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- Tasks: Lead supplier-funded marketing strategies and enhance supplier relationships.
- Company: Join a leading retail company making waves in the industry.
- Benefits: Enjoy a dynamic team environment with opportunities for growth and creativity.
- Why this job: Make a significant impact while collaborating with diverse teams and driving innovative campaigns.
- Qualifications: Experience in marketing, financial management, and stakeholder engagement is essential.
- Other info: Connect with Louise to explore this exciting opportunity!
The predicted salary is between 36000 - 60000 £ per year.
Our client, a leader in the retail industry, seeks an experienced Marketing Lead to drive their supplier-funded marketing strategy. This role will be central to enhancing supplier relationships and maximising ROI on marketing activities. Reporting to the Head of Department, the Marketing Lead will manage supplier activities, coordinate with the Brand Marketing Manager, and work closely with the broader marketing team to ensure that campaigns are strategically aligned with brand standards.
Key Responsibilities
- Supplier Coordination & Marketing Strategy: Collaborate with the Head of Department (HOD) and Brand Marketing Manager to align supplier activities with the marketing strategy focused on awareness, differentiation, and driving in-store traffic. Ensure all campaigns meet agreed-upon performance measures and brand alignment.
- Budget & Financial Management: Oversee marketing budgets, supplier funding, and financial forecasts. Track supplier funds and manage billing, reconciliations, and accruals to maintain budget compliance, working alongside the finance team to ensure accuracy.
- Campaign Management: Work with the Marketing Campaigns & Communications Coordinator and Projects Coordinator to deliver integrated campaigns. This includes creating newsletters, maintaining the marketing calendar, and engaging stakeholders through regular weekly briefs.
- Stakeholder Engagement: Build and sustain productive relationships with internal teams, suppliers, and members, facilitating supplier funding negotiations and identifying new channel opportunities to drive additional supplier contributions.
- Project Support & Process Improvement: Support the Member Claims Coordinator with local A&P spend opportunities and work closely with the Projects Coordinator to facilitate staff reward programs, ensuring seamless collaboration across departments. Identify and implement process improvements for efficient campaign delivery and reporting.
Essential Experience
- Extensive knowledge and hands-on experience with a broad range of marketing tactics, including digital and traditional media.
- Strong background in corporate communications, from ideation to deployment.
- Proven ability in brand management with a deep understanding of brand positioning and customer targeting.
- Financial management expertise, including forecasting, budget reconciliation, and billing.
- Track record of leading a team and developing marketing strategies in a retail setting, ideally within the electrical sector.
- Stakeholder management skills, demonstrating the ability to negotiate and collaborate with internal and external partners effectively.
Essential Skills
- Strategic insight and an up-to-date understanding of marketing best practices.
- Exceptional written and verbal communication abilities, with meticulous attention to detail and accuracy.
- Technical proficiency in MS Office, particularly Excel.
- Project management skills with the ability to handle multiple projects and deadlines.
- Creative, proactive, and motivational, with a flexible approach to evolving business needs.
- Strong organisational skills with a proven ability to prioritise and delegate within a fast-paced team environment.
This opportunity is ideal for an experienced marketing professional looking to make a significant impact within a dynamic, team-oriented environment. Get in touch with Louise to discuss how you can secure an interview with this market leading company.
Marketing Manager employer: ReQuire Consultancy
Contact Detail:
ReQuire Consultancy Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Familiarize yourself with the latest trends in supplier-funded marketing strategies. Understanding how to maximize ROI through effective supplier relationships will set you apart as a candidate.
✨Tip Number 2
Highlight your experience in managing marketing budgets and financial forecasts. Be prepared to discuss specific examples of how you've successfully tracked supplier funds and maintained budget compliance in previous roles.
✨Tip Number 3
Demonstrate your project management skills by sharing instances where you've coordinated integrated marketing campaigns. Show how you effectively engaged stakeholders and delivered results on time.
✨Tip Number 4
Prepare to discuss your approach to stakeholder engagement. Think of examples where you've successfully negotiated with suppliers or collaborated with internal teams to drive marketing initiatives.
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, particularly in supplier-funded strategies and retail. Use specific examples that demonstrate your success in managing budgets and campaigns.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the retail industry and your strategic insight into marketing best practices. Mention your experience with stakeholder engagement and how you can enhance supplier relationships.
Showcase Your Skills: In your application, emphasize your financial management expertise and project management skills. Provide examples of how you've successfully led teams and delivered integrated marketing campaigns.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any errors. Ensure that your communication is clear, concise, and free of mistakes, as attention to detail is crucial for this role.
How to prepare for a job interview at ReQuire Consultancy
✨Showcase Your Marketing Expertise
Be prepared to discuss your extensive knowledge of both digital and traditional marketing tactics. Highlight specific campaigns you've managed, focusing on how you drove awareness and in-store traffic, as these are key responsibilities for the role.
✨Demonstrate Financial Acumen
Since financial management is crucial for this position, come ready to talk about your experience with budget oversight, supplier funding, and financial forecasting. Use examples to illustrate how you've maintained budget compliance in past roles.
✨Highlight Stakeholder Engagement Skills
This role requires strong stakeholder management skills. Prepare to share examples of how you've successfully negotiated and collaborated with internal teams and external partners, particularly in a retail setting.
✨Emphasize Project Management Abilities
With multiple projects and deadlines to manage, it's important to demonstrate your project management skills. Discuss how you've prioritized tasks and delegated responsibilities in fast-paced environments to ensure successful campaign delivery.
