Guest Experience & Events Executive
Guest Experience & Events Executive

Guest Experience & Events Executive

Full-Time 36000 - 60000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Support planning and execution of world-class events for VIP guests at major football competitions.
  • Company: Join Relevent Football Partners, a leader in global sports marketing.
  • Benefits: Collaborative culture, growth opportunities, and a chance to impact the future of football.
  • Why this job: Be part of an exciting team shaping unforgettable experiences in the world of football.
  • Qualifications: Experience in event coordination and client servicing in live sports.
  • Other info: Proactive, detail-oriented individuals who love sports will thrive here.

The predicted salary is between 36000 - 60000 ÂŁ per year.

Location: London

Role Type: Full Time

Reports to: Guest Experience & Events Manager

About Relevent Football Partners: Relevent Football Partners (RFP) is a wholly owned subsidiary of Relevent, purpose-built to commercialise the UEFA men’s club competitions globally. An independent entity, RFP is tasked with providing UC3 —the joint venture between UEFA and European Football Clubs (EFC) — strategic and sales support in the worldwide marketing and sale of media, sponsorship, and licensing rights for the UEFA Champions League, UEFA Europa League, UEFA Conference League, UEFA Super Cup, UEFA Youth League, and the UEFA Futsal Champions League.

Following the UC3 tender process, Relevent Football Partners was awarded the commercial rights to the UEFA men’s club competitions (Champions League, Europa League and Conference League) on a global basis for the 2027 to 2033 cycle. As such, Relevent Football Partners is now seeking to build a truly world‑class business focused on the monetisation of these commercial rights.

Position Summary: We are seeking a proactive sports marketing executive, to support the Guest Experience & Events team in the planning and execution of world‑class corporate and client‑facing events, conferences & brand experiences.

Key Responsibilities:

  • Support the team with the operational planning and execution of multi‑day premium guest experiences across major international sporting events in football.
  • Provide support across all operational elements with particular focus on guest services, communications, accommodation, welcome receptions and dinners, always ensuring a seamless and high‑quality client experience and guest journey.
  • Collaborate with the wider team to prepare guest itineraries and premium event materials that consistently reflect the brand.
  • Communicate professionally with VIP guests, their representatives, and internal stakeholders.
  • Support the broader team with project plans and presentation decks for internal briefings to ensure visibility and alignment.
  • Manage the department’s merchandise and gift stock. Ideate gifts appropriate for each event, source and develop a distribution plan.
  • Support the team with budget management; process invoices for suppliers in collaboration with the Finance department.
  • Log all guest information using CRM and or guest management systems, tracking key details, RSVPs and personal preferences.
  • Plan and attend venue visits as and when necessary.
  • On‑site presence for up to 7 days to oversee the delivery of VIP guest programmes at UMCC Finals.
  • Provide administrative and operational support before, during, and after events, including post‑event reporting such as debriefs and guest surveys.
  • Support the team onsite with guest management, logistics and event delivery, ensuring high standards are maintained.
  • Monitor industry trends and report on potential future growth opportunities to ensure the continuous development of the guest experience.

Systems Management:

  • Support the team with the administrative management of online tools and systems to streamline project management & guest experience across communications, ticketing, accommodation, and transportation.
  • Support the team with the development and management of the Guest Experience App.

Cross-Functional Collaboration:

  • Maintain excellent working relationships with colleagues, agencies and suppliers.
  • Support the broader marketing team to deliver consistent, high‑quality event and experiential materials and production.

Experience required:

  • Experience in guest programme management, hospitality and event coordination working on global live sporting events.
  • Project management and administrational background in major sports events.
  • Proven track record in client servicing, operational support and event delivery.
  • Experience with online ticketing tools and guest management systems.

Skills required:

  • Fluent use of English language in both verbal and written communications.
  • Exceptional attention to detail, time management and organisational skills.
  • Ability to build strong relationships and deliver exceptional client service.
  • Ability to manage multiple projects simultaneously in a fast‑paced environment.
  • A strong sense of proactivity and ownership.
  • Proficiency in PowerPoint & Excel, familiarity with CRM, GMS and project management tools is helpful.

