Atelier Alpine Consultant

Alpine Atelier Park Lane, Mayfair, London

Basic Salary: £34,000 per annum

On Target Earnings (OTE): £68,000 per annum

Contract: Permanent, Full Time

Hours: 40 hours per week

Join the Founding Team of Alpine Atelier Park Lane. Alpine is one of the fastest growing and most exciting brands in the automotive industry, combining motorsport heritage, cutting-edge engineering and distinctive design. Based at the brand-new Alpine Atelier Park Lane in Mayfair, this is a rare opportunity to represent a performance brand with genuine motorsport heritage, deliver exceptional customer experiences and contribute to Alpine's next chapter of growth in the UK.

We are looking for ambitious, commercially driven sales professionals who are passionate about delivering exceptional customer experiences and achieving outstanding results. If you have a proven track record in automotive sales, are motivated by success, customer satisfaction and earning potential, we’d love to hear from you.

The Opportunity

As an Alpine Atelier Consultant, you will play a key role in driving vehicle sales and delivering an exceptional customer experience. Alpine customers are not simply purchasing a vehicle; they are buying into a brand, a heritage and a driving philosophy. Many arrive with a genuine passion for driving, performance engineering and motorsport. Success in this role comes from understanding those motivations, building genuine customer trust and creating an experience that customers remember long after delivery day.

The role combines commercial excellence, customer relationship management and brand representation, requiring the ability to build long-term relationships whilst delivering outstanding business results. You will be responsible for selling Alpine vehicles and associated products and services, including finance, insurance, warranties, service plans and accessories, whilst providing a first-class customer experience from initial enquiry through to handover and beyond. Success in this role is built on your ability to maximise every sales opportunity, generate repeat business and develop lasting customer relationships.

Key Responsibilities

• Achieve vehicle sales and profitability targets
• Promote and sell finance, extended warranties, service plans, insurance products and accessories
• Generate new business opportunities through networking, referrals, events and proactive customer engagement
• Convert enquiries into appointments, test drives and vehicle orders
• Maximise every sales opportunity whilst maintaining an exceptional customer experience
• Maintain a strong sales pipeline and proactively manage follow-up activity
• Work closely with Marketing to maximise lead conversion and vehicle sales
• Identify opportunities for repeat business and customer referrals
• Represent Alpine professionally at all times
• Support events, vehicle launches and marketing activities
• Develop relationships within the local business and local community
• Effectively manage diary, appointments and sales activity
• Ensure compliance with FCA and GDPR requirements
• Attend manufacturer and company training programmes
• Maintain high standards of presentation and professionalism

What We’re Looking For

• Proven track record in automotive sales
• Strong commercial awareness and target-driven mindset
• Excellent communication, negotiation and relationship-building skills
• Ability to generate and convert sales opportunities
• Strong organisational and time management skills
• Self-motivated, resilient and ambitious
• Full UK Driving Licence

The successful candidate is likely to demonstrate:

• Strong customer relationship management skills
• Excellent sales process discipline
• Effective lead management and follow-up capability
• A passion for automotive products and customer experience
• A strong track record in finance, insurance, warranty, servicing and accessory sales
• The ability to consistently deliver exceptional customer satisfaction alongside strong commercial results

Hours of Work

This role is based on a 40-hour working week. The working pattern is:

• Four weekdays: 9:15am – 6:00pm
• Saturday: 9:30am – 5:00pm
• One scheduled weekday off each week
• Sundays closed
• 30-minute unpaid break each working day

Flexibility may occasionally be required to support customer appointments, events, vehicle launches and the effective operation of Alpine Atelier Park Lane.

What We Offer

• Basic salary of £34,000 per annum
• OTE of £68,000 per annum
• Uncapped earning potential
• Access to a salary sacrifice, tax-efficient new car scheme (ECOS)
• Family new car scheme
• 33 days' annual leave including Bank Holidays, increasing with service
• Pension scheme including permanent health insurance and death-in-service benefit
• Enhanced maternity and paternity policies
• Share Incentive Scheme
• Staff discounts on vehicles, servicing, parts and accessories
• Cycle-to-Work scheme including e-bikes
• Discounted gym membership

Ready to Apply? If you’re ready to take the next step in your automotive sales career and represent one of the industry’s most exciting performance brands, we’d love to hear from you. Apply today via our online careers portal. Due to the anticipated level of interest, only shortlisted candidates will be contacted regarding the next stage of the recruitment process.