At a Glance
- Tasks: Lead a major digital marketing transformation project and oversee website redevelopment.
- Company: Join a forward-thinking organisation focused on innovative marketing strategies.
- Benefits: Competitive salary, part-time flexibility, and opportunities for professional growth.
- Other info: Ideal for those passionate about storytelling and engaging marketing.
- Why this job: Make a real impact in digital marketing while leading a dynamic team.
- Qualifications: Proven digital marketing leadership and experience in managing complex projects.
The predicted salary is between 45000 - 45000 £ per year.
We are seeking an experienced Senior Digital Marketing Leader to lead a major digital and marketing transformation project. This role is ideal for someone who combines strategic vision with hands-on delivery, excellent stakeholder engagement, and confident leadership.
Key Responsibilities
- Lead the website redevelopment, including structure, content, and user experience.
- Oversee CRM integration and ensure seamless alignment with marketing activity.
- Develop and implement social media strategy, branding, and team training.
- Establish and manage analytics, reporting dashboards, and KPI tracking tools.
- Coordinate internal contributions (content, data, approvals) to meet project deadlines.
- Lead, manage, and drive all project activity end-to-end.
- Manage timelines, budgets, KPIs, and internal/external stakeholders.
- Translate consultancy recommendations into clear, actionable implementation.
- Strengthen marketing team capability and embed sustainable processes.
- Ensure clear communication and alignment across all teams and stakeholders.
- Foster a culture of storytelling, content creation, and strong marketing engagement.
- Line manage a small marketing team.
Skills & Experience Required
- Proven digital marketing leadership experience.
- Demonstrable success delivering complex marketing or transformation projects.
- Strong strategic, analytical, and organisational skills.
- Ability to build trust, influence stakeholders, and drive accountability.
- Confident managing external partners, agencies, and budgets.
- Broad digital and traditional marketing knowledge across multiple channels.
- Experience setting, tracking, and delivering against KPIs.
- Experience in the education sector (desirable).
- Experience with digital transformation, website redevelopment, or re-platforming.
- Strong experience working with CRM systems and marketing analytics tools.
Locations
Strategic Marketing Project Lead in Conwy, Llandudno employer: Reed
Join a forward-thinking organisation in North Wales that values innovation and collaboration, offering a part-time role as a Strategic Marketing Project Lead. With a strong emphasis on employee growth, you will have the opportunity to lead transformative projects while enjoying a supportive work culture that fosters creativity and professional development. Benefit from flexible working arrangements and the chance to make a significant impact in the education sector, all within a vibrant community.
StudySmarter Expert Advice🤫
We think this is how you could land Strategic Marketing Project Lead in Conwy, Llandudno
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Reed and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Reed are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Reed on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Reed. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Strategic Marketing Project Lead in Conwy, Llandudno
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Reed. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Reed:Show us that you’ve done your homework! In your application, briefly mention what you admire about Reed’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Reed
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Reed will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Reed, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
