Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Drive sales and brand awareness for Renegade beers in London’s vibrant on-trade scene.
- Company: Join Renegade, a fiercely independent brewery passionate about unique and bold beers.
- Benefits: Competitive salary, flexible working, and opportunities to attend exciting industry events.
- Why this job: Be the face of an innovative brand and share your love for craft beer.
- Qualifications: Passion for beer, strong sales skills, and knowledge of the on-trade market.
- Other info: Dynamic role with opportunities for growth and networking in the brewing industry.
The predicted salary is between 36000 - 60000 £ per year.
We're Renegade: Fiercely independent, we pour our passion into crafting incredible, unique, and bold beers with a focus on sustainability and community. Our diverse range offers an adventure in every pint, with a story waiting to be discovered.
Role Description
- To support the Head of Sales & Marketing by implementing the company’s sales and brand strategies within Independent On Trade outlets; to drive the profit and volume sales for their sector; to raise brand profile and awareness with customers and consumers.
- Identify, win and secure listings for Renegade Products within Independent Free Trade and Leased and Tenanted pubs and restaurants in line with the channel strategy.
- In existing accounts, grow the volume by increasing range and providing them with tools to increase rate of sale.
- To own your territory and be the ambassador for that region.
- Own and develop contact matrix and relationships in trade with key customers; Customers to be a mixture of existing customers plus new business in line with company strategy and to hit company growth targets.
- Manage a budget and a P&L, raising opportunities and risks to the Head of Sales on a weekly basis.
- Be a Brand Ambassador for Renegade in trade and attend relevant events and trade shows, networking with industry contacts to grow brand awareness.
- Be aware of and feed back to the Head of Sales & Marketing the appropriate sales tools which drive the On Trade channel, both Renegade’s and competitors.
Qualifications
- In depth Knowledge and understanding of the On-trade.
- Knowledge of the brewing industry.
- A passion for beer!
- Strong sales and negotiation skills with the ability to develop and maintain client relationships.
- Experience in business development and achieving sales targets.
- Excellent communication and interpersonal skills.
- Ability to work independently and collaboratively within a team environment.
- Proficiency in market analysis and strategic planning.
- Flexibility to travel locally within the London area.
Beer Sales Lead London On-Trade Brand Ambassador employer: Renegade Brewery
Contact Detail:
Renegade Brewery Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Beer Sales Lead London On-Trade Brand Ambassador
✨Tip Number 1
Get to know the brand inside out! Dive into Renegade's story, values, and unique beers. When you chat with potential employers or network at events, your passion and knowledge will shine through, making you a standout candidate.
✨Tip Number 2
Networking is key! Attend local beer events, trade shows, and industry meet-ups. Connect with people in the on-trade sector and don’t be shy about sharing your enthusiasm for Renegade’s products. You never know who might have a lead on your dream job!
✨Tip Number 3
Showcase your sales skills! Prepare some examples of how you've successfully grown sales or secured listings in the past. Be ready to discuss your strategies and how they can apply to Renegade’s goals during interviews or networking chats.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of the Renegade team. Don’t forget to follow up after applying to keep your name fresh in their minds!
We think you need these skills to ace Beer Sales Lead London On-Trade Brand Ambassador
Some tips for your application 🫡
Show Your Passion for Beer: When you're writing your application, let your love for beer shine through! Share any experiences or stories that highlight your enthusiasm for the brewing industry. We want to see that you’re not just applying for a job, but that you genuinely care about what we do at Renegade.
Tailor Your Application: Make sure to customise your CV and cover letter to reflect the specific skills and experiences that match the role. Highlight your sales achievements and any relevant experience in the On-Trade sector. We appreciate when candidates take the time to align their application with our brand values and mission.
Be Clear and Concise: Keep your application straightforward and to the point. Use clear language and avoid jargon unless it’s relevant to the brewing industry. We want to understand your qualifications and passion without wading through unnecessary fluff!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining the Renegade family right from the start!
How to prepare for a job interview at Renegade Brewery
✨Know Your Beer Inside Out
Make sure you brush up on your knowledge of the brewing industry and Renegade's unique offerings. Be ready to discuss not just the beers, but also their stories and the sustainability practices behind them. This will show your passion and commitment to the brand.
✨Showcase Your Sales Skills
Prepare specific examples from your past experiences where you've successfully driven sales or secured listings. Highlight your negotiation skills and how you've built relationships with clients. This will demonstrate that you can hit those growth targets they’re looking for.
✨Understand the On-Trade Landscape
Familiarise yourself with the independent on-trade sector in London. Research key players, trends, and challenges within this market. Being able to discuss these insights during your interview will position you as a knowledgeable candidate who understands the role.
✨Be Ready to Network
Since the role involves attending events and trade shows, think about how you would approach networking. Prepare to share your strategies for building relationships in the industry and how you plan to raise brand awareness for Renegade. This will highlight your proactive approach and ambassadorial spirit.
