call with member of the Talent Acquisition Team
- First interview with Head of GTM & Propositions
- Take-home assessment
- Final interview with Bid Director and member of the Commercial Excellence Team
At Reward Gateway | Edenred, we are committed to ensuring an inclusive and accessible recruitment process for all candidates. If you have any specific requirements or need reasonable adjustments at any stage of the recruitment journey, please let your Talent Acquisition Partner know. Your needs are important to us, and we want to ensure an equitable experience for every candidate. Be comfortable. Be you. We want every employee to feel comfortable bringing their passion, creativity and individuality to work. We value all cultures, backgrounds and experiences, because we believe diversity drives innovation and makes us stronger. Our approach to hiring and building teams is about more than filling roles – it’s about creating an environment where everyone can thrive, feel supported, and contribute to our mission of making the world a better place to work!
Commercial Proposition Manager - Program & Benefits employer: Reward Gateway
Contact Detail:
Reward Gateway Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Commercial Proposition Manager - Program & Benefits
✨Tip Number 1
Get to know the company inside out! Research Reward Gateway and understand their mission, values, and the specifics of the Commercial Proposition Manager role. This will help you tailor your conversations and show genuine interest during interviews.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. This can give you insider insights and potentially even a referral, which can make all the difference in landing that interview.
✨Tip Number 3
Prepare for the interview by practising common questions related to commercial strategy and proposition management. Use the STAR method (Situation, Task, Action, Result) to structure your answers and highlight your relevant experience.
✨Tip Number 4
Don’t forget to follow up after your interview! A simple thank-you email reiterating your enthusiasm for the role can leave a lasting impression and keep you top of mind for the hiring team.
We think you need these skills to ace Commercial Proposition Manager - Program & Benefits
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Commercial Proposition Manager role. Highlight your experience in proposition management and how it aligns with our mission at Reward Gateway. We want to see how you can contribute to making the world a better place to work!
Showcase Your Skills: Don’t just list your skills; demonstrate them! Use specific examples from your past experiences that showcase your commercial acumen and ability to craft compelling value propositions. We love seeing how you’ve influenced product development and shaped commercial offerings.
Be Clear and Concise: When writing your application, keep it clear and to the point. We appreciate straightforward communication, so make sure your key achievements and experiences stand out. Remember, we’re looking for someone who can translate complex ideas into simple, impactful messaging.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets to the right people. Plus, you’ll find all the details about our amazing benefits and culture there, which can help you tailor your application even further!
How to prepare for a job interview at Reward Gateway
✨Know Your Value Propositions
Before the interview, make sure you understand the key value propositions of Reward Gateway's benefits ecosystem. Be ready to discuss how you would articulate these benefits to clients and employees, showcasing your ability to create compelling narratives.
✨Research the Competition
Familiarise yourself with competitor benefits programmes and their pricing strategies. This knowledge will help you demonstrate your commercial acumen during the interview and show that you can shape market competitiveness effectively.
✨Prepare for Cross-Functional Collaboration
Since this role involves working closely with various teams like Marketing, Sales, and Client Success, think of examples from your past experiences where you successfully collaborated across departments. Highlight your ability to drive utilisation and engagement through teamwork.
✨Practice Your GTM Strategy Skills
Be prepared to discuss how you would translate programme enhancements into clear go-to-market activities. Think about how you would build effective materials and training for frontline teams, as this is crucial for the success of benefit-led propositions.