At a Glance
- Tasks: Plan and execute marketing strategies for exciting video game titles.
- Company: Join Reef Entertainment, a dynamic UK video game publisher.
- Benefits: Competitive salary, creative environment, and opportunities for growth.
- Other info: Collaborative team culture with a passion for gaming.
- Why this job: Be at the forefront of gaming marketing and influence popular titles.
- Qualifications: Marketing degree and 3 years of experience in video games required.
The predicted salary is between 40500 - 49500 £ per year.
Reef Entertainment is a UK video game publisher working across a broad range of titles of licensed and original video game titles.
The successful candidate will be responsible for the day-to-day marketing strategy of various titles in growing roster of releases.
Your responsibilities
- Gaining familiarity with our titles, including your own play, the experience/knowledge of Reef's team members, critic reviews and customer feedback etc.
- Conducting market research and product analysis for our titles, including defining market trends, identifying target customers, determining segmentations etc.
- Planning and executing marketing campaigns for our titles in collaboration with Reef's team members, monitoring, analysing and evaluating campaign performance.
- Delivering the plan and gaining feedback from our developers, publishers, partners, and other stakeholders.
- Producing post-mortems for our partners' representative titles.
- Managing and maintaining Reef's Marketing calendar, including keeping track on important information, activity and dates and staying team members informed.
- Documenting SOPs that details follow step-by-step information on how to execute a task.
Our requirements (Applicants should be able to demonstrate the following skills at first interview):
- Marketing Degree / marketing experience in video games
- You MUST understand key marketing conception (environment analysis, segmentation, targeting etc.)
- in video games, working in release management, production, or a similar, related field
- A minimum of 3 years product management experience in video games is essential, either from within a publisher or developer, marketing digital games globally.
- Good knowledge and interest in gaming on PC and Consoles
Excellent presentation skills and communication skills.
- High level of written English .
- Teamwork and collaboration skills -
You feel comfortable working in an office environment and can work well as part of the team.
- Time management skill
- You are highly organised & punctual, you can set clear priorities to allocate work tasks and focus on deadlines to complete them efficiently.
Deadline and responsibility are important for us.
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Marketing Planner in Croydon employer: Reef Entertainment Ltd
Bitmap Bureau is an exceptional employer that fosters a creative and collaborative work environment in the vibrant city of Southampton. With a strong focus on employee growth, we offer opportunities for professional development and encourage innovation in game design. Our team thrives on passion and teamwork, making it a rewarding place for those looking to make a meaningful impact in the gaming industry.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Planner in Croydon
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Reef Entertainment Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Reef Entertainment Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Reef Entertainment Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Reef Entertainment Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Planner in Croydon
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Reef Entertainment Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Reef Entertainment Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Reef Entertainment Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Reef Entertainment Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Reef Entertainment Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Reef Entertainment Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
