At a Glance
- Tasks: Manage digital marketing operations, including HubSpot, SEO, and paid media campaigns.
- Company: Join a leading tech company revolutionising supply chain solutions.
- Benefits: Competitive salary, diverse workplace, and opportunities for professional growth.
- Other info: Embrace diversity and enjoy a supportive work culture.
- Why this job: Be at the forefront of digital marketing in a dynamic and innovative environment.
- Qualifications: Experience in B2B digital marketing and strong HubSpot skills required.
The predicted salary is between 30000 - 40000 € per year.
Logistics Reply is the Reply Group company that specialises in supply chain software. Its solutions are based around LEA (‘Logistics Execution Architecture’), the world's most advanced Supply Chain platform – which uniquely utilises cloud-based 'microservices' to offer a bespoke suite of software solutions that are designed to bridge the gap between real-world operations, and the need to provide real-time visibility across all stages of the supply chain: from Manufacturer to Warehouse/DC, through to Retail Store/Customer Delivery. Top brands and suppliers across Fashion, Food, General Merchandise, 3PL’s and Manufacturing choose LEA as it is specifically designed to be agile, flexible, quickly adaptable and configurable to their individual requirements – whilst complementing their existing systems frameworks.
Role Overview: As a Digital Operations Marketing Executive, you will ensure the digital marketing engine runs reliably and scales efficiently. You will take a hands-on role across HubSpot automation and email, website management and optimisation, SEO, and paid media operations including paid social and PPC with agency support. In parallel, you will help shape digital demand strategy by defining the measurement framework and identifying areas of funnel friction. You will also translate performance insights into prioritised growth initiatives to drive continuous improvement.
Responsibilities:
- Own HubSpot administration, including governance, properties, lists, lifecycle stages, and maintaining high data quality.
- Build, QA, and maintain automation workflows and execute email programs, optimising segmentation, testing, deliverability, and reporting.
- Manage website and landing page operations, including build, publishing, QA, forms, and conversion paths.
- Ensure consistent campaign execution across channels, including performance tracking, tagging, and indexing.
- Manage on-page SEO fundamentals and define and execute an SEO roadmap aligned to pipeline contribution.
- Act as internal owner for paid social and PPC, coordinating with agencies on targeting, budgets, testing, and performance.
- Build and maintain full-funnel tracking and reporting frameworks, including tracking standards, data reliability, and performance dashboards.
- Identify growth opportunities and bottlenecks using data, and support strategy through optimisation priorities, campaign measurement design, and experimentation planning.
About the Candidate:
- Proven experience in B2B digital marketing operations with a hands‑on approach to execution.
- Strong HubSpot expertise, including workflows, segmentation, email execution, forms, reporting, and governance.
- Experience managing websites and landing pages with a CRO mindset and strong QA discipline.
- Solid working knowledge of SEO, including on-page optimisation, technical fundamentals, and measurement.
- Experience owning paid media operations in collaboration with agencies, including briefing, measurement, and iteration.
- Strong analytical and operational rigour, with understanding of funnel metrics, attribution, and reporting hygiene.
- Comfortable working cross-functionally with Marketing, Sales/RevOps, IT/development teams, and agencies.
- Proficiency in GA4, Google Tag Manager, and reporting tools such as Looker Studio or Power BI would be advantageous.
- Experience with lifecycle stages and lead management, along with basic HTML/CSS for troubleshooting is beneficial.
Reply is an Equal Opportunities Employer and committed to embracing diversity in the workplace. We provide equal employment opportunities to all employees and applicants for employment and prohibit discrimination and harassment of any type regardless of age, sexual orientation, gender, identity, pregnancy, religion, nationality, ethnic origin, disability, medical history, skin colour, marital status or parental status or any other characteristic protected by the Law. Reply is committed to making sure that our selection methods are fair to everyone. To help you during the recruitment process, please let us know of any Reasonable Adjustments you may need.
DIGITAL OPERATIONS MARKETING EXECUTIVE employer: Reply, Inc.
At Reply, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration. As a Digital Operations Marketing Executive, you will benefit from our commitment to employee growth through continuous learning opportunities and hands-on experience with cutting-edge technologies in the supply chain software sector. Located in a vibrant environment, we embrace diversity and provide a supportive atmosphere where your contributions are valued and recognised.
StudySmarter Expert Advice🤫
We think this is how you could land DIGITAL OPERATIONS MARKETING EXECUTIVE
✨Tip Number 1
Get to know the company inside out! Research their digital marketing strategies, especially around HubSpot and SEO. This will help you tailor your conversations and show that you're genuinely interested in how you can contribute.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. This can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for the interview by practising common questions related to digital marketing operations. Be ready to discuss your hands-on experience with HubSpot and any successful campaigns you've managed.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at Reply.
We think you need these skills to ace DIGITAL OPERATIONS MARKETING EXECUTIVE
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the Digital Operations Marketing Executive role. Highlight your experience with HubSpot, SEO, and digital marketing operations. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about digital marketing and how you can contribute to our team. Be sure to mention any specific projects or achievements that relate to the role.
Show Off Your Analytical Skills:Since this role involves a lot of data analysis, make sure to showcase your analytical skills in your application. Mention any tools you've used, like GA4 or Google Tag Manager, and how you've applied them to drive results.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Reply, Inc.
✨Know Your HubSpot Inside Out
Since the role heavily involves HubSpot, make sure you brush up on your knowledge of workflows, segmentation, and email execution. Familiarise yourself with the platform's features and be ready to discuss how you've used them in past roles.
✨Showcase Your SEO Savvy
Be prepared to talk about your experience with on-page SEO and how you've implemented strategies that contributed to pipeline growth. Bring examples of successful campaigns or optimisations you've executed, as this will demonstrate your hands-on approach.
✨Data-Driven Mindset
The role requires strong analytical skills, so come equipped with examples of how you've used data to identify growth opportunities or bottlenecks. Discuss any tools you've used for reporting and how you've translated insights into actionable strategies.
✨Collaboration is Key
This position involves working cross-functionally, so be ready to share experiences where you've collaborated with marketing, sales, or IT teams. Highlight your communication skills and how you’ve successfully managed projects with multiple stakeholders.
