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- Tasks: Lead global PR strategy and execution, shaping brand presence in media and culture.
- Company: Join a pioneering beauty brand committed to authenticity and community.
- Benefits: Competitive salary, flexible working, and a vibrant team culture.
- Other info: Exciting career growth opportunities in a recognised best workplace.
- Why this job: Make a real impact in the beauty industry with innovative products and world-first formulas.
- Qualifications: Proven PR experience and strong leadership skills.
The predicted salary is between 50000 - 65000 £ per year.
We are simplifying beauty. We’re committed to creating products and a community that inspire you to be your most confident self. You’ll be part of a team that leads with authenticity and is empowered to shape the way we operate, creating an environment that reflects our shared values and aspirations. We’re always vegan, cruelty and fragrance free and proud to be Leaping Bunny certified. Join us on an exciting journey to cut through an overwhelming market and create products and world-first formulas, that give our customers what they need and want simplified.
We are looking for a Senior PR Manager to lead REFY's PR strategy and execution globally. You will shape how REFY is talked about in media and culture — building a brand presence with editorial credibility that stands on its own, independent of any single spokesperson. You will lead a small, ambitious team, owning everything from strategy through to hands-on execution. This is a role for someone who can think big across markets but is equally happy rolling up their sleeves to get things done.
Location: Manchester/London. We’re open to London-based candidates, with regular travel to our Manchester HQ.
What You’ll Own:
- Global PR strategy across UK, US, Middle East and Europe
- Brand narrative — how REFY shows up in media and culture
- Founder Strategy - how we position Jess and Jenna in relation to REFY whilst they develop their own voices as separate to the CEO and leadership team spokespersons
- Earned media and press office — always-on visibility and product launch PR
- Influencer community — identifying and building authentic relationships with creators, then handing over to Partnerships for campaign delivery
- Press events and brand activations globally
- PR agencies across all markets
- Budget, reporting and performance (share of voice, EMV, reach, sentiment)
- Crisis communications and reputation management
- Leading and developing the PR team of three
Senior PR Manager employer: REFY
Contact Detail:
REFY Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior PR Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the PR industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best PR campaigns and achievements. Use it as a conversation starter during interviews to demonstrate how you can bring value to the team at REFY. Remember, actions speak louder than words!
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you admire, like REFY, and express your interest in working with them. A well-crafted email can go a long way in making a memorable impression.
✨Tip Number 4
Prepare for interviews by researching the company’s PR strategy and recent campaigns. Bring fresh ideas to the table that align with their mission of simplifying beauty. Show them you’re not just another candidate; you’re the one they’ve been looking for!
We think you need these skills to ace Senior PR Manager
Some tips for your application 🫡
Show Your Passion for Beauty: When you're writing your application, let your love for the beauty industry shine through. We want to see how you connect with our mission of simplifying beauty and empowering confidence. Share your thoughts on what inspires you about our products and community!
Tailor Your Experience: Make sure to highlight your relevant experience in PR, especially in beauty or lifestyle sectors. We’re looking for someone who can think big but also get hands-on, so don’t hesitate to share specific examples of your past successes that align with our goals.
Be Authentic: Authenticity is key for us at StudySmarter. In your application, be yourself! Use a tone that reflects your personality and values. We want to know the real you and how you would fit into our team culture.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important updates. Plus, it shows you’re keen to join our journey!
How to prepare for a job interview at REFY
✨Know the Brand Inside Out
Before your interview, dive deep into REFY's brand values and product offerings. Understand their commitment to being vegan, cruelty-free, and fragrance-free. This knowledge will not only impress but also show that you resonate with their mission of simplifying beauty.
✨Showcase Your Strategic Thinking
Prepare to discuss your previous PR strategies and how they align with REFY's goals. Think about how you can elevate their global presence and share specific examples of successful campaigns you've led. This will demonstrate your ability to think big while also being hands-on.
✨Highlight Team Leadership Skills
As a Senior PR Manager, you'll be leading a small team. Be ready to talk about your leadership style and how you've developed teams in the past. Share anecdotes that illustrate your ability to inspire and empower others, which is crucial for this role.
✨Prepare for Crisis Scenarios
Crisis communications are a key part of the role. Think of potential challenges REFY might face and how you would handle them. Being prepared with thoughtful responses will show that you're proactive and ready to protect the brand's reputation.