Senior Manager, Marketing Platforms

Senior Manager, Marketing Platforms

Full-Time 66150 - 80850 £ / year (est.) Hybrid
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At a Glance

  • Tasks: Lead the strategic direction of our Marketing Technology ecosystem and drive impactful marketing initiatives.
  • Company: Join Elsevier, a global leader in information and analytics, making a difference in science and healthcare.
  • Benefits: Enjoy flexible working hours, wellbeing initiatives, study assistance, and generous parental leave.
  • Other info: Collaborative environment with opportunities for professional growth and a healthy work/life balance.
  • Why this job: Shape the future of marketing technology while contributing to global challenges and a sustainable future.
  • Qualifications: Proven experience in managing marketing tech platforms and strong stakeholder management skills.

The predicted salary is between 66150 - 80850 £ per year.

About our Team

The Data and Analytics Centre of Excellence, part of the Elsevier Marketing Excellence division, helps marketers use data with confidence to drive customer and business value, by providing analytics, attribution and ROI insight, data governance, and the platforms and training that let teams self-serve.

As a senior leader within the Data and Analytics Centre of Excellence, you will own the strategic direction of Elsevier's Marketing Technology (Mar Tech) ecosystem.

You will help ensure that marketing platforms deliver measurable value, align with business priorities, and support long-term growth through effective governance, investment planning, and stakeholder collaboration.

  • Develop and own a multi-year Marketing Technology strategy, identifying where to invest, consolidate, or retire platforms based on business need and market direction
  • Partner closely with Technology leadership to align the Mar Tech roadmap with broader technology architecture, data, and security standards
  • Horizon-scan the Mar Tech landscape to identify emerging tools and capabilities relevant to the business
  • Lead contract negotiations and renewals across the marketing platform portfolio
  • Own licence and seat management, ensuring allocation matches actual usage and need across teams
  • Manage vendor relationships at a strategic level, holding platforms accountable to roadmap commitments and value delivery
  • Partner with Technology to manage the overall Mar Tech budget, including forecasting, cost optimisation, and business case development for new investment
  • Act as the central connective point across Platform Product Managers, ensuring platforms are integrated and work together rather than in silos
  • Significant experience managing or overseeing marketing technology platforms/solutions at a strategic level (e. g.
  • CDPs, engagement/CRM platforms, social/CX tools, AI content tools)
  • Strong track record of vendor negotiation, contract management, and budget ownership
  • Experience working cross-functionally with Technology teams, translating business needs into technical requirements without being a technical specialist yourself
  • Ability to build a coherent strategy across a fragmented tool landscape and influence senior stakeholders
  • Strong commercial acumen and comfort owning budgets and demonstrating ROI
  • Excellent stakeholder management and the ability to succeed through influence and collaboration rather than direct authority over platform teams
  • A global leader in information and analytics, we help researchers and healthcare professionals advance science and improve health outcomes for the benefit of society.

Building on our publishing heritage, we combine quality information and vast data sets with analytics to support visionary science and research, health education and interactive learning, as well as exceptional healthcare and clinical practice.

At Elsevier, your work contributes to the world's grand challenges and a more sustainable future.

We harness innovative technologies to support science and healthcare to partner for a better world.

  • We promote a healthy work/life balance across the organisation.

We offer an appealing working prospect for our people.

With numerous wellbeing initiatives, shared parental leave, study assistance, and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

Working Pattern

Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive.

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Senior Manager, Marketing Platforms employer: RELX Group

At ICIS, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters curiosity and creativity. Our London-based team thrives in a fast-paced environment, providing ample opportunities for professional growth and the chance to become a recognised expert in the evolving energy market. With a commitment to employee well-being and a range of country-specific benefits, we ensure our staff are supported in their pursuit of meaningful and rewarding careers.

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Contact Details:

RELX Group Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Manager, Marketing Platforms

✨Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for RELX Group and show them what you can bring to the table.

✨Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like RELX Group are looking for.

✨Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with RELX Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

✨Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at RELX Group. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Senior Manager, Marketing Platforms

Strategic Planning
Marketing Technology (MarTech) Management
Vendor Negotiation
Contract Management
Budget Ownership
Stakeholder Management
Cross-Functional Collaboration

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit RELX Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of RELX Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about RELX Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at RELX Group

✨Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at RELX Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

✨Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

✨Be Ready for Scenario-Based Questions

At RELX Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

✨Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.