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- Tasks: Drive digital marketing strategies and optimise campaigns using platforms like Salesforce and Marketo.
- Company: Join Renaissance, a global leader in education technology making a real impact.
- Benefits: Enjoy competitive salary, generous leave, and access to discounts and wellbeing support.
- Other info: Hybrid role based in Brentford, offering excellent career growth and a supportive environment.
- Why this job: Be part of a dynamic team shaping the future of education through innovative marketing.
- Qualifications: Experience in digital marketing with skills in Marketo, Salesforce, and analytics.
The predicted salary is between 36000 - 60000 £ per year.
About Us Renaissance is a global leader in education technology. We help schools and school groups in the UK and around the world with educational assessments, practice and intervention solutions, and data analytics. Renaissance now incorporates GL Assessment (known internationally as GL Education), too – a leading provider of educational assessments. Together, our assessments offer the ideal starting point to help teachers understand their students' strengths and pinpoint areas of need. Our teaching and learning tools then provide effective next steps, with online literacy and maths solutions that meet students exactly where we are. Worldwide, we support over 18 million students, operating in over 100 countries.
Are you a digital marketing expert ready to make an impact? We have an exciting opportunity to join our dynamic marketing team on a fixed-term maternity cover. If you're passionate about driving digital strategy and love working with cutting-edge platforms like Salesforce and Marketo, this role is for you. We're looking for someone with a curious, analytical mindset who thrives on optimizing campaigns and sharing expertise with the team.
Digital Marketing Manager – what you’ll be up to includes:
- Website and digital strategy – oversee content, strategy and tracking of our websites
- Develop and maintain the overall digital strategy and budget for our online presence
- Email marketing and marketing automation – build, test and send Marketo campaigns
- Lead the marketing enablement in Marketo – supporting your team with your expertise
- Ensure accurate lead routing in Marketo and Salesforce and track and analyse performance
Skills and experience you can bring:
- Previous experience in digital marketing
- Knowledge and experience with Marketo and Salesforce
- Some experience crafting, coding and maintaining email templates using HTML and CSS, preferred
- Technical SEO experience / Wordpress would be ideal
- Working knowledge of email marketing campaigns, lead generation and nurturing, and Google Analytics
- Proficient with web and marketing analytics platforms
- Some supervisory experience managing and mentoring small teams on projects or assignments
- Experience with Microsoft Office Suite (e.g., Outlook, Word, PowerPoint, Excel) including Google Sheets
Bonus points if you have:
- Experience in SaaS or Edtech
- Experience working within the education sector
Additional information:
This role is based in our Brentford office, West London. It's a hybrid basis which for us means 3 days a week in the office. (Please note we do not offer sponsorship for this position). Please note this is a fixed term maternity leave contract through to October 2026.
Benefits:
- Pension & Insurance – all employees can participate in our salary sacrifice company pension scheme administrated by Aviva – where we will contribute 8% of your annual salary if you contribute just 3% to your pension. All employees are entitled to Life and income protection insurance.
- Holiday and Bookable Leave - 22 days annual leave per annum, plus 3 complementary days to be used for our Christmas shutdown (usually between Christmas & New Year). You'll also have a day off for your birthday so you can celebrate in style. We also offer every UK based employee up to 5 paid volunteering days per year with a cause of your choice.
- Shopping & Working for Renaissance Perks - you'll get instant access to a benefits and discount platform with 1000's of discounts at retailers, leisure attractions, restaurants, and more through our portal provided by Reward Gateway.
- Wellbeing & Health – We have a generous maternity/paternity/adoption leave and pay policy, employee assistance programme available 24/7 offering confidential support from counselling to legal and financial advice, including Family Support Services.
- We have an ongoing commitment to Diversity, Equity and Inclusion and have taken strides to become a more welcoming and inclusive workplace, including the introduction of our DEI Matters Network which is owned and driven by our staff.
- We are an equal opportunities employer. We encourage and welcome applications from all underrepresented groups, as we believe and strive for community representation within our organisation.
- If you have a disability and would prefer to apply in a different format or would like us to make reasonable adjustments to enable you to apply or attend any interview, please contact us and we will talk this through with you.
- All your information will be kept confidential according to GDPR guidelines.
- Please note that we can only consider applicants who already hold a full work permit. This role is subject to DBS and background checks.
Digital Marketing Manager New in London employer: Renaissance Learning
Contact Detail:
Renaissance Learning Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager New in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the digital marketing space, especially those who might have insights into Renaissance. A friendly chat can sometimes lead to opportunities that aren’t even advertised.
✨Tip Number 2
Show off your skills! If you’ve got a portfolio of successful campaigns or projects, make sure to highlight them in conversations. We love seeing real examples of how you’ve driven results in digital marketing.
✨Tip Number 3
Prepare for the interview by diving deep into our company’s digital presence. Familiarise yourself with our website and social media channels. This will not only help you understand our brand but also give you talking points during the interview.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at Renaissance.
We think you need these skills to ace Digital Marketing Manager New in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Digital Marketing Manager role. Highlight your experience with platforms like Marketo and Salesforce, and show us how your skills align with our needs in digital strategy and campaign optimisation.
Show Off Your Skills: Don’t hold back on showcasing your technical know-how! If you’ve got experience with HTML, CSS, or SEO, let us know. We love seeing candidates who can demonstrate their expertise and how it can benefit our team.
Be Authentic: We want to get to know the real you! Use your cover letter to share your passion for digital marketing and education technology. Tell us why this role excites you and how you can make an impact at Renaissance.
Apply Through Our Website: For a smooth application process, make sure to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Renaissance Learning
✨Know Your Digital Marketing Stuff
Make sure you brush up on your digital marketing knowledge, especially around platforms like Marketo and Salesforce. Be ready to discuss specific campaigns you've worked on and how you optimised them. This shows you're not just familiar with the tools, but you know how to leverage them effectively.
✨Showcase Your Analytical Skills
Since the role requires a curious, analytical mindset, prepare to share examples of how you've used data to drive decisions in past campaigns. Bring along any metrics or results that highlight your success in optimising digital strategies.
✨Be Ready to Discuss Team Dynamics
As this position involves mentoring and managing small teams, think about your leadership style and be prepared to discuss how you've supported your team in the past. Share specific instances where your guidance made a difference in a project.
✨Familiarise Yourself with the Company
Research Renaissance and its mission in the education technology space. Understanding their products and how they impact schools will help you tailor your responses and show genuine interest in the role. Plus, it gives you a chance to ask insightful questions during the interview.