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- Tasks: Lead our new UK showroom, ensuring an exceptional customer experience and driving sales.
- Company: Join REP Fitness, a premium strength equipment brand built by athletes for athletes.
- Benefits: Enjoy a competitive salary, bonus scheme, 25 days leave, and private medical cover.
- Why this job: Be part of a fast-paced environment where your passion for fitness can shine.
- Qualifications: Retail sales experience and a love for strength and fitness are essential.
- Other info: Work full-time in Gloucester with opportunities for growth and team events.
The predicted salary is between 40000 - 45000 £ per year.
Closing Date: 04 January 2026 @ 17:00
First Stage Interviews: Week commencing 05 January 2026
Salary Range: £40,000 - £45,000 pa (details of further benefits below)
Contract: Permanent
Department: Sales
Location: Gloucester, UK
Hours of Work: Full Time (37.5 hours per week). Core hours are 08:30-16:30, Wed–Sun
Line Manager: Director of Sales - UK & Europe
Direct Reports: None
Who are REP Fitness UK?
REP Fitness is a premium strength equipment brand built by athletes, for athletes. Our mission is simple: to make world-class strength equipment accessible to everyone, from commercial gyms and performance centres to home training spaces.
Our Core Values:
- Think Like a Customer: We empathize with our customers; understand the 'why' behind every decision we make
- Progress not Perfection: We don’t let perfect get in the way of good; we are better today than we were yesterday
- Positive Attitude: Be a glass half-full kind of person and remember to have fun
- Teamwork without Ego: We put the team above ourselves; we only win together
- Take Initiative: We drive momentum; if there is an opportunity to make us better, we want to hear it
About this Role:
We’re looking for a proactive and customer-focused Retail Sales Manager to run our brand new UK showroom. Day-to-day, you’ll oversee on-site customer experience, and maintain showroom standards. You’ll also handle sales enquiries, be a trusted product expert, and coordinate with the wider team to ensure the showroom runs smoothly and reflects our brand at its best.
What you can expect to be doing:
- Overseeing daily showroom operations to ensure a premium, customer-focused experience.
- Implementing showroom processes and best practices to optimise efficiency and customer satisfaction.
- Working towards retail, showroom, and D2C sales targets.
- Building and managing relationships with retail partners and resellers.
- Supporting the February 2026 showroom launch.
- Leading merchandising, product training, and promotional execution.
- Providing accurate forecasting, reporting, and market insights.
- Collaborating with marketing, operations, logistics, and customer service.
- Gathering customer feedback and providing insights to support continuous improvement.
- Representing REP at events, trade shows, and consumer activations from time-to-time.
- Maintaining compliance with company standards, policies, and health & safety guidelines.
Who we are looking for:
At REP Fitness, we understand that our people will shape our success, and ultimately define our value to our customers. We’re looking for people who can demonstrate that they’re as passionate as our community.
Below are some of the experiences, knowledge, and skills that we believe will give you the best chance of success in this role:
- Significant retail sales, showroom, or account management experience (preferably within a similar setting).
- A good understanding of the strength and fitness industry, either through professional or personal experiences.
- Evidence of implementing excellent customer journey processes and successful visual merchandising.
- Demonstrable sales track record and commercial acumen.
- Excellent communication and relationship-building skills.
- Ability to identify issues and problem solve at pace.
- Prior experience of operating Point of Sale systems.
- Comfortable working in a fast-paced, high-growth environment.
- Existing product and brand knowledge is desirable.
The successful candidate will be comfortable being based full time (Wed-Sun) at our Gloucestershire-based showroom. A full and valid UK driving license will be required, due to some travel requirements to events, trade shows, and other consumer activations.
What else is on offer for you?
- £40,000 to £45,000 per annum + company bonus scheme
- 25 days annual leave + bank holidays
- Company pension scheme
- Private medical cover
- Life assurance
- Employee assistance programme
- Team branded kit
- Staff discounts on REP gear
- Access to an on-site gym
- Free on-site parking
- On-site electric vehicle charging
Ready to help power the growth of REP Fitness in the UK and EU? Apply today.
Retail Sales Manager in Cheltenham employer: REP Fitness UK & Europe
Contact Detail:
REP Fitness UK & Europe Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Retail Sales Manager in Cheltenham
✨Tip Number 1
Get to know REP Fitness inside out! Familiarise yourself with our products and values. When you walk into that interview, show us your passion for strength and fitness – it’ll make a huge difference!
✨Tip Number 2
Practice your pitch! Be ready to talk about your retail experience and how you can enhance the customer journey in our showroom. We want to see how you can bring your unique flair to the team.
✨Tip Number 3
Network like a pro! Connect with current employees on LinkedIn or attend fitness events where REP is present. Building relationships can give you insights and might just help you stand out in the hiring process.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Retail Sales Manager in Cheltenham
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your passion for fitness and strength equipment shine through. We want to see that you genuinely care about the industry and our mission at REP Fitness.
Tailor Your Experience: Make sure to highlight your relevant retail sales or showroom experience. We’re looking for someone who can demonstrate their skills in a way that aligns with what we do, so don’t hold back on those achievements!
Be Customer-Focused: Remember to emphasise your customer service skills. At REP Fitness, thinking like a customer is key, so share examples of how you've gone above and beyond to create a great experience for customers in the past.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to join our team!
How to prepare for a job interview at REP Fitness UK & Europe
✨Know Your Products Inside Out
As a Retail Sales Manager, you'll need to be a product expert. Make sure you research REP Fitness's range of strength equipment thoroughly. Understand the features, benefits, and unique selling points of each product so you can confidently answer questions and demonstrate your knowledge during the interview.
✨Showcase Your Customer-Centric Approach
REP Fitness values a customer-focused mindset. Prepare examples from your past experiences where you've gone above and beyond for customers. Highlight how you’ve implemented processes that enhance the customer journey, as this will resonate well with the company's core values.
✨Demonstrate Your Sales Acumen
Be ready to discuss your sales track record in detail. Bring specific examples of targets you've met or exceeded, and how you achieved them. This will show your potential employer that you have the commercial acumen they’re looking for in a Retail Sales Manager.
✨Prepare for Scenario-Based Questions
Expect to face scenario-based questions that assess your problem-solving skills and ability to work in a fast-paced environment. Think of situations where you've had to think on your feet, resolve conflicts, or adapt to changes quickly, and be prepared to share these stories.