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For Companies At a Glance
- Tasks: Lead regional marketing strategies and execute impactful product launches.
- Company: Join a fast-growing, innovative company focused on healthcare solutions.
- Benefits: Enjoy flexible working, bonus plans, and career growth opportunities.
- Why this job: Make a real difference in healthcare while developing your marketing skills.
- Qualifications: 6-8 years in product marketing or related fields, with a focus on healthcare.
- Other info: Be part of a diverse team that values creativity and collaboration.
The predicted salary is between 36000 - 60000 ÂŁ per year.
We are looking for a Regional Product Marketing Manager to join our Marketing team.
Key Responsibilities
- Regional GTM Strategy & Execution: Translate global frameworks into tailored GTM plans for the region. Lead execution of hardware and digital launches, ensuring readiness across all functions. Build adoption strategies that extend beyond launch moments.
- Market Expertise & Insight: Act as the regional expert on customer, provider, and patient needs. Embed structured market feedback upstream into global product planning. Ensure positioning and messaging reflect local market realities.
- Cross-Functional Collaboration: Partner with Sales Enablement, Commercial Marketing, and PMO to ensure seamless execution. Serve as the product voice in regional business planning forums. Align closely with Revenue partners to deliver on commercial goals.
- Product Storytelling & Enablement: Develop compelling narratives and enablement assets tailored for regional stakeholders. Equip sales and marketing teams with tools that resonate with providers, payers, and patients. Ensure Resmed's story connects emotionally and functionally in the regional market.
- Performance Tracking & Optimization: Define and track KPIs for launch performance, adoption, and market impact. Run post-launch reviews to drive continuous improvement in GTM execution.
Qualifications and Experience
- 6–8 years of experience in product marketing, product management, or commercial roles.
- Strong background in healthcare, medical devices, digital health, or SaaS.
- Proven experience launching products and driving adoption in regional markets.
- Skilled collaborator with the ability to influence across Product, Marketing, and Revenue teams.
- Recognized for strong storytelling, customer empathy, and market fluency.
Success Metrics
- Regional launches are timely, impactful, and aligned to global standards.
- Adoption of hardware and digital offerings grows steadily post-launch.
- Resmed's narratives resonate strongly with providers, patients, and payers in-region.
- The PMM is recognized as a trusted expert and partner within the regional commercial team.
Additional Information
- All employees benefit from a bonus plan, with the percentage dependent on position within the organization.
- Working from home flexibility.
- Referral bonus and ResMed's preferred shareholding program.
- Internal career opportunities within an international fast‑paced and massively growing company.
Joining us is more than saying “yes” to making the world a healthier place. It’s discovering a career that’s challenging, supportive and inspiring. We focus on creating a diverse and inclusive culture, encouraging individual expression in the workplace and thrive on the innovative ideas this generates. If this sounds like the workplace for you, apply now! We commit to respond to every applicant.
Seniority Level: Mid‑Senior level
Employment Type: Full‑time
Job Function: Marketing and Sales
Industries: Software Development, IT Services and IT Consulting, Medical Equipment Manufacturing
Regional Product Marketing Manager - EMEA employer: ResMed
Contact Detail:
ResMed Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Product Marketing Manager - EMEA
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Show us you know what we do and how you can contribute to our mission. Tailor your answers to reflect our values and goals.
✨Tip Number 3
Practice your storytelling skills! We love candidates who can share their experiences in a way that connects emotionally. Make sure your stories highlight your achievements and how they relate to the role.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can keep you top of mind and show us you’re genuinely interested in joining our team.
We think you need these skills to ace Regional Product Marketing Manager - EMEA
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Regional Product Marketing Manager role. Highlight your experience in product marketing and how it aligns with our needs in the EMEA region. We want to see how you can translate global strategies into local success!
Showcase Your Market Expertise: Demonstrate your understanding of the healthcare landscape and how you've successfully launched products in regional markets before. We love candidates who can show they know their stuff and can connect with providers, patients, and payers effectively.
Emphasise Collaboration Skills: Since this role involves working closely with various teams, make sure to highlight your collaboration skills. Share examples of how you've influenced cross-functional teams in the past. We’re all about teamwork here at StudySmarter!
Keep It Professional Yet Personal: While we appreciate professionalism, don’t be afraid to let your personality shine through in your application. We’re looking for someone who can tell a compelling story and connect emotionally with our audience. Apply through our website and let us see the real you!
How to prepare for a job interview at ResMed
✨Know Your Market Inside Out
Before the interview, dive deep into the healthcare and medical devices market. Understand the specific needs of customers, providers, and patients in the EMEA region. This knowledge will help you demonstrate your expertise and show that you can translate global frameworks into tailored GTM plans.
✨Craft Your Product Story
Prepare to discuss how you would develop compelling narratives for ResMed's products. Think about how you can connect emotionally and functionally with regional stakeholders. Bring examples of past product storytelling successes to illustrate your points.
✨Showcase Your Collaboration Skills
Be ready to talk about your experience working cross-functionally. Highlight specific instances where you've partnered with sales, marketing, or product teams to ensure seamless execution. This will show that you can influence and align with various departments effectively.
✨Define Success Metrics
Think about how you would define and track KPIs for launch performance and adoption. Be prepared to discuss your approach to running post-launch reviews and driving continuous improvement. This will demonstrate your strategic mindset and commitment to achieving impactful results.
