At a Glance
- Tasks: Lead global campaigns for iconic FMCG brands and manage key accounts.
- Company: Join a vibrant agency with a tight-knit team and inspiring culture.
- Benefits: Enjoy competitive salary, flexi-hours, early finish Fridays, and annual trips.
- Other info: Diverse and inclusive workplace that values all backgrounds.
- Why this job: Make an impact on global campaigns while working with cultural trends you love.
- Qualifications: Experience in PR, managing P&L, and running global brand campaigns.
The predicted salary is between 65000 - 80000 £ per year.
The opportunity is for a PR Associate Director with global FMCG brand experience. This role is perfect for a very experienced Senior Account Director or Associate Director from a PR/earned background that has worked on big, complex consumer accounts. You'll understand how to navigate multiple work streams for one client and speak the language of in-house comms leads, brand managers, and marketing managers.
You'll be working on a portfolio of creative brand projects - all of which are global FMCG household names - and the projects you work on will be fully integrated (not press office) so experience running big global campaigns is integral. The company you'll be joining is truly brilliant - think tight-knit team, annual company trips, early finish Fridays all year round, flexi-hours, and an inspiring, culturally tapped-in group of people.
Responsibilities:
- This is a really important hire for the agency as you will be leading two of its most profitable accounts and running a P&L.
- The focus of your role is to lead on integrated global and UK-focused campaign strategies, as well as oversee all operational aspects of your accounts including forecasting, capacity planning, scoping, and managing profitability.
- Most of the work you will be doing for your clients will be tied to big cultural initiatives tapping into music, sport, fashion, art, etc.
- As this is an earned-first role, the Associate Director will need to understand how to deliver campaigns that get significant media cut-through, whilst still having solid experience across social media, partnerships, sponsorships, content production, and more, particularly at a global level.
Qualifications:
- Established Senior Account Directors or Associate Directors from a PR agency background, ideally from global agencies.
- People who have experience running a P&L.
- Evidence of having worked on global brand campaigns.
- People into culture (GenZ, sports, fashion, music, what's trending).
At Reuben Sinclair, we are committed to creating an accessible, inclusive, and equitable recruitment process. We strongly encourage candidates of all backgrounds and identities to apply. We recognise the positive value of diversity, promote equality, and challenge discrimination. At all times we aim to represent the person who is most suited to the job and welcome applications from people of all backgrounds. If you have any accessibility requirements, please let your consultant know.
Associate Director (FMCG brand PR) in London employer: Reuben Sinclair Ltd
Join a dynamic and innovative team at a leading global FMCG brand, where you'll have the opportunity to work on high-profile campaigns that resonate with culture and creativity. With a supportive work culture that includes early finish Fridays, flexible hours, and annual company trips, this role not only offers competitive salary packages but also fosters personal and professional growth in a collaborative environment. Embrace the chance to lead impactful projects while being part of a tight-knit community that values diversity and inclusivity.
StudySmarter Expert Advice🤫
We think this is how you could land Associate Director (FMCG brand PR) in London
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can land you that dream role.
✨Show Off Your Skills
When you get the chance to chat with potential employers, make sure to highlight your experience with global campaigns and P&L management. We want to see how you’ve navigated complex projects and delivered results. Bring your A-game and let your passion for culture shine through!
✨Tailor Your Approach
Every company is different, so do your homework! Understand their brand, values, and recent campaigns. When you’re in those interviews, we want you to speak their language and show them how you can contribute to their success. Personalisation goes a long way!
✨Apply Through Our Website
Don’t forget to check out our website for the latest job openings! Applying directly through us not only gives you a better chance of being noticed but also shows your enthusiasm for joining our amazing team. Let’s make it happen together!
We think you need these skills to ace Associate Director (FMCG brand PR) in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role. Highlight your experience with global FMCG brands and any big campaigns you've led. We want to see how your background aligns with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your skills can help us deliver those integrated global campaigns. Keep it engaging and personal!
Showcase Your Cultural Savvy:Since we’re all about culture, don’t forget to mention your interests in music, fashion, or sports. Share examples of how you’ve tapped into these areas in past campaigns – it’ll make your application stand out!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get the best experience possible. Plus, we love seeing applications come in directly!
How to prepare for a job interview at Reuben Sinclair Ltd
✨Know Your FMCG Inside Out
Make sure you brush up on the latest trends and key players in the FMCG sector. Being able to discuss recent campaigns or cultural initiatives related to big brands will show your passion and understanding of the industry.
✨Showcase Your Campaign Experience
Prepare specific examples of global campaigns you've led, focusing on your role in strategy, execution, and results. Highlight how you navigated complex work streams and collaborated with various stakeholders, as this is crucial for the role.
✨Demonstrate Financial Acumen
Since you'll be managing a P&L, be ready to discuss your experience with budgeting, forecasting, and profitability management. Bring examples of how you've successfully driven financial performance in previous roles.
✨Connect with Company Culture
Research the company’s culture and values. Be prepared to discuss how your personal interests in music, sport, and fashion align with their projects. Showing that you’re a good cultural fit can set you apart from other candidates.