At a Glance
- Tasks: Support automotive clients through prospecting, lead qualification, and appointment setting.
- Company: Join a forward-thinking company shaping the automotive industry.
- Benefits: Competitive salary, private medical cover, hybrid work, and professional development opportunities.
- Other info: Genuine long-term career growth and in-house training available.
- Why this job: Kickstart your sales career in a dynamic environment with real impact.
- Qualifications: Sales or customer service experience and strong communication skills.
The predicted salary is between 25000 - 28000 £ per year.
Nantwich | Hybrid (1–2 days in office)
£25,000 – £28,000 + OTE (dependent on experience) + Excellent Benefits
Monday to Friday | 37.5 hours
At ROI, we don’t just follow the automotive industry, we help shape it. Through a combination of smart marketing, technology, data and sales innovation, we support over 70% of the UK automotive market in driving performance and enhancing customer experience.
Our clients include leading OEMs, leasing companies and fleet providers, alongside exciting new automotive brands entering the UK market.
We’re now looking for a Sales Development Representative to join our growing team. This role is ideal for someone who already has some sales, customer service or appointment-setting experience and is looking to further develop within a professional B2B sales environment.
What’s in it for you?
At ROI, we believe in recognising performance, developing talent and creating clear progression opportunities. You’ll join a supportive but high-performing environment where accountability, development and success are genuinely valued.
Alongside a competitive salary and bonus structure, you’ll receive:
- Private Medical & Dental Cover
- Healthshield Cash Plan
- Pension Scheme with 4% employer contribution
- £500 annual Health & Wellbeing Allowance
- Discounted Car Leasing Schemes
- Birthday Day Off & Voucher
- Education Bursary for continued professional development
- Team socials and incentives
- Hybrid working
- In-house sales training and industry-recognised accreditations (e.g. SAF)
With many of our senior leaders having progressed internally, ROI offers genuine long-term career opportunities for ambitious individuals.
The Role
As a Sales Development Representative, you’ll play a key role in supporting our automotive and OEM clients through outbound prospecting, lead qualification and appointment setting.
Duties Include...
- Work across automotive OEM, leasing and fleet prospecting campaigns
- Identify and research prospects using CRM systems, LinkedIn and sales intelligence tools
- Engage decision-makers through phone, email and digital outreach
- Build confidence in consultative B2B sales conversations
- Book high-quality appointments for client sales teams
- Manage and maintain pipeline activity through CRM systems
- Deliver consistent activity and performance against targets
- Contribute to a collaborative, high-performance sales culture
You’ll also gain exposure to modern sales methodologies, data-driven prospecting and AI-enabled sales strategies as part of ROI’s continued innovation within the automotive sector.
What we're looking for...
- Previous experience within sales, customer service, appointment setting or lead generation
- Strong communication skills with the ability to build rapport quickly
- A positive, resilient and self-motivated mindset
- Willingness to learn, take feedback and continuously improve
- Comfortable working within a target-driven environment
- Organised with good attention to detail and time management
- Confident using digital tools and willing to develop CRM and prospecting skills
- Interest in sales, technology and the automotive industry is advantageous
- Experience within automotive, leasing or fleet environments would be beneficial but is not essential
If you’re looking to develop your sales career within a forward-thinking business that combines technology, innovation and industry expertise, ROI offers the training, support and progression to help you succeed.
Sales Development Representative in Nantwich employer: Return on Investment
At ROI, we pride ourselves on being a leading force in the automotive industry, offering a dynamic and supportive work environment that fosters personal and professional growth. With a strong emphasis on employee development, competitive benefits, and a culture of recognition, our Sales Development Representatives can thrive in a hybrid setting while contributing to innovative sales strategies. Join us in shaping the future of automotive performance and customer experience, where your ambitions are met with genuine career progression opportunities.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Development Representative in Nantwich
✨Tip Number 1
Get to know the company inside out! Research ROI and its role in the automotive industry. This will help you tailor your conversations and show genuine interest during interviews.
✨Tip Number 2
Practice your pitch! Whether it's over the phone or in person, being able to confidently communicate your skills and experiences is key. Role-play with a friend or use mirror practice to boost your confidence.
✨Tip Number 3
Network like a pro! Connect with current employees on LinkedIn, attend industry events, or join relevant groups. Building relationships can give you insider info and even referrals that could land you an interview.
✨Tip Number 4
Don’t forget to follow up! After interviews or networking chats, send a quick thank-you note. It shows appreciation and keeps you fresh in their minds, which can make all the difference in a competitive job market.
We think you need these skills to ace Sales Development Representative in Nantwich
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Sales Development Representative role. Highlight any relevant sales or customer service experience, and don’t forget to mention your skills in communication and rapport-building. We want to see how you can fit into our high-performing team!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're excited about the role and how your background aligns with what we’re looking for. Show us your passion for sales and the automotive industry – we love a good story!
Showcase Your Skills:In your application, make sure to showcase your skills in digital tools and CRM systems. Mention any experience you have with lead generation or appointment setting, as these are key to the role. We’re all about innovation, so let us know how you can contribute!
Apply Through Our Website:We encourage you to apply through our website for the best chance of success. It’s super easy, and you’ll be able to see all the details about the role and our company. Plus, we love seeing applications come directly from our site!
How to prepare for a job interview at Return on Investment
✨Know Your Stuff
Before the interview, make sure you research ROI and the automotive industry. Understand their clients and what they do. This will help you answer questions confidently and show that you're genuinely interested in the role.
✨Show Off Your Sales Skills
Prepare examples from your past experiences where you've successfully engaged with customers or set appointments. Use the STAR method (Situation, Task, Action, Result) to structure your answers and highlight your achievements.
✨Ask Smart Questions
At the end of the interview, have a few insightful questions ready. Ask about the team culture, training opportunities, or how success is measured in the role. This shows you're thinking ahead and are serious about your potential future with them.
✨Be Yourself
While it's important to be professional, don't forget to let your personality shine through. ROI values a positive and resilient mindset, so be genuine and show your enthusiasm for the role and the company.
