Senior Product Marketing Manager (GBP 90-110K, Remote, Share Options)

Senior Product Marketing Manager (GBP 90-110K, Remote, Share Options)

Full-Time 90000 - 110000 € / year (est.) No home office possible
Resource Guru

At a Glance

  • Tasks: Lead product marketing, shaping messaging and driving growth for a top scheduling tool.
  • Company: Join Resource Guru, a remote-first team trusted by global brands like NASA and Accenture.
  • Benefits: Competitive salary, stock options, 30 days holiday, and flexible working hours.
  • Other info: Embrace AI tools and enjoy international travel opportunities with a supportive team.
  • Why this job: Make a real impact in a dynamic role with autonomy and collaboration with founders.
  • Qualifications: Experience in B2B SaaS product marketing and strong communication skills required.

The predicted salary is between 90000 - 110000 € per year.

Resource Guru is a blissfully simple scheduling tool that helps busy teams stay on track. We boost efficiency, improve resource utilisation, and increase project profitability - while promoting a healthy work/life balance. We’re proud to be one of the leaders in our category, trusted by customers in over 100 countries.

This is a senior, hands-on Product Marketing role at the heart of our growth. You’ll own how Resource Guru is positioned, packaged, and communicated - translating product capabilities into clear customer value. You’ll work closely with Product, Design, Sales, Customer Success, and the founders to shape our narrative, drive adoption, and grow revenue.

Your day-to-day could include (not an exhaustive list):

  • Product positioning & messaging: Define and refine ideal customer profiles and segmentation to focus GTM efforts. Own our core positioning, messaging frameworks, and value propositions across key customer segments. Translate features into compelling benefits and customer outcomes. Develop personas, JTBD insights, and competitive narratives. Contribute market and competitive insight to inform packaging and pricing decisions.
  • Content & storytelling: Partner with other members of the team on website copy, product pages, blog content, and campaigns. Own product narratives across web, in-app, email, and sales materials. Help shape thought leadership around scheduling, capacity planning, and modern team operations.
  • Go-to-market & launches: Lead product launches end-to-end: planning, messaging, internal enablement, and external comms. Partner with Product to shape launch scopes and narratives. Create launch assets (pages, emails, announcements, demos, FAQs). Track and communicate the impact of launches, messaging changes, and enablement efforts.
  • Sales & Customer Success enablement: Build and maintain sales collateral (pitch decks, one-pagers, battlecards, case studies). Equip Sales and CS with clear product stories, objection handling, and competitive context. Support onboarding and lifecycle messaging.
  • Customer & market insight: Run customer interviews and research to inform positioning and roadmap. Monitor competitors and market trends. Turn insights into actionable messaging and content.
  • AI-first ways of working: Use AI tools (e.g. ChatGPT, Claude, Gemini) to accelerate research, drafting, synthesis, and experimentation. Apply AI to analyse customer feedback, surface themes, and test messaging variants. Stay current on AI-driven marketing workflows and bring practical ideas into the team.
  • Cross-functional collaboration: Work closely with Product Managers and Designers to influence roadmap framing. Partner with Marketing on campaigns and demand generation. Support founders on strategic narratives and investor/product storytelling.

What We’re Looking For: Proven experience as a Product Marketing Manager (or Senior PMM) in B2B SaaS. Strong track record of owning positioning, messaging, and launches. Excellent communicator in English, written and verbal. Experience working closely with Product and Engineering teams. Strong customer empathy and research skills. Familiarity with modern SaaS GTM processes (PLG, sales-assisted, or hybrid). Comfortable working remotely and async - self-directed with strong follow-through. Highly organised, with a sharp sense of what matters now vs. later.

Why You Might Love It Here: You’ll own product marketing end-to-end - real impact, real autonomy. You’ll help shape how thousands of teams understand and adopt Resource Guru. Remote-first, flexible working. Opportunity to grow with the company and influence strategy.

Our Hiring Process: Meet with Imogen (Talent/People Ops): 25-30m video call. Meet with Percy (cofounder): 45-60m video call. Meet with Andrew (cofounder): 45-60m video call. Short take-home task: 30-45m. Reference checks. Offer!

What We’re Offering: A great salary, stock options, 30 days paid holiday + Dec 24 - Jan 1 company holiday, flexible hours, annual training and conference allowance - £3,000, a home office equipment contribution upon joining - £1,000, monthly health & wellbeing contribution - £100, pension contribution, international travel.

Senior Product Marketing Manager (GBP 90-110K, Remote, Share Options) employer: Resource Guru

Resource Guru is an exceptional employer that champions a remote-first, flexible work culture, allowing you to work from anywhere within +/- 2 hours of UK time. With a strong focus on employee growth, you'll have the autonomy to shape product marketing strategies while collaborating closely with founders and a supportive team. Enjoy generous benefits including stock options, 30 days paid holiday, and a commitment to your professional development through an annual training allowance.

Resource Guru

Contact Detail:

Resource Guru Recruiting Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Product Marketing Manager (GBP 90-110K, Remote, Share Options)

Tip Number 1

Get to know the company inside out! Research Resource Guru, understand their product, and be ready to discuss how your experience aligns with their mission. This shows genuine interest and helps you stand out.

Tip Number 2

Network like a pro! Connect with current employees on LinkedIn or join relevant groups. A friendly chat can give you insider info and might even lead to a referral. We love seeing familiar faces!

Tip Number 3

Prepare for those interviews! Think about how you can demonstrate your skills in product marketing, especially in a SaaS environment. Use examples from your past roles that highlight your strategic thinking and execution.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our team at Resource Guru!

We think you need these skills to ace Senior Product Marketing Manager (GBP 90-110K, Remote, Share Options)

Product Marketing
B2B SaaS Experience
Positioning and Messaging
Go-to-Market Strategy
Customer Research
AI Tools Proficiency
Cross-Functional Collaboration

Some tips for your application 🫡

Tailor Your Application:Make sure to customise your CV and cover letter for the Senior Product Marketing Manager role. Highlight your experience in B2B SaaS and how you've successfully owned positioning and messaging in previous roles. We want to see how you can bring value to Resource Guru!

Showcase Your Communication Skills:Since this role requires excellent communication, ensure your application reflects that. Use clear and concise language, and don't shy away from showcasing your ability to explain complex ideas simply. Remember, we love clarity over jargon!

Demonstrate Your AI Savvy:We're keen on candidates who are already experimenting with AI tools in their marketing work. Share specific examples of how you've used AI to enhance your strategies or workflows. This will show us you're ready to hit the ground running!

Apply Through Our Website:We encourage you to submit your application through our website. It’s the best way for us to keep track of your application and ensures you don’t miss any important updates. Plus, it shows you’re serious about joining our team!

How to prepare for a job interview at Resource Guru

Know Your Product Inside Out

Before the interview, dive deep into Resource Guru's features and benefits. Understand how it stands out in the market and be ready to discuss how you would position it effectively. This will show your genuine interest and expertise in the product.

Prepare for Real-World Scenarios

Think about how you would approach product launches or messaging strategies based on the job description. Be prepared to share specific examples from your past experience that demonstrate your ability to drive adoption and grow revenue in a B2B SaaS environment.

Showcase Your AI Savvy

Since the role values AI-driven marketing workflows, come equipped with examples of how you've used AI tools in your previous roles. Discuss any innovative workflows you've built or insights you've gained from experimenting with these technologies.

Ask Thoughtful Questions

During your interviews with Imogen, Percy, and Andrew, ask insightful questions about the company's culture, growth strategy, and how they envision the future of product marketing at Resource Guru. This not only shows your enthusiasm but also helps you gauge if it's the right fit for you.