Personal Attributes:

  • Proactive, enthusiastic and detail‑oriented with a willingness to roll up sleeves and get involved.
  • Passionate about delivering world class VIP guest experiences.
  • Ability to maintain a kind, calm and professional manner in a pressured environment.
  • Willingness to travel and work occasional evenings/weekends for events.

Why Join Us:

At Relevent Football Partners, you’ll be part of a passionate, global team committed to shaping the future of football in innovative and impactful ways. We offer a collaborative culture, exciting growth opportunities, and the chance to make a real difference in one of the world’s most beloved sports.

Guest Experience & Events Executive employer: Relevent

Relevent Football Partners is an exceptional employer, offering a dynamic and collaborative work culture that thrives on passion for football and innovation. As a Guest Experience & Events Executive in London, you will have the opportunity to work on prestigious international sporting events, with ample room for personal and professional growth, while being part of a team dedicated to delivering world-class experiences for VIP guests. With a focus on employee development and a commitment to excellence, RFP stands out as a rewarding place to build your career in sports marketing.
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Contact Detail:

Relevent Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Guest Experience & Events Executive

✨Tip Number 1

Network like a pro! Get out there and connect with people in the sports marketing world. Attend events, join relevant groups on social media, and don’t be shy about reaching out to industry professionals. You never know who might have the inside scoop on job openings!

✨Tip Number 2

Show off your passion for football! When you get the chance to chat with potential employers, make sure to express your enthusiasm for the sport and the role. Share any relevant experiences or projects that highlight your skills in guest experience and event management.

✨Tip Number 3

Prepare for interviews by researching the company and its events. Familiarise yourself with their past projects and think about how you can contribute to their goals. This will show them you’re not just another candidate, but someone who’s genuinely interested in making an impact.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining our team at Relevent Football Partners. Let’s make those world-class guest experiences happen together!

We think you need these skills to ace Guest Experience & Events Executive

Guest Programme Management
Event Coordination
Client Servicing
Operational Support
Project Management
Attention to Detail
Time Management
Organisational Skills
Relationship Building
Proactivity
PowerPoint Proficiency
Excel Proficiency
CRM Familiarity
GMS Familiarity
Event Delivery

Some tips for your application 🫡

Show Your Passion for Sports: When writing your application, let your love for sports shine through! We want to see how your enthusiasm aligns with our mission at Relevent Football Partners. Share any relevant experiences that highlight your passion for football and event management.

Tailor Your CV and Cover Letter: Make sure to customise your CV and cover letter for the Guest Experience & Events Executive role. Highlight your experience in guest programme management and event coordination, and don’t forget to mention any specific skills that match the job description!

Be Professional Yet Approachable: While we appreciate a friendly tone, remember to keep it professional. Use clear and concise language in your application, and ensure your communication reflects the high standards we uphold in client servicing and guest experiences.

Apply Through Our Website: We encourage you to apply directly through our website! It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re proactive and keen to join our team at Relevent Football Partners.

How to prepare for a job interview at Relevent

✨Know Your Events

Familiarise yourself with the major international sporting events in football, especially those related to UEFA competitions. Being able to discuss specific events and how you can enhance guest experiences will show your passion and knowledge.

✨Showcase Your Client Service Skills

Prepare examples of how you've successfully managed client relationships in previous roles. Highlight your ability to communicate professionally and ensure a seamless experience for VIP guests, as this is crucial for the role.

✨Demonstrate Proactivity

Think of instances where you've taken initiative in past projects. The interviewers will be looking for someone who can manage multiple tasks and take ownership of their responsibilities, so come ready to share your proactive approach.

✨Be Ready with Questions

Prepare thoughtful questions about the company culture, team dynamics, and future events. This not only shows your interest in the role but also helps you gauge if it's the right fit for you.

Guest Experience & Events Executive
Relevent

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