At a Glance
- Tasks: Create compelling copy that engages authors and drives conversions across various platforms.
- Company: Join Reedsy, a vibrant community transforming the publishing industry for 5 million authors.
- Benefits: Flexible work environment, creative freedom, and opportunities for professional growth.
- Other info: Collaborate with talented creatives and enjoy a fun, ambitious workplace culture.
- Why this job: Be part of a mission to empower authors and shape the future of book publishing.
- Qualifications: Proven experience in conversion copywriting and a strong portfolio showcasing your creativity.
The predicted salary is between 40000 - 50000 £ per year.
About Reedsy: We’re here to give authors the tools and resources they need to create beautiful books. Our marketplace gathers the industry's best publishing professionals. We’ve grown to a community of 5,000,000 authors and transformed the way people write and publish their books.
Responsibilities:
- Develop a consistent tone of voice for Reedsy across multiple channels.
- Own and evolve our brand guidelines.
- Help onboard writers to ensure consistency across every channel.
- Write copy for our landing pages, lead magnets, email campaigns, newsletters and social media posts.
- Come up with new creative ideas to convert our traffic.
- Review copy performance (open rates, click-through, conversions) and use those learnings to sharpen future work.
- Work closely with a team of content creators on ad and modal copy, graphic assets, storyboards and video scripts.
- Bring a high standard to your own copy and honest, useful feedback to everyone else's.
Person Specification:
- Both a very analytical and highly creative individual.
- Experience creating conversion copy for large-scale campaigns at a fast-growth startup.
- A varied portfolio of copy, from short form to long form.
- Ability to write with range, from playful campaign headlines to technical writing concepts.
- Proven experience shaping brand guidelines and tone of voice.
- Familiarity with the publishing industry and writing craft concepts.
- Experience with email marketing, conversion optimization and A/B testing.
- Familiarity with Google Analytics and other analytics tools.
- Native-level English speaker.
Bonus Points:
- Fluent in multiple languages.
- A good dose of ambition, a willingness to learn, and a great sense of fun.
- Your writing has been published in some shape or form.
Senior Copywriter employer: Reedsy
Reedsy is an exceptional employer that champions creativity and collaboration, offering a unique opportunity for interns to support a vibrant community of authors and publishing professionals from the comfort of their own homes. With a strong focus on employee growth, Reedsy provides valuable experience in customer support while fostering a fun and inclusive work culture, complete with annual team retreats and generous parental leave. Join us to make a meaningful impact in the publishing industry and help shape the future of storytelling.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Copywriter
✨Tip Number 1
Network like a pro! Reach out to people in the publishing industry, especially those who work at Reedsy. A friendly message on LinkedIn or a casual coffee chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your creativity! When you get the chance to showcase your portfolio, make sure it reflects your range and versatility. Include examples of conversion copy that have worked for you in the past, and don’t shy away from sharing your thought process behind them.
✨Tip Number 3
Prepare for the interview by understanding Reedsy's brand voice inside out. Familiarise yourself with their tone across different channels and think about how you can contribute to evolving it. This will show that you're not just a fit for the role, but also passionate about the brand.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the Reedsy community. Don’t forget to follow up after applying; a little nudge can go a long way!
We think you need these skills to ace Senior Copywriter
Some tips for your application 🫡
Show Off Your Voice:When you're crafting your application, let your unique tone shine through! We want to see how you can adapt your style to fit Reedsy's brand. Make sure your writing reflects the creativity and flair we’re looking for.
Tailor Your Portfolio:Don’t just throw in any old piece of writing. Pick examples that showcase your ability to create conversion copy and demonstrate a range of styles. Highlight work that aligns with our mission of helping authors and the publishing industry.
Be Analytical:We love a good mix of creativity and analysis! In your application, mention how you've used data to improve your copy in the past. Show us you can review performance metrics and use them to refine your writing.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to keep track of your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our community!
How to prepare for a job interview at Reedsy
✨Know Your Audience
Before the interview, take some time to research Reedsy and its community of authors. Understand their needs and how your copy can resonate with them. This will help you tailor your responses and show that you're genuinely interested in their mission.
✨Showcase Your Portfolio
Bring along a varied portfolio that highlights your best work, especially pieces that demonstrate your ability to create conversion-focused copy. Be ready to discuss the thought process behind each piece and how it contributed to the overall goals of the campaign.
✨Demonstrate Your Analytical Skills
Since the role requires reviewing copy performance, be prepared to discuss your experience with analytics tools like Google Analytics. Share specific examples of how you've used data to inform your writing and improve conversion rates in past projects.
✨Emphasise Collaboration
Reedsy values teamwork, so highlight your experience working with other creatives. Discuss how you've collaborated with writers, designers, or marketers in the past, and how you can bring that collaborative spirit to their team.
