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- Tasks: Lead product marketing, shaping messaging and driving adoption for a top scheduling tool.
- Company: Join Resource Guru, a remote-first team trusted by global brands like NASA and Accenture.
- Benefits: Enjoy a competitive salary, stock options, 30 days holiday, and flexible working hours.
- Why this job: Make a real impact in a dynamic role with autonomy and growth opportunities.
- Qualifications: Proven experience in B2B SaaS product marketing and strong communication skills.
- Other info: Collaborate with founders and embrace AI to work smarter, not harder.
The predicted salary is between 80000 - 100000 £ per year.
Type: Full time
Salary: £80-100K
Location: Remote (work from anywhere within +/- 2 hours of UK time)
Resource Guru is a blissfully simple scheduling tool that helps busy teams stay on track. We boost efficiency, improve resource utilisation, and increase project profitability - while promoting a healthy work/life balance. We’re proud to be one of the leaders in our category, trusted by customers in over 100 countries.
This is a senior, hands-on Product Marketing role at the heart of our growth. You’ll own how Resource Guru is positioned, packaged, and communicated - translating product capabilities into clear customer value. You’ll work closely with Product, Design, Sales, Customer Success, and the founders to shape our narrative, drive adoption, and grow revenue.
Your day-to-day could include (not an exhaustive list):
- Product positioning & messaging: Define and refine ideal customer profiles and segmentation to focus GTM efforts. Own our core positioning, messaging frameworks, and value propositions across key customer segments. Translate features into compelling benefits and customer outcomes. Develop personas, JTBD insights, and competitive narratives. Contribute market and competitive insight to inform packaging and pricing decisions.
- Content & storytelling: Partner with other members of the team on website copy, product pages, blog content, and campaigns. Own product narratives across web, in-app, email, and sales materials. Help shape thought leadership around scheduling, capacity planning, and modern team operations.
- Go-to-market & launches: Lead product launches end-to-end: planning, messaging, internal enablement, and external comms. Partner with Product to shape launch scopes and narratives. Create launch assets (pages, emails, announcements, demos, FAQs). Track and communicate the impact of launches, messaging changes, and enablement efforts.
- Sales & Customer Success enablement: Build and maintain sales collateral (pitch decks, one-pagers, battlecards, case studies). Equip Sales and CS with clear product stories, objection handling, and competitive context. Support onboarding and lifecycle messaging.
- Customer & market insight: Run customer interviews and research to inform positioning and roadmap. Monitor competitors and market trends. Turn insights into actionable messaging and content.
- AI-first ways of working: Use AI tools to accelerate research, drafting, synthesis, and experimentation. Apply AI to analyse customer feedback, surface themes, and test messaging variants. Stay current on AI-driven marketing workflows and bring practical ideas into the team.
- Cross-functional collaboration: Work closely with Product Managers and Designers to influence roadmap framing. Partner with Marketing on campaigns and demand generation. Support founders on strategic narratives and investor/product storytelling.
What We’re Looking For:
- Proven experience as a Product Marketing Manager (or Senior PMM) in B2B SaaS.
- Strong track record of owning positioning, messaging, and launches.
- Excellent communicator in English, written and verbal.
- Experience working closely with Product and Engineering teams.
- Strong customer empathy and research skills.
- Already actively experimenting with AI tools in your marketing work.
- Familiarity with modern SaaS GTM processes.
- Comfortable working remotely and async.
- Pragmatic and outcome-focused.
- Highly organised, with a sharp sense of what matters now vs. later.
Bonus (not required):
- Experience in project management, professional services, or capacity planning software.
- Experience marketing to creative agencies or professional services firms.
- Experience supporting sales teams directly.
- Exposure to analytics tools.
Why You Might Love It Here:
- You’ll own product marketing end-to-end - real impact, real autonomy.
- You’ll help shape how thousands of teams understand and adopt Resource Guru.
- You’ll work closely with founders and a thoughtful, low-ego team.
- We actively embrace AI to work smarter, not harder.
- Remote-first, flexible working.
- Opportunity to grow with the company and influence strategy.
- We value a focused workplace free from political agendas and culture wars.
Our Hiring Process:
- Meet with Imogen (Talent/People Ops): 25-30m video call.
- Meet with Percy (cofounder): 45-60m video call.
- Meet with Andrew (cofounder): 45-60m video call.
- Short take-home task: 30-45m.
- Reference checks.
- Offer!
What We’re Offering:
- A great salary.
- Stock options.
- Work from anywhere you like.
- 30 days paid holiday + Dec 24 - Jan 1 company holiday.
- Birthday off + house move day off.
- Flexible hours.
- Annual training and conference allowance - £3,000.
- A home office equipment contribution upon joining - £1,000.
- Budget to visit local or international colleagues.
- Monthly health & wellbeing contribution - £100.
- Pension contribution.
- International travel for Guru Gatherings.
Senior Product Marketing Manager (GBP 80-100K, Remote, Share Options) employer: Resource Guru
Contact Detail:
Resource Guru Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Marketing Manager (GBP 80-100K, Remote, Share Options)
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or through mutual connections. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Prepare for those interviews! Research the company, understand their product, and think about how you can add value. We want to see your passion and knowledge shine through!
✨Tip Number 3
Show off your skills! If you have a portfolio or examples of your work, bring them along. It’s a great way to demonstrate what you can do beyond just talking about it.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take that extra step!
We think you need these skills to ace Senior Product Marketing Manager (GBP 80-100K, Remote, Share Options)
Some tips for your application 🫡
Be Yourself: When you're writing your application, let your personality shine through! We want to get to know the real you, so don’t be afraid to show your passion for product marketing and how you can contribute to our team.
Tailor Your Application: Make sure to customise your application to highlight your experience in B2B SaaS and product marketing. Use specific examples that demonstrate your skills in positioning, messaging, and launches – we love seeing how you’ve made an impact!
Show Your AI Savvy: Since we’re all about embracing AI, share any cool projects or workflows you've built using AI tools. This will show us that you’re not just keeping up with trends but actively experimenting and innovating in your marketing approach.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands, and we can’t wait to see what you bring to the table!
How to prepare for a job interview at Resource Guru
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand Resource Guru's features and how they benefit users. Be ready to discuss how you would position these features in the market and translate them into customer value.
✨Showcase Your AI Savvy
Since the role values AI-driven marketing, come prepared with examples of how you've used AI tools in your previous work. Discuss specific workflows you've built or experiments you've conducted to demonstrate your hands-on experience.
✨Prepare for Cross-Functional Collaboration
Think about how you can effectively collaborate with Product, Design, Sales, and Customer Success teams. Be ready to share examples of past experiences where you successfully worked across departments to achieve a common goal.
✨Ask Insightful Questions
During your interviews, don’t hesitate to ask questions that show your interest in the company’s growth and culture. Inquire about their approach to product launches or how they measure success in their marketing efforts to demonstrate your strategic thinking.
