At a Glance
- Tasks: Shape compelling marketing propositions that connect products with customer value.
- Company: Join a leading company driving transparency in global commodities markets.
- Benefits: Generous holiday, health benefits, pension scheme, and extensive learning resources.
- Other info: Flexible/hybrid work environment with opportunities for community engagement.
- Why this job: Make a real impact by translating insights into powerful market messaging.
- Qualifications: Experience in proposition marketing and strong copywriting skills required.
The predicted salary is between 51750 - 63250 £ per year.
Do you enjoy shaping propositions and content that connect product capability with real customer value? We help companies make strategic, sustainable decisions by bringing transparency to markets across the world. We create a comprehensive view of commodities markets, providing companies with the data and intelligence to successfully navigate across global value chains every day. Our customers benefit from instant access to price assessments, reports and forecasts, a dedicated news channel, and supply and demand data.
You will join a high-performing, globally distributed marketing team focused on driving commercial impact through clear, differentiated positioning and high-quality execution. The team works closely with commercial, product and regional stakeholders to translate market insight into compelling propositions, ensuring consistency and clarity across all external communications.
We are looking for a commercially minded Head of Proposition Marketing to sit at the centre of ICIS' marketing production engine. This is a pivotal role responsible for translating commercial insight, product capability and market context into clear, compelling market-facing propositions that drive growth. You will act as the critical link between what ICIS knows and what the market hears—shaping messaging, defining narrative frameworks, and ensuring all marketing activation is grounded in strong commercial propositions. You will work closely with the Marketing Director, Head of Brand & Content, and commercial and product leadership, contributing directly to Value Leadership Teams (VLTs).
Responsibilities
- Translate commercial insight, product capability and market context into clear, differentiated value propositions
- Develop messaging frameworks, narrative structures and campaign foundations
- Own the connection between business insight and external communication
- Own the marketing calendar as an end-to-end production system, not just a planning tool
- Ensure every activity is aligned to the messaging hierarchy and delivered to a high standard
- Work closely with Brand & Content to maintain consistency in tone, quality and narrative
- Develop sales enablement materials including talk tracks, email copy, proposal language and objection-handling frameworks
- Partner with regional teams (APAC, AMER, EMEA) to localise and activate global propositions effectively
Requirements
- Proven experience in proposition marketing, content strategy or commercial copywriting within a B2B environment
- Strong ability to translate complex commercial or product insight into clear, compelling messaging
- Experience developing value propositions and messaging frameworks that drive commercial outcomes
- Track record of producing and directing B2B content across multiple formats
- Experience creating sales enablement materials that support pipeline generation and conversion
- Demonstrated ability to brief and guide creative and channel execution teams effectively
- Experience working closely with commercial and product stakeholders
- Strong copywriting capability, particularly for high-impact, strategic content
- Experience in energy, chemicals, commodities or financial data is advantageous but not essential.
Generous holiday allowance with the option to buy additional days. Health screening, eye care vouchers and private medical benefits. Wellbeing programs. Access to a competitive contributory pension scheme. Save As You Earn share option scheme. Travel Season ticket loan. Electric Vehicle Scheme. Optional Dental Insurance. Maternity, paternity and shared parental leave. Employee Assistance Programme. Access to emergency care for both the elderly and children. RECARES days, giving you time to support the charities and causes that matter to you. Access to employee resource groups with dedicated time to volunteer. Access to extensive learning and development resources. Access to employee discounts scheme via Perks at Work.
If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact 1-855-833-5120.
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Summary Location: London Wall Type: Full time
Marketing Director Director of Marketing Flexible / Hybrid in London employer: RELX Group
At ICIS, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters curiosity and creativity. Our London-based team thrives in a fast-paced environment, providing ample opportunities for professional growth and the chance to become a recognised expert in the evolving energy market. With a commitment to employee well-being and a range of country-specific benefits, we ensure our staff are supported in their pursuit of meaningful and rewarding careers.
