At a Glance
- Tasks: Drive brand growth through innovative marketing strategies and omni-channel campaigns.
- Company: Join Revlon, a leading global beauty company with a rich heritage.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional development.
- Other info: Dynamic team environment with excellent career growth potential.
- Why this job: Be a brand champion and make a real impact in the beauty industry.
- Qualifications: Experience in trade marketing and a passion for beauty and hair.
The predicted salary is between 45000 - 55000 £ per year.
At Revlon, we create beauty innovations for everyone that inspire confidence and ignite joy every day. Breaking beauty boundaries is in our company’s DNA. Since its game-changing launch of the first opaque nail enamel in 1932, Revlon has provided consumers with high-quality product innovation, performance, and sophisticated glamour. Today, Revlon resiliently continues its legacy as a leading global beauty company. Our diverse portfolio consists of some of the world’s most iconic brands and product offerings in color cosmetics, skincare, hair color & care, personal care, and fragrances.
This role is a Hybrid Role: Employees are expected to work from our London office 3 days per week and may work remotely the remaining days. A Brand Champion for the Revlon Professional and American Crew portfolio, responsible for driving omni-channel growth across salons, wholesalers (B2B), pro-retail and e-commerce B2C in the UKI market. The role bridges global brand strategy with local commercial execution, owning trade activation, in-store excellence and 360° consumer campaigns to accelerate visibility, conversion and sell-out in a fast-scaling retail and B2C landscape.
- Omni-Channel Trade Activation & In-Store Execution: Design and deliver omni-channel trade activation plans across B2B and B2C customers, maximizing sell-out, loyalty and market share. Partner closely with Sales, Area Managers, Distributors and key customers to align brand priorities with promotional calendars and commercial objectives. Lead the development and execution of Point of Sale, Visual and Merchandising solutions, ensuring consistent, premium brand presence across direct and indirect customers. Track performance and ROI of trade activity, translating insights into optimization plans.
- Pro-Retail & E-Commerce Growth: Drive growth of pro-retail and e-commerce as strategic omni-channel levers for recruitment, visibility and conversion. Lead trade marketing and e-trade strategies with key partners, spanning in-store and digital touchpoints. Own merchandising strategies including shelf layouts, planograms, permanent and promotional displays, and seasonal activations. Monitor performance KPIs and recommend growth-driving actions.
- Brand Campaigns & NPD Execution: Lead 360° omni-channel campaigns driving end-consumer engagement and retailer conversion across in-store, Retailer.com, OOH and sampling. Act as project lead across Sales, Demand Planning, Digital Marketing, Education and agency partners. Equip Sales teams with clear NPD updates and presentation materials to support commercial success.
- Commercial & Operational Ownership: Full accountability for Brand Support / A&M budgets, including activity P&Ls, PO management and ROI tracking. Present clear overviews of activity plans, investment & performance to internal stakeholders & external customers. Manage vendor relationships, SAP process, product data, local stock forecasts to ensure operational excellence.
Who You Are: Strong trade and operational marketing experience within Beauty or Professional Hair, across omni-channel environments. Proven delivery of in-store execution, e-trade content and integrated campaigns. Advanced Microsoft Office skills; SAP and Salsify experience advantageous. Confident communicator able to influence senior stakeholders, agencies and customers. Passion for professional hair and the stylist community, with curiosity for market trends.
Trade & Brand Marketing Manager employer: Revlon
Revlon is an exceptional employer that champions creativity and innovation in the beauty industry, offering a dynamic work environment in London where employees can thrive both personally and professionally. With a strong commitment to diversity and inclusion, Revlon provides ample opportunities for career growth, alongside a hybrid work model that promotes work-life balance. Employees enjoy competitive benefits and the chance to be part of a legacy that transforms beauty, making it a truly rewarding place to work.
StudySmarter Expert Advice🤫
We think this is how you could land Trade & Brand Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in the beauty industry, especially those connected to Revlon. Attend events, join online forums, and don’t be shy about sliding into DMs. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your passion for beauty! When you get the chance to chat with potential employers, share your thoughts on current trends or your favourite Revlon products. This not only shows your enthusiasm but also helps you stand out as a candidate who truly cares.
✨Tip Number 3
Prepare for interviews by practising common questions related to trade marketing and omni-channel strategies. Use examples from your past experiences to demonstrate how you can drive growth and engagement. Confidence is key, so rehearse until you feel ready to shine!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the Revlon team. Keep an eye on our careers page for the latest opportunities!
We think you need these skills to ace Trade & Brand Marketing Manager
Some tips for your application 🫡
Show Your Passion for Beauty:When you're writing your application, let your love for the beauty industry shine through! Talk about what inspires you about Revlon and how you connect with our mission to create beauty innovations that ignite joy.
Tailor Your Experience:Make sure to highlight your trade and operational marketing experience, especially in beauty or professional hair. We want to see how your background aligns with the role, so don’t hold back on those relevant achievements!
Be Clear and Concise:Keep your application straightforward and to the point. Use clear language to describe your skills and experiences, and make it easy for us to see why you’re the perfect fit for the Trade & Brand Marketing Manager position.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Revlon!
How to prepare for a job interview at Revlon
✨Know Your Brands
Before the interview, dive deep into Revlon's portfolio. Familiarise yourself with their iconic brands like Revlon Professional and American Crew. Understanding their unique selling points and recent campaigns will show your genuine interest and help you connect your experience to their needs.
✨Showcase Your Omni-Channel Expertise
Be ready to discuss your experience with omni-channel marketing strategies. Prepare specific examples of how you've driven growth across both B2B and B2C channels. Highlight any successful campaigns you've led that align with Revlon's focus on integrated marketing.
✨Prepare for Performance Metrics
Revlon values data-driven decision-making. Brush up on key performance indicators relevant to trade marketing and e-commerce. Be prepared to discuss how you've tracked ROI and optimised campaigns based on insights in your previous roles.
✨Communicate with Confidence
As a potential Brand Champion, strong communication skills are essential. Practice articulating your thoughts clearly and confidently. Think about how you can influence stakeholders and collaborate with teams, as this will be crucial in your role at Revlon.
