Area Sales Manager - North London
Area Sales Manager - North London

Area Sales Manager - North London

Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive sales and brand strategies for unique, bold beers in North London.
  • Company: Renegade, an independent brewery passionate about sustainability and community.
  • Benefits: Competitive salary, travel opportunities, and a chance to be part of a vibrant team.
  • Why this job: Be the face of a bold brand and make a real impact in the beer industry.
  • Qualifications: Sales experience, passion for beer, and strong communication skills required.
  • Other info: Dynamic role with opportunities for networking and career growth.

The predicted salary is between 36000 - 60000 £ per year.

We're Renegade: Fiercely independent, we pour our passion into crafting incredible, unique, and bold beers with a focus on sustainability and community. Our diverse range offers an adventure in every pint, with a story waiting to be discovered.

Role Description

  • To support the Head of Sales & Marketing by implementing the company’s sales and brand strategies within Independent On Trade outlets; to drive the profit and volume sales for their sector; to raise brand profile and awareness with customers and consumers.
  • Identify, win and secure listings for Renegade Products within Independent Free Trade and Leased and Tenanted pubs and restaurants in line with the channel strategy.
  • In existing accounts, grow the volume by increasing range and providing them with tools to increase rate of sale.
  • To own your territory and be the ambassador for that region.
  • Own and develop contact matrix and relationships in trade with key customers; Customers to be a mixture of existing customers plus new business in line with company strategy and to hit company growth targets.
  • Manage a budget and a P&L, raising opportunities and risks to the Head of Sales on a weekly basis.
  • Be a Brand Ambassador for Renegade in trade and attend relevant events and trade shows, networking with industry contacts to grow brand awareness.
  • Be aware of and feed back to the Head of Sales & Marketing the appropriate sales tools which drive the On Trade channel, both Renegade’s and competitors.

Qualifications

  • In depth Knowledge and understanding of the On-trade.
  • Knowledge of the brewing industry.
  • A passion for beer!
  • Strong sales and negotiation skills with the ability to develop and maintain client relationships.
  • Experience in business development and achieving sales targets.
  • Excellent communication and interpersonal skills.
  • Ability to work independently and collaboratively within a team environment.
  • Proficiency in market analysis and strategic planning.
  • Flexibility to travel locally within the London area.

Area Sales Manager - North London employer: Renegade Brewery

At Renegade, we pride ourselves on being a fiercely independent brewery that champions sustainability and community engagement. As an Area Sales Manager in North London, you'll thrive in a vibrant work culture that values creativity and passion for craft beer, while enjoying opportunities for personal and professional growth. With a focus on building strong relationships within the Independent On Trade sector, you'll be empowered to make a meaningful impact in your territory, all while representing a brand that stands for quality and innovation.
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Contact Detail:

Renegade Brewery Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Area Sales Manager - North London

✨Tip Number 1

Get to know the company inside out! Research Renegade's values, their unique beers, and their approach to sustainability. This will help you connect with them during interviews and show that you're genuinely passionate about what they do.

✨Tip Number 2

Network like a pro! Attend industry events and trade shows where you can meet key players in the On Trade sector. Building relationships is crucial, so don’t be shy—introduce yourself and share your enthusiasm for Renegade's products!

✨Tip Number 3

Prepare for those tricky interview questions! Think about how your experience aligns with the role of Area Sales Manager. Be ready to discuss your sales strategies and how you've successfully grown client relationships in the past.

✨Tip Number 4

Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the Renegade team and ready to take on the challenge of being their brand ambassador in North London.

We think you need these skills to ace Area Sales Manager - North London

Sales and Negotiation Skills
Client Relationship Development
Business Development
Market Analysis
Strategic Planning
Communication Skills
Interpersonal Skills
Independent Working
Team Collaboration
Budget Management
P&L Management
Brand Awareness
Networking
Knowledge of the Brewing Industry
Understanding of the On-trade

Some tips for your application 🫡

Show Your Passion for Beer: When you're writing your application, let your love for beer shine through! Share any experiences or stories that highlight your enthusiasm for the brewing industry. We want to see that you’re not just applying for a job, but that you genuinely care about what we do at Renegade.

Tailor Your Application: Make sure to customise your CV and cover letter to reflect the specific skills and experiences that match the Area Sales Manager role. Highlight your sales achievements and any relevant experience in the On-trade sector. We appreciate when candidates take the time to align their background with our needs!

Be Clear and Concise: Keep your application straightforward and to the point. Use clear language and avoid jargon unless it’s relevant to the role. We value clarity, so make it easy for us to see why you’d be a great fit for the team!

Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining the Renegade family!

How to prepare for a job interview at Renegade Brewery

✨Know Your Beer

Make sure you brush up on your knowledge of the brewing industry and Renegade's unique offerings. Be ready to discuss their products, sustainability efforts, and what makes them stand out in the market. This shows your passion for beer and aligns with their brand values.

✨Showcase Your Sales Skills

Prepare specific examples from your past experiences where you've successfully driven sales or secured listings. Highlight your negotiation skills and how you've built relationships with clients. This will demonstrate that you can hit those growth targets they’re after.

✨Understand the On-Trade Landscape

Familiarise yourself with the independent on-trade sector in North London. Research local pubs and restaurants, and think about how you would approach them. Showing that you understand the market will impress the interviewers and prove you're ready to own your territory.

✨Be a Brand Ambassador

Think about how you can represent Renegade as a brand ambassador. Prepare to discuss how you would raise brand awareness and engage with customers at events and trade shows. This will highlight your enthusiasm for the role and your commitment to their mission.

Area Sales Manager - North London
Renegade Brewery

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