Strategic Marketing Lead: Africa Growth & Brand
Strategic Marketing Lead: Africa Growth & Brand

Strategic Marketing Lead: Africa Growth & Brand

Full-Time 43200 - 72000 £ / year (est.) No home office possible
Go Premium
R

At a Glance

  • Tasks: Lead innovative marketing strategies to drive growth across Africa.
  • Company: Global financial services provider with a focus on community impact.
  • Benefits: Competitive salary, travel opportunities, and a dynamic work environment.
  • Why this job: Make a real difference in African markets while working with global teams.
  • Qualifications: 10+ years of marketing experience with a focus on localised campaigns.
  • Other info: Exciting opportunity for career advancement and international exposure.

The predicted salary is between 43200 - 72000 £ per year.

A global financial services provider is seeking a Senior Marketing Manager to lead marketing programs aimed at driving growth in Africa. The ideal candidate should have at least 10 years of marketing experience, with a proven track record in localised marketing campaigns targeted at African and South Asian audiences.

Key responsibilities include:

  • Managing a multi-million pound marketing budget
  • Coordinating with global teams
  • Executing community and influencer marketing programs

The position requires travel to the United States quarterly.

Strategic Marketing Lead: Africa Growth & Brand employer: Remitly

As a global financial services provider, we pride ourselves on fostering a dynamic and inclusive work culture that empowers our employees to thrive. With a strong focus on professional development, we offer extensive growth opportunities and support for innovative marketing strategies tailored to diverse markets. Located in a vibrant city, our team enjoys a collaborative environment, competitive benefits, and the chance to make a meaningful impact in Africa's growth landscape.
R

Contact Detail:

Remitly Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Strategic Marketing Lead: Africa Growth & Brand

✨Tip Number 1

Network like a pro! Reach out to industry contacts on LinkedIn or attend local marketing events. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.

✨Tip Number 2

Showcase your skills! Create a portfolio that highlights your best marketing campaigns, especially those targeting African and South Asian audiences. We want to see your creativity and results in action!

✨Tip Number 3

Prepare for interviews by researching the company’s current marketing strategies. We should be ready to discuss how we can enhance their growth in Africa with our unique insights and experiences.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step to connect with us directly.

We think you need these skills to ace Strategic Marketing Lead: Africa Growth & Brand

Marketing Strategy
Localised Marketing Campaigns
Budget Management
Community Marketing
Influencer Marketing
Cross-Cultural Communication
Project Coordination
Team Leadership
Market Research
Brand Management
Stakeholder Engagement
Analytical Skills
Travel Flexibility

Some tips for your application 🫡

Tailor Your CV: Make sure your CV speaks directly to the role of Strategic Marketing Lead. Highlight your experience with localised marketing campaigns and any specific achievements in driving growth in Africa or South Asia.

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your 10+ years of experience make you the perfect fit for leading our marketing efforts in Africa.

Showcase Your Budget Management Skills: Since you'll be managing a multi-million pound marketing budget, be sure to include examples of how you've successfully handled budgets in the past. We want to see your strategic thinking in action!

Highlight Collaboration Experience: This role involves coordinating with global teams, so share examples of how you've worked collaboratively in previous roles. We love seeing candidates who can bridge gaps and bring teams together!

How to prepare for a job interview at Remitly

✨Know Your Market

Make sure you research the African and South Asian markets thoroughly. Understand the cultural nuances, consumer behaviour, and successful marketing strategies that have worked in these regions. This will show your potential employer that you’re not just experienced but also well-informed about the specific challenges and opportunities they face.

✨Showcase Your Campaign Successes

Prepare to discuss specific marketing campaigns you've led that targeted similar audiences. Highlight the results, such as increased engagement or revenue growth, and be ready to explain how you managed the budget effectively. This will demonstrate your ability to drive growth and manage resources wisely.

✨Collaboration is Key

Since the role involves coordinating with global teams, be prepared to talk about your experience working in cross-functional teams. Share examples of how you’ve successfully collaborated with different departments or stakeholders to achieve marketing goals. This will illustrate your teamwork skills and adaptability.

✨Be Ready for Travel Talk

As the position requires quarterly travel to the United States, be prepared to discuss your flexibility and willingness to travel. You might want to mention any previous travel experiences related to work and how you managed them. This shows that you’re ready to embrace the demands of the role.

Strategic Marketing Lead: Africa Growth & Brand
Remitly
Go Premium

Land your dream job quicker with Premium

You’re marked as a top applicant with our partner companies
Individual CV and cover letter feedback including tailoring to specific job roles
Be among the first applications for new jobs with our AI application
1:1 support and career advice from our career coaches
Go Premium

Money-back if you don't land a job in 6-months

R
  • Strategic Marketing Lead: Africa Growth & Brand

    Full-Time
    43200 - 72000 £ / year (est.)
  • R

    Remitly

    501-1000
Similar positions in other companies
UK’s top job board for Gen Z
discover-jobs-cta
Discover now
>