At a Glance
- Tasks: Own our brand voice and content strategy, creating engaging materials for diverse platforms.
- Company: Join a fast-growing tech company transforming ecommerce for top brands.
- Benefits: Hybrid working, supportive environment, and real ownership of your projects.
- Other info: Collaborate with senior leaders and shape the future of our brand.
- Why this job: Make a direct impact on how we tell our story and connect with audiences.
- Qualifications: 3-5 years in content creation, strong writing skills, and design abilities are a plus.
The predicted salary is between 40000 - 50000 £ per year.
About Refined Networks
Refined Networks offers the technology, logistics and ecommerce expertise to enable brands to launch and scale on the world's biggest online marketplaces. Since 2021, we've partnered with 100+ brands to launch on leading online platforms like Nordstrom, Macy's, John Lewis, Next and Zalando. Our global 3PLs also provide direct-to-consumer and wholesale fulfilment capabilities, offering a holistic cross‐border solution for improved customer experiences and reduced operational costs. Headquartered in London with a global team, we have grown rapidly in the past 12 months, and we're now looking for a Brand & Content Marketing Manager to help shape how we tell our story and build our brand.
About the role
This is a key role in our marketing team. You'll own our brand voice, content strategy and day‐to‐day content execution, helping us position Refined as the go‐to partner for fashion and lifestyle brands expanding cross‐border on marketplaces. You'll work closely with our Demand Generation Manager and Business Development team to create content that builds awareness, supports campaigns, strengthens sales conversations and drives credibility in the market.
What you'll do
- Own and evolve our brand messaging, tone of voice, and look and feel, ensuring brand consistency across all touchpoints
- Develop and manage the content strategy and editorial calendar
- Work closely with our Head of Marketing to develop new website content and sales materials
- Write and edit high‐quality content, including blogs, case studies, thought leadership pieces, sales collateral, website copy and social content
- Create high‐impact visuals to drive engagement
- Turn complex ecommerce, logistics and marketplace topics into clear, engaging content for our audience
- Work closely with Demand Generation to support campaigns with relevant content and assets
- Partner with Business Development and Senior Leadership to create sales‐enablement materials that support conversations with prospective brands
- Support awards, PR and partnership content where relevant
- Measure content performance and use insight to improve what we create and how we distribute it
What we're looking for
- 3-5+ years' experience creating content that drives pipeline in a B2B, SaaS or startup environment
- Strong writing, editing and storytelling skills with a clear, direct style
- Design skills are extremely beneficial for end‐to‐end content execution
- A portfolio that demonstrates you can handle both strategic thought leadership and practical, conversion‐oriented copy
- Ability to simplify complex topics and tailor messaging for a senior audience
- Organised, proactive and comfortable managing multiple projects at once
- Strong collaboration skills and confidence working with senior leadership
What we offer
- An opportunity to shape the brand and content function in a growing international business
- Real ownership and visibility, with direct impact on how the market sees us
- A fast‐paced, supportive environment where your ideas will be heard and acted on
- A chance to collaborate with and learn from senior leaders in the retail, ecommerce and technology space
- Hybrid working – 3 days in our offices in Victoria
Brand & Content Marketing Manager in London employer: Refined Networks
Refined Networks is an exceptional employer that offers a dynamic and supportive work environment in the heart of London. As a Brand & Content Marketing Manager, you'll have the unique opportunity to shape our brand narrative while collaborating with senior leaders in the retail and technology sectors. We prioritise employee growth through real ownership of projects, a fast-paced atmosphere where your ideas are valued, and hybrid working arrangements that promote work-life balance.
StudySmarter Expert Advice🤫
We think this is how you could land Brand & Content Marketing Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Refined Networks and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Refined Networks are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Refined Networks on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Refined Networks. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Brand & Content Marketing Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Refined Networks. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Refined Networks:Show us that you’ve done your homework! In your application, briefly mention what you admire about Refined Networks’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Refined Networks
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Refined Networks will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Refined Networks, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
