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- Tasks: Create targeted marketing plans for exciting B2B events and manage campaigns.
- Company: Join a top international conference company known for rapid growth and innovation.
- Benefits: Enjoy career progression, training opportunities, and the chance to attend international events.
- Why this job: Be part of a dynamic team in a supportive culture that values your growth.
- Qualifications: Must have 12 months of marketing experience and a relevant degree.
- Other info: This role offers hands-on training and exposure to diverse marketing channels.
The predicted salary is between 28800 - 42000 £ per year.
A leading international B2B conference company producing over sixty industry events a year is looking to add a Marketing Executive to the team. You'll be responsible for producing cost effective, highly targeted direct-marketing plans for conferences and exhibitions and have the opportunity to attend international events.
The role involves:
- Data analysis and segmentation
- Commissioning list research to build the target audience database
- Print production and direct mail management
- Co-ordinating timely and targeted email marketing campaigns
- Negotiating advertising deals and managing PR Strategy
- Maximising promotion of your event through media partners
- Working closely with the sales team ensuring the best leads are generated
- Utilising social media platforms such as Twitter and LinkedIn
- Maximising opportunities from the website and ensuring copy conveys USPs and is optimised for SEO
- Working with clients
- Copywriting and proof reading
This is a fantastic opportunity to join a multi award-winning business, one listed by the Sunday Times as one of the ten fastest-growing UK companies, which offers clear career progression and development.
For the Marketing Executive role we're looking for:
- A minimum of twelve months marketing-related experience
- Degree from a well-regarded University
- Excellent analytical skills and commercial awareness
This is a wonderful opportunity for a Marketing Executive with some B2B marketing experience to learn more about industry best-practice and work across an array of fascinating, multi-channel projects. To develop your skills there will be a wealth of practical training and opportunity to attend training webinars and events.
If this is you, please send a WORD not pdf CV NOW!
Marketing Executive - B2B Events (London) employer: Reilly People
Contact Detail:
Reilly People Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive - B2B Events (London)
✨Tip Number 1
Familiarise yourself with the latest trends in B2B marketing, especially in event promotion. Understanding what works in the industry will help you stand out during interviews and discussions.
✨Tip Number 2
Network with professionals in the events and marketing sectors. Attend relevant industry meetups or webinars to make connections that could lead to valuable insights or referrals.
✨Tip Number 3
Showcase your analytical skills by preparing examples of how you've used data to drive marketing decisions in past roles. Be ready to discuss these during your interview to demonstrate your commercial awareness.
✨Tip Number 4
Engage with the company's social media channels, particularly LinkedIn and Twitter. Comment on their posts or share relevant content to show your enthusiasm for the role and the company culture.
We think you need these skills to ace Marketing Executive - B2B Events (London)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant marketing experience, especially in B2B environments. Use keywords from the job description to demonstrate that you meet their requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of the role. Mention specific skills like data analysis, email marketing, and social media management that align with the job.
Showcase Your Analytical Skills: In your application, provide examples of how you've used data analysis to drive marketing decisions. This could include segmentation strategies or successful campaigns you've managed.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter. Ensure there are no spelling or grammatical errors, as attention to detail is crucial in marketing roles.
How to prepare for a job interview at Reilly People
✨Showcase Your Analytical Skills
Since the role requires excellent analytical skills, be prepared to discuss specific examples of how you've used data analysis in your previous marketing roles. Highlight any successful campaigns where your insights led to improved results.
✨Demonstrate B2B Marketing Experience
Make sure to emphasise your experience in B2B marketing. Discuss any relevant projects you've worked on, particularly those involving direct marketing plans or event promotions, as this will resonate well with the interviewers.
✨Familiarise Yourself with Their Events
Research the company's past and upcoming events. Being knowledgeable about their portfolio will not only show your interest but also allow you to ask insightful questions during the interview, demonstrating your enthusiasm for the role.
✨Prepare for Copywriting Questions
As copywriting is a key part of the role, be ready to showcase your writing skills. You might be asked to provide samples of your work or even complete a short writing task during the interview, so have some examples handy.
