At a Glance
- Tasks: Lead growth marketing strategies and drive new business opportunities for a dynamic digital agency.
- Company: Join Reflect Digital, a forward-thinking agency focused on customer-centric solutions.
- Benefits: Enjoy a competitive salary, flexible hours, a 4-day work week, and generous annual leave.
- Other info: Be part of a vibrant team with excellent career growth and a focus on innovation.
- Why this job: Make a real impact by transforming high-value opportunities into major wins for ambitious brands.
- Qualifications: Proven sales experience in B2B environments and strong communication skills are essential.
The predicted salary is between 50000 - 60000 £ per year.
Location: Flexible / Hybrid (With a 4-Day Work Week!)
Salary: £50,000+ DOE
Reflect Digital is a digital marketing agency focused on delivering customer‑centric solutions through human insights and psychological nudges. Founded in 2011, we partner with ambitious global brands and eCommerce businesses to optimise strategies and grow revenue.
THE ROLE
This senior individual‑contributor role is for an experienced growth marketer ready to own our new business function. The VP of Growth Marketing will operate independently, transforming high‑value opportunities into major agency wins and scaling the firm. Additional responsibilities include leading sponsorship growth for the national Aspiration Digital conference to fund a life‑changing talent development program.
RESPONSIBILITIES
- Agency New Business & Commercial Strategy
- Own the pipeline – direct the full end‑to‑end sales journey from first contact to closed deal with total autonomy.
- Outbound strategy – build and execute a proactive outbound plan using LinkedIn and industry intelligence to cultivate relationships with high‑value, ideal‑profile clients.
- Lead senior pitches – mastermind and deliver high‑stakes pitches with authority, shaping commercial narratives and aligning internal delivery teams.
- Smart qualification – apply sharp commercial judgment to inbound enquiries, ruthlessly prioritising internal effort toward the highest‑converting opportunities.
- Protect the margin – own pricing and commercial strategy within all proposals, ensuring value is demonstrated while agency margins remain protected.
- Set the standard – manage the CRM as a strategic tool and contribute directly to the agency’s overall process, best practices and positioning.
- Aspiration Digital – Sponsorship Sales
- Proactively identify, approach and secure corporate sponsors aligned with the growth of the Aspiration Digital conference.
- Manage sponsor relationships end‑to‑end, from initial outreach to agreement and activation.
- Thought Leadership & Market Insight
- Work with the Marketing Director to shape outreach programmes (campaigns, webinars, events).
- Lead by example as a voice of authority, contributing to blogs, guides, reports and podcasts to strengthen Reflect Digital’s profile in the performance marketing space.
WHAT WE ARE LOOKING FOR
- Proven agency sales record: deep experience managing a pipeline and closing high‑value deals independently in a B2B agency or services environment.
- Senior gravitas: exceptional written and verbal communication skills; comfortable commanding the room and advising C‑suite prospects.
- Sharp commercial acumen: the ability to think strategically about pricing, value propositions and margin protection.
- Performance marketing knowledge: solid, credible understanding of performance marketing to gain instant trust with sophisticated prospects.
- Proactive mindset: a natural hunter who thrives on autonomy, builds rapport effortlessly and sets a high bar for excellence.
WHAT SUCCESS LOOKS LIKE
- Generating £750k of new business revenue annually.
- Delivering £95k of Aspiration Digital sponsorship revenue.
- Achieving a 50% pitch win rate.
- Establishing a trusted, high‑converting pipeline from day one.
THE COMMISSION STRUCTURE
On top of the competitive base salary, you will earn 3% commission on the net revenue of all initial, executed new‑business contracts you directly secure, paid out quarterly.
THE PACKAGES
Salary: £50k+ DOE
Work/Life Balance: Flexible working, 4‑day work week and hybrid working available.
Annual leave: 28 days.
VP of Growth Marketing in Maidstone employer: Reflect Digital
Reflect Digital is an exceptional employer that fosters a culture of innovation and collaboration in the heart of Maidstone. With a hybrid work model, employees enjoy flexibility alongside competitive benefits and ample opportunities for professional growth. Join us to be part of a forward-thinking team that values strategic leadership and creativity in driving digital media success.
StudySmarter Expert Advice🤫
We think this is how you could land VP of Growth Marketing in Maidstone
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Reflect Digital and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Reflect Digital are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Reflect Digital on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Reflect Digital. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace VP of Growth Marketing in Maidstone
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Reflect Digital. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Reflect Digital:Show us that you’ve done your homework! In your application, briefly mention what you admire about Reflect Digital’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Reflect Digital
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Reflect Digital will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Reflect Digital, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
