At a Glance
- Tasks: Manage and create engaging content for our social media channels.
- Company: Join Releaf Dispensary, a leading medical cannabis clinic in the UK.
- Benefits: Enjoy life insurance, private health cover, and flexible remote work.
- Other info: Dynamic environment with opportunities for career growth and collaboration.
- Why this job: Be part of a passionate team making a real difference in healthcare.
- Qualifications: 2+ years of social media experience and strong writing skills required.
The predicted salary is between 30000 - 40000 € per year.
Releaf Dispensary Ltd is a leading medical cannabis clinic committed to providing high-quality, safe, and effective cannabis-based treatments. Headquartered in the UK, we aim to enhance the quality of life for our patients through innovative solutions and outstanding patient service. We're a fast-growing team of passionate professionals on a mission to put patients back in control of their health journey.
We’re looking for a proactive, creative Social Media Executive to join our busy, growing Marketing Department, someone who can own our channels end-to-end and bring genuine energy and initiative to the role. The ideal candidate is a confident, self‑directed social media professional who thrives on ownership, moves fast, and understands how to build an engaged audience in a regulated industry.
Responsibilities- Channel Management & Scheduling: Own the day‑to‑day management of Releaf's social channels across Instagram, Facebook, TikTok, X, Substack and YouTube (UK and Germany), ensuring content is planned, approved and published on time, every time.
- Content Creation & Ideation: Proactively bring fresh content concepts to the team — staying on top of platform trends, formats and best practices and translating them into ideas that work for Releaf's brand and audience.
- Content Shoots: Plan, produce and execute content shoots in line with the campaign calendar — briefing talent and crew, coordinating logistics, and ensuring all assets captured are on‑brand and ready for use across channels.
- Copywriting: Write compelling, on‑brand captions, scripts and social copy across all channels, adapting tone for platform and audience.
- Community Engagement: Working alongside our Community Manager, monitor comments, DMs and mentions across platforms, responding promptly and in line with brand guidelines to build trust and foster community.
- Reporting: Track and report on channel KPIs on a weekly and monthly basis, providing clear commentary on performance, trends and recommendations. Deliver a weekly report covering follower count, engagement rate, reach and upcoming content per channel, and contribute to the monthly performance deck with a minimum of 2‑3 actionable insights per cycle.
- Cross‑functional Collaboration: Work closely with the Content & Ecommerce team, designers, and other departments to ensure social content is aligned with campaigns, launches and business priorities.
- 2+ years of experience managing social media channels professionally, with a track record of growing engaged audiences across multiple platforms.
- Experience in healthcare, wellness or a regulated sector is highly desirable.
- Strong written communication skills, with the ability to produce on‑brand copy for a regulated audience.
- Proactive, collaborative mindset and ability to work independently while driving initiatives forward.
- Life insurance
- Private health cover
- Employee Assistance Programme
- Structured career progression
- Enhanced holiday
We’re a remote‑first business, which means you get genuine flexibility and autonomy balanced with regular in‑person time to connect with your colleagues. You'll need to be based in the UK, but wherever you work from, you'll be joining a team that’s purposeful, fast‑moving, and genuinely cares about the people in it.
Social Media Executive in London employer: Releaf
Releaf Dispensary Ltd is an exceptional employer, offering a dynamic and supportive work environment for the Social Media Executive role. With a strong focus on employee growth, we provide structured career progression, private health cover, and a remote-first culture that promotes flexibility while fostering meaningful connections among team members. Join us in making a difference in the healthcare sector, where your creativity and initiative will be valued as we work together to enhance patient lives.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Executive in London
✨Tip Number 1
Get your social media game on point! Before you even think about applying, make sure your own channels reflect the creativity and energy that Releaf is looking for. Show us how you engage with your audience and stay on top of trends.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or other platforms. Ask them about their experiences at Releaf and share your passion for the industry. This can give you insider info and might just get your foot in the door.
✨Tip Number 3
Prepare for the interview by researching Releaf’s recent campaigns and social media presence. Bring fresh ideas to the table that align with their brand. We love seeing candidates who are proactive and ready to contribute from day one!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our mission to enhance patient care through innovative solutions.
We think you need these skills to ace Social Media Executive in London
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for social media and the healthcare industry shine through. We want to see that you genuinely care about making a difference in people's lives through innovative solutions.
Tailor Your Content:Make sure to customise your application to reflect our brand voice and values. Use examples from your past experiences that demonstrate how you've successfully managed social media channels and engaged audiences, especially in regulated sectors.
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your writing is easy to read and highlights your key achievements without unnecessary fluff.
Apply Through Our Website:Don't forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re proactive, which is exactly what we’re looking for!
How to prepare for a job interview at Releaf
✨Know Your Platforms
Make sure you’re well-versed in the social media platforms mentioned in the job description. Understand their unique features, audience demographics, and best practices. This will show that you’re not just a user but someone who can strategically manage and grow Releaf's channels.
✨Showcase Your Creativity
Prepare to discuss your past content creation experiences. Bring examples of successful campaigns or posts you've managed, especially those that align with healthcare or regulated industries. Highlight how you stay on top of trends and how you can bring fresh ideas to Releaf.
✨Engagement is Key
Be ready to talk about your approach to community engagement. Share specific strategies you've used to foster interaction and build trust with audiences. Mention any tools or methods you use to monitor comments and respond effectively.
✨Data-Driven Insights
Familiarise yourself with key performance indicators (KPIs) relevant to social media. Be prepared to discuss how you track and report on these metrics. Showing that you can provide actionable insights based on data will demonstrate your analytical skills and commitment to continuous improvement.
