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For Companies At a Glance
- Tasks: Lead a global marketing team and shape innovative strategies across digital and content.
- Company: Dynamic B2B company embracing AI and digital personalisation.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Why this job: Make a real impact in a fast-paced environment while leading a diverse team.
- Qualifications: Proven B2B marketing experience with a focus on technology and data-driven strategies.
- Other info: Join a culture of continuous learning and inclusive leadership.
The predicted salary is between 43200 - 72000 £ per year.
About the Role
We are looking for a collaborative and forward-thinking Global Head of Marketing to lead our global team. Reporting to the Chief Revenue Officer, you will shape and deliver marketing strategy across digital, content, demand generation, brand, communications, and customer engagement. This is a pivotal role for a leader who thrives in a dynamic environment and is excited by the evolving landscape of B2B marketing, including the opportunities presented by AI and digital personalisation.
Responsibilities
- Develop and deliver customer-centric messaging across all channels and touchpoints.
- Lead demand generation strategies to grow pipeline and revenue.
- Shape brand and content strategy in alignment with business goals.
- Inspire and support a diverse, high-performing marketing team.
- Build strong marketing operations to enable efficient, personalised, omnichannel engagement.
- Use data and insights to measure and optimise marketing performance.
- Collaborate with senior leaders and cross-functional teams to drive shared success.
Requirements
- Proven experience leading B2B marketing teams and delivering measurable outcomes.
- Strong background in software, data, or technology sectors (B2C experience also welcome).
- Expertise in value-based messaging and customer lifecycle marketing.
- Experience with marketing operations, automation, analytics, and CRM tools.
- Ability to adapt to change, embrace innovation, and lead with empathy and clarity.
- Commitment to continuous learning and inclusive leadership.
Global Head of Marketing employer: RELX
Contact Detail:
RELX Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Head of Marketing
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing world, especially those in B2B. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Showcase your expertise! Create a personal brand online by sharing insights on AI and digital personalisation in marketing. This will help you stand out as a thought leader in the field.
✨Tip Number 3
Prepare for interviews by understanding the company’s current marketing strategies. Bring fresh ideas to the table that align with their goals, especially around customer-centric messaging and demand generation.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Global Head of Marketing
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Global Head of Marketing role. Highlight your experience in B2B marketing and any relevant achievements that align with our needs. We want to see how you can bring value to our team!
Showcase Your Leadership Skills: In your application, don’t forget to emphasise your leadership experience. We’re looking for someone who can inspire and support a diverse team, so share examples of how you've successfully led teams in the past.
Be Data-Driven: Since we love using data to optimise performance, include specific metrics or outcomes from your previous roles. This will show us that you understand the importance of analytics in shaping marketing strategies.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at RELX
✨Know Your Marketing Metrics
Make sure you brush up on key marketing metrics and analytics. Be ready to discuss how you've used data to drive decisions in your previous roles. This will show that you understand the importance of measuring success and can bring that expertise to the table.
✨Showcase Your Leadership Style
As a Global Head of Marketing, you'll need to inspire and support a diverse team. Prepare examples of how you've led teams in the past, especially in dynamic environments. Highlight your ability to adapt and lead with empathy, as this is crucial for the role.
✨Embrace Digital Trends
Familiarise yourself with the latest trends in B2B marketing, particularly around AI and digital personalisation. Be ready to discuss how you've leveraged these trends in your strategies and how you plan to implement them in the new role.
✨Prepare for Collaborative Scenarios
Collaboration is key in this role, so think of examples where you've worked with cross-functional teams. Be prepared to discuss how you’ve driven shared success and aligned marketing strategies with broader business goals.
