At a Glance
- Tasks: Analyse and develop marketing automation applications to enhance campaign execution.
- Company: Join ResMed, a fast-growing company focused on health and innovation.
- Benefits: Enjoy competitive benefits, bonus plans, and career growth opportunities.
- Other info: Diverse culture that values individual expression and innovative ideas.
- Why this job: Make a real impact in a supportive and inspiring environment.
- Qualifications: Experience with Salesforce Marketing Cloud and strong analytical skills required.
The predicted salary is between 28800 - 48000 £ per year.
We are hiring a Marketing Automation Specialist to join our team in Ireland or the UK.
The primary role of Marketing Automation specialist is to analyze, design, develop, and maintain applications based on business requirements across business functions and regions. Key deliverables include:
- Defining data flows into and out of marketing automation platforms (e.g., Salesforce Marketing Cloud, Dotdigital).
- Building integrations with marketing automation platforms to enable seamless campaign execution.
- Troubleshooting related queries and acting as point of contact for new functionality and configuration.
This person will also work closely with key stakeholders, technical teams, and system administrators to define and document specifications, workflows, and schedules.
Responsibilities:
- Work in coordination with business units to understand platform requirements and advise on how requirements can best be satisfied.
- Create workflows, templates, and automated processes to run email, OTT, and SMS campaigns efficiently.
- Develop custom solutions (e.g., AMPscript) for email personalization and advanced dynamic content use cases.
- Implement extensive knowledge to develop and trigger automations for marketing automation platforms enabling seamless customer experiences across touchpoints including email, mobile, advertising, web, direct mail, sales, commerce, and service.
- Provide support to digital marketing team members across regions including North America, Latin America, Europe, Africa, and Asia to resolve issues with Marketing Cloud and related applications.
- Configure complex automations and journey builds.
- Monitor performance and maintain marketing automation platform systems according to business requirements.
- Create, modify, and update reports, dashboards, objects, fields, etc. for business stakeholders.
- Perform day-to-day administration, configuration, and troubleshooting of marketing automation platforms.
- Create and manage users; maintain user roles, profiles, access controls, security settings, etc. (User Profiles, Role Hierarchy, Sharing Rules, and Security).
- Research and recommend innovative and possible automated approaches for system administration tasks.
- Liaison with cross-functional teams to secure support for solutions.
- Understand data segmentation and cross-platform integrations (e.g., Marketing Cloud Connect).
- Collaborate and train other team members.
Qualifications and Experience:
- Bachelor’s degree in Business, Computer Science, or a related analytical field.
- 2-4 years developing and executing emails and CRM campaigns using Salesforce Marketing Cloud or Dotdigital.
- Proficient in writing custom SQL, AMPScript, and troubleshooting marketing automation platform challenges.
- Comfort developing HTML, CSS, and JavaScript.
- Experience in marketing analytics, data analysis, reporting or consumer insights.
- Knowledge of best practices in email marketing, marketing automation, and customer retention, as well as the ability to communicate them to others.
- Highly detail-oriented analytical approach and comfortable suggesting improvements.
- Ability to work autonomously with little guidance to meet project deadlines.
- Salesforce Marketing Cloud Certifications preferred.
At ResMed, all employees benefit from a bonus plan, the percentage of which depends on your position within the organisation. Competitive benefits. You also have access to a referral bonus and to ResMed's preferred shareholding programme. Internal career opportunity - joining an international fast-paced and massively growing company.
Joining us is more than saying “yes” to making the world a healthier place. It’s discovering a career that’s challenging, supportive and inspiring. Where a culture driven by excellence helps you not only meet your goals, but also create new ones. We focus on creating a diverse and inclusive culture, encouraging individual expression in the workplace and thrive on the innovative ideas this generates. If this sounds like the workplace for you, apply now!
Marketing Automation Specialist in Didcot employer: ResMed
At ResMed, we pride ourselves on being an exceptional employer, offering a dynamic work environment in Ireland or the UK where innovation and collaboration thrive. Our commitment to employee growth is evident through competitive benefits, a bonus plan, and opportunities for internal career advancement within our rapidly expanding international company. Join us to be part of a diverse and inclusive culture that not only supports your professional development but also empowers you to make a meaningful impact in creating a healthier world.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Automation Specialist in Didcot
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your marketing automation projects, campaigns, and any cool custom solutions you've developed. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions related to marketing automation. Be ready to discuss your experience with platforms like Salesforce Marketing Cloud and how you've tackled challenges in past roles.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you're genuinely interested in joining our awesome team at ResMed.
We think you need these skills to ace Marketing Automation Specialist in Didcot
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Marketing Automation Specialist role. Highlight your experience with Salesforce Marketing Cloud or Dotdigital, and showcase how your skills align with the responsibilities mentioned in the job description.
Showcase Your Technical Skills:Don’t forget to emphasise your technical abilities! Mention your proficiency in SQL, AMPScript, HTML, CSS, and JavaScript. We love seeing candidates who can demonstrate their hands-on experience with these tools.
Be Clear and Concise:When writing your application, keep it clear and to the point. Use bullet points where possible to make it easy for us to see your key achievements and skills. Remember, we’re looking for someone who can communicate effectively!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at ResMed
✨Know Your Platforms
Make sure you’re well-versed in Salesforce Marketing Cloud and Dotdigital. Brush up on their features, functionalities, and any recent updates. Being able to discuss how you've used these platforms in past roles will show your expertise and readiness for the job.
✨Showcase Your Analytical Skills
Prepare examples of how you've used data analysis to drive marketing decisions. Be ready to discuss specific campaigns where your insights led to improved performance. This will demonstrate your ability to analyse and optimise marketing automation processes.
✨Be Ready to Troubleshoot
Expect questions about troubleshooting common issues with marketing automation platforms. Think of scenarios where you resolved technical challenges and be prepared to explain your thought process. This will highlight your problem-solving skills and technical knowledge.
✨Collaboration is Key
Since the role involves working with cross-functional teams, prepare to discuss your experience collaborating with different departments. Share examples of how you’ve effectively communicated requirements and worked together to achieve common goals. This will show that you can thrive in a team-oriented environment.